May W.
Marketing at Family Business- Claim this Profile
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English Full professional proficiency
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Thai Native or bilingual proficiency
Topline Score
Bio
Credentials
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Brand Management
Department of Skill Development, ThailandJan, 2014- Nov, 2024 -
Cosmetics Labels & Advertisments Regulations, Thai FDA
FDAJan, 2014- Nov, 2024 -
Franchise Management
Ministry of Commerce and IndustryJan, 2013- Nov, 2024 -
Straumann International Staff Training, Basel, Switzerland
StraumannAug, 2007- Nov, 2024 -
Business English Pragram
Macquarie UniversityJan, 2005- Nov, 2024 -
KSME 9
KASIKORNBANK -
Risk Management, Faculty of Economics
Chulalongkorn University
Experience
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Family Business
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Graphic Design
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500 - 600 Employee
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Marketing
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Jan 2010 - Present
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Private Company
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Advertising Services
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700 & Above Employee
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Brand Manager
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Jan 2016 - Sep 2021
Brand Portfolio :* Global Brand & Imported Brand : Bio-Oil* Professional Sunscreen Brand* Acne Solution Brand * Dermatological Personal Care Group* Health Supplement Product GroupScope of responsibilities :• Brand & Product Management for all assigned product groups•IMCs Management : ATL & BTL / traditional & digital mix of media, as aligned by principal's corporate identity & strategies• Guiding & directing subordinates and reviewing their performance & feedback where necessary • Organizing and conducting training sessions & congresses, and giving product & business presentation to each target audience in various groups• Budget Allocation & Monitoring• P&L and ROI management• Trade & Sales cooperation, supervision & support through all channel : MT/TT/MC/Online• KOLs Cooperation & Management• NPDs management • Representing Brands in most of special occasions, including Awards winning ceremony, hospital, trade & consumers' events• Keeping good rapport with Key Accounts & media & KOLs & vendors• Looking for business opportunities• Assisting Top Management team as assignedEntry Position : Bio-Oil Brand Manager
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L'Oréal
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France
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Personal Care Product Manufacturing
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700 & Above Employee
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Assistant Product Manager
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Feb 2009 - Dec 2009
Entry Position : Marketing Management Trainee Entry Position : Marketing Management Trainee
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DKSH
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Switzerland
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Professional Services
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700 & Above Employee
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Marketing Assistant
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Jan 2007 - Feb 2009
Entry position : Assistant Expatriate Benefits Manager (Jan-Apr2007) *Contractual Entry position : Assistant Expatriate Benefits Manager (Jan-Apr2007) *Contractual
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Education
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Macquarie University
Master's degree, Marketing -
Thammasat University
Bachelor's degree, Business/Commerce, General