Maxime Accadebled
Senior Director Retail Consulting at Jellyfish- Claim this Profile
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Anglais Full professional proficiency
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Espagnol Professional working proficiency
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Français Native or bilingual proficiency
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Bio
Manant Maheshwari
Maxime is an extremely self-driven individual, and an effective leader in all situations. His knowledge about Amazon and his positive attitude have been instrumental in building the Retail Media practice at Jellyfish, as Maxime applied his knowledge of Amazon Retail to develop impactful media plans for our clients to deliver their sales objectives. Maxime's client-centric and pragmatic approach to media planning and project management has since been cited and used as the blueprint for many of our Retail Media projects. Maxime knows how to make the best of every situation and work as a team - it's rare to have such a positive member on one's team, and I am lucky to have had the pleasure to work with Maxime over the last couple of years.
Manant Maheshwari
Maxime is an extremely self-driven individual, and an effective leader in all situations. His knowledge about Amazon and his positive attitude have been instrumental in building the Retail Media practice at Jellyfish, as Maxime applied his knowledge of Amazon Retail to develop impactful media plans for our clients to deliver their sales objectives. Maxime's client-centric and pragmatic approach to media planning and project management has since been cited and used as the blueprint for many of our Retail Media projects. Maxime knows how to make the best of every situation and work as a team - it's rare to have such a positive member on one's team, and I am lucky to have had the pleasure to work with Maxime over the last couple of years.
Manant Maheshwari
Maxime is an extremely self-driven individual, and an effective leader in all situations. His knowledge about Amazon and his positive attitude have been instrumental in building the Retail Media practice at Jellyfish, as Maxime applied his knowledge of Amazon Retail to develop impactful media plans for our clients to deliver their sales objectives. Maxime's client-centric and pragmatic approach to media planning and project management has since been cited and used as the blueprint for many of our Retail Media projects. Maxime knows how to make the best of every situation and work as a team - it's rare to have such a positive member on one's team, and I am lucky to have had the pleasure to work with Maxime over the last couple of years.
Manant Maheshwari
Maxime is an extremely self-driven individual, and an effective leader in all situations. His knowledge about Amazon and his positive attitude have been instrumental in building the Retail Media practice at Jellyfish, as Maxime applied his knowledge of Amazon Retail to develop impactful media plans for our clients to deliver their sales objectives. Maxime's client-centric and pragmatic approach to media planning and project management has since been cited and used as the blueprint for many of our Retail Media projects. Maxime knows how to make the best of every situation and work as a team - it's rare to have such a positive member on one's team, and I am lucky to have had the pleasure to work with Maxime over the last couple of years.
Experience
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Jellyfish
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United Kingdom
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Advertising Services
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700 & Above Employee
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Senior Director Retail Consulting
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Jan 2023 - Present
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Director Retail Consulting
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Nov 2021 - Jan 2023
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Senior Client Manager North America
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Jan 2020 - Dec 2021
Jellyfish's cutting-edge software empowers brands with analytics and ecommerce expertise at each stage of the flywheel to help them achieve sustainable business on Amazon. Based on a unique SaaS platform that analyses all business drivers on Amazon, our team of Experts supports brands from kick-starting their businesses to activating Retail Media strategies on the various marketplaces worldwide.
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Azerion France
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France
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Advertising Services
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1 - 100 Employee
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Senior Account Executive
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Sep 2018 - Jan 2020
• Created extensive and innovative media plan proposals for clients, aligning offerings of both desktop and mobile high-impact advertising products to attain desired KPIs • Generated and expanded relationships with key media agencies, including Dentsu, Havas and independent agencies • Managed existing clients to surpass goals, while deepening relationships and building strategic recommendations • Spearheaded regular sales reporting on campaign delivery, shortfalls and defined action items, as well as monthly and quarterly forecasting, for a six-person sales team Show less
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Amazon
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United States
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Software Development
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700 & Above Employee
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Advertising Account Executive (Fashion & Luxury)
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May 2017 - Sep 2018
• Consistently achieved 100% of advertising quota annually (~$1.5M / year) through deep understanding of clients’ needs and a consultative approach across Amazon advertising solutions of search, display, video, programmatic and connected devices (Fire TV and Fire Tablet) in alignment with client objectives • Oversaw and managed fashion and luxury verticals (e.g. Ray-Ban, Lacoste, Armani, Forevermark) and their agencies, as well as toys and CPG verticals (e.g. Playmobil, Vtech, Smoby, Babyliss, Dorel, Mars Petcare)• Partnered with C-level decision makers to develop joint business plans & advertising strategies with insights and understanding of effectiveness, leading to improved ROAS and enhanced customer satisfaction • Enabled new team members from recruiting and interviewing process, through coordination of onboarding and training, coaching and mentoring, as well generation of internal sales contest to increase employee engagement Show less
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Advertising Account Executive (Toys, Baby, Beauty & Pets)
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Mar 2014 - Apr 2017
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New Key Account Manager Market Place
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Jan 2012 - Mar 2014
• Generated over $4 million in revenue across 190+ deals from prospecting and recruitment through onboarding and campaign delivery of third-party sellers for Amazon’s marketplace in France and throughout Europe• Managed weekly business reviews, including preparation of sales targets, creation of tailored reporting for sellers and recommended actions• Coordination and guidance of globally dispersed lead sourcing team based in Bangalore
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Beiersdorf
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Germany
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Personal Care Product Manufacturing
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700 & Above Employee
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Beiersdorf – Product Manager Assistant for NIVEA Body
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Mar 2010 - Dec 2010
• Analyzed panels, market trends and competitors to identify new threats and opportunities • Managed marketing mix for the launch of a new product line, NIVEA Body in France • Creation of performance tracker to measure adoption and growth of the new product line • Analyzed panels, market trends and competitors to identify new threats and opportunities • Managed marketing mix for the launch of a new product line, NIVEA Body in France • Creation of performance tracker to measure adoption and growth of the new product line
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L'Oréal
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France
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Personal Care Product Manufacturing
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700 & Above Employee
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L’Oréal – Key Account Manager Assistant
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Jul 2008 - Dec 2008
• Sell-out analysis and strategic product ranges recommendations for retailers across Garnier and Gemey Maybelline • Performance tracking and analysis of promotional operations • Creation of tailored reporting to manage retailers' revenue and identify areas of improvement • Sell-out analysis and strategic product ranges recommendations for retailers across Garnier and Gemey Maybelline • Performance tracking and analysis of promotional operations • Creation of tailored reporting to manage retailers' revenue and identify areas of improvement
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Education
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NEOMA Business School
Master, Business and Marketing -
NEOMA Business School
Bachelor, Sup TG -
Institute of Management Technology, Ghaziabad
6 months student exhange program