Experience

Society icon

• Sweden
• Advertising Services
• 1 - 100 Employee

• COO & Partner

  • May 2020 - Present

  We believe that the individual will be at the center of all marketing in the future. We believe that brands and individuals will be increasingly intertwined.That’s why we started Society icon - to connect and link brands and people closer together. To create a platform to grow and foster brand communities and empower anyone to become an influencer. Because everyone’s influence counts.That means, for you as a brand, you can not only connect and work with your audience - the ones who love your brand - but you can also reach their followers.www.societyicon.com



BrandFactory

• Sweden
• Advertising Services
• 1 - 100 Employee

• Sales Director

  • 2016 - 2020

  BrandFactory - Nordic leader in visual communication helping brands to turn concepts into reality.Member of the SE management team with responsibility for the Swedish company revenue. Responsible for the sales organization consisting of 26 members. BrandFactory - Nordic leader in visual communication helping brands to turn concepts into reality.Member of the SE management team with responsibility for the Swedish company revenue. Responsible for the sales organization consisting of 26 members.



Ticketmaster Sverige

• Sweden
• Entertainment
• 1 - 100 Employee

• Sales Director

  • 2011 - 2016

  Ticnet AB a part of Ticketmaster, the world’s leading ticketing company – one of the worlds top 10 e-commerce sites.Overall responsible for the company’s sales organization focusing on B2B sales During the period 2011-2015, the company underwent major transformation focusing on digitization and productivity growth, which resulted in an increased EBIT A from 23% to 38%.• Member of the management team reporting to company's CEO• Revenue responsibility of approx. 140 MSEK, personnel responsibility for 18 people spread over 3 offices• Transformed the sales organization from being technology-oriented to becoming a commercial organization with a strong focus on business and results• Implemented a skills development program that received attention within the international group• Increased the organization's productivity by 300% over a 3 year period• Increased the number of new customers by 40% over a 3 year period•Increased the company's external advertising business by over 30% on an annual basis• Despite the fact that the sales organization underwent one of the biggest change processes within the company, employee surveys showed that my organization had the most satisfied staff.



JCDecaux

• France
• Advertising Services
• 700 & Above Employee

• Sales manager

  • 2008 - 2011

  JCDecaux - the number 1 Outdoor advertising company in the world.Responsible for managing two of the company’s three sales teams (regional outdoor sales and national indoor sales) • Member of the company's sales and marketing management reporting to the sales director• Revenue responsibility of approx. 125 MSEK, personnel responsibility for 12 people spread over five offices• Increased productivity by 100% over a 2-year period• Was responsible for ensuring continued collaboration with one of the company's key suppliers, Swedavia. The agreement covered 25% of the company's turnover.



Göteborgs-Posten

• Sweden
• Newspaper Publishing
• 100 - 200 Employee

• Sales Manager

  • 2006 - 2008

  GP-Sydsvenskan - a cooperation between two of Sweden's leading morning papers.Responsible for the company’s sales organization focusing on ad sales (paper, digital and magazines) towards the main advertisers on the Swedish market. • Member of the management team reporting to the company's CEO and board• Revenue responsibility of approx. 400 MSEK, personnel responsibility for 10 people• Implemented a new work methodology towards the company's top 30 customers, which resulted in a significant increase in profit• Increased the company's customer base by 20%



Svenska Dagbladet

• Sweden
• Newspaper Publishing
• 100 - 200 Employee

• Key account manager

  • 2005 - 2006

  SvD - one of Sweden's largest morning papers SvD - one of Sweden's largest morning papers



IDG Sweden

• Sweden
• Book and Periodical Publishing
• 1 - 100 Employee

• Account Manager

  • 2004 - 2005

  International Data Group (IDG) - the world's leading technology media company International Data Group (IDG) - the world's leading technology media company



AffärsData i Sverige AB

• Key Account Manager

  • 2001 - 2004

  Affärsdata - provider of digital credit, market and business information. Affärsdata - provider of digital credit, market and business information.



Letsbuyit.com AB

• Supply Chain Manager

  • Mar 2000 - Feb 2001

  Letsbuyit - pioneers within Swedish e-commerce Letsbuyit - pioneers within Swedish e-commerce



Triple A & Partners AB

• Customer Relations

  • 2001 - 2001

  Triple A & Partners - Start up focusing on bringing together leading companies within the retail sector for joint marketing Triple A & Partners - Start up focusing on bringing together leading companies within the retail sector for joint marketing