Maya Abbasi

Marketing Director at VIM Magazine
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Contact Information
us****@****om
(386) 825-5501
Location
Northville, Michigan, United States, US

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Experience

    • United States
    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Marketing Director
      • Sep 2021 - Present

      Execute various projects to increase awareness of VIM magazine, a student-run fashion magazine with over 400 members in the greater Lansing area Work with VIM's public relations, advertising, graphic design, and social media teams to curate high-quality fashion magazines twice a year Co-direct three sub-teams of fifteen strategists, manage collective member engagement, and write meeting recap and informative emails Select merchandise for VIM's team members and communicate with vendors and local businesses Responsible for editing meeting recap and informative emails sent to our 400+ member club Show less

    • United States
    • Retail
    • 700 & Above Employee
    • Retail Management Intern
      • Jun 2023 - Aug 2023

      Acted as an Assistant Department Manager for the Indi/Via-C and Women's Core departments, and maintained top-ten status in the region Assisted in the planning and execution of the annual Anniversary Sale, resulting in percentage increases for all three departments Proficient in web order processing, fulfillment, and supply-chain processes in full-line and discount stores Worked to motivate a team of 23 salespeople to meet sales goals in a commission-based environment, resulting in increased account openings and customer adoption rates Show less

  • Isauna
    • Northville, Michigan, United States
    • Health and Beauty Consultant
      • Apr 2021 - Aug 2022

      Recommended treatments, memberships, packages, and products for new and active clients. Educated in therapeutic services aimed to reduce inflammation, improve health, and promote relaxation. Assisted in the writing and distribution of promotional materials. Managed customer appointments and account adjustments. Responsible for the operation and cleaning of Isauna's machines and facility. Practiced excellent hospitality to suit client needs and support a healthy and enjoyable spa experience. Show less

    • United States
    • Retail Apparel and Fashion
    • 1 - 100 Employee
    • Social Media Marketing Intern
      • Oct 2021 - Feb 2022

      Created graphics targeted to a variety of audiences Recorded analytics to increase user engagement by 193% Maintained a follower growth rate of 8% Filmed and edited content to advertise men's clothing Managed feed, story, and reel posts on Instagram full-time Created graphics targeted to a variety of audiences Recorded analytics to increase user engagement by 193% Maintained a follower growth rate of 8% Filmed and edited content to advertise men's clothing Managed feed, story, and reel posts on Instagram full-time

    • United States
    • Retail
    • 700 & Above Employee
    • Fashion Ambassador
      • Aug 2018 - Mar 2020

      Shadowed seasoned professionals and managers to strategize on marketing tactics. Performed team evaluations of products, services, and competitors. Analyzed upcoming trends to prepare new marketing and promotional material. Educated in retail techniques including floor display setup and lighting. Shadowed seasoned professionals and managers to strategize on marketing tactics. Performed team evaluations of products, services, and competitors. Analyzed upcoming trends to prepare new marketing and promotional material. Educated in retail techniques including floor display setup and lighting.

    • United States
    • Wellness and Fitness Services
    • 1 - 100 Employee
    • Teaching Assistant
      • Sep 2015 - Jun 2017

      Taught pre-K and elementary students tap, jazz, ballet, and musical theatre techniques. Assisted backstage as well as onstage during performances and company events/shows. Implemented studio upkeep and sanitation standards. Taught pre-K and elementary students tap, jazz, ballet, and musical theatre techniques. Assisted backstage as well as onstage during performances and company events/shows. Implemented studio upkeep and sanitation standards.

Education

  • Michigan State University
    Bachelor's degree, Marketing
    2020 - 2024
  • Michigan State University Honors College
    Bachelor's degree, Marketing
    2020 - 2024
  • Northville
    High School Diploma
    2017 - 2020

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