Max Jansen
B2B Marketing Specialist at SoftwareOne Netherlands- Claim this Profile
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German Limited working proficiency
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English Professional working proficiency
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Dutch Native or bilingual proficiency
Topline Score
Bio
Charles Pallandt
I worked closely together with Max on several projects at Incision. We've established a close collaboration and feedback loop between the Sales and Marketing teams. Max supported me and the team in creating innovative new marketing programs for the segments we are targeting. In addition, he was a great sparring partner in setting up the GTM strategy for the UK. He's focused, very structured, data driven as well as enthusiastic and very committed to his work. A very nice guy to have in your team and I certainly recommend Max as a colleague.
Emma Essen
Max and I worked together on multiple scale-ups to accelerate their (digital) growth! I've gotten to know Max as genuinely interested, dedicated and detail-oriented. We've successfully launched several creative and innovative ideas together. I would recommend working with Max!
Charles Pallandt
I worked closely together with Max on several projects at Incision. We've established a close collaboration and feedback loop between the Sales and Marketing teams. Max supported me and the team in creating innovative new marketing programs for the segments we are targeting. In addition, he was a great sparring partner in setting up the GTM strategy for the UK. He's focused, very structured, data driven as well as enthusiastic and very committed to his work. A very nice guy to have in your team and I certainly recommend Max as a colleague.
Emma Essen
Max and I worked together on multiple scale-ups to accelerate their (digital) growth! I've gotten to know Max as genuinely interested, dedicated and detail-oriented. We've successfully launched several creative and innovative ideas together. I would recommend working with Max!
Charles Pallandt
I worked closely together with Max on several projects at Incision. We've established a close collaboration and feedback loop between the Sales and Marketing teams. Max supported me and the team in creating innovative new marketing programs for the segments we are targeting. In addition, he was a great sparring partner in setting up the GTM strategy for the UK. He's focused, very structured, data driven as well as enthusiastic and very committed to his work. A very nice guy to have in your team and I certainly recommend Max as a colleague.
Emma Essen
Max and I worked together on multiple scale-ups to accelerate their (digital) growth! I've gotten to know Max as genuinely interested, dedicated and detail-oriented. We've successfully launched several creative and innovative ideas together. I would recommend working with Max!
Charles Pallandt
I worked closely together with Max on several projects at Incision. We've established a close collaboration and feedback loop between the Sales and Marketing teams. Max supported me and the team in creating innovative new marketing programs for the segments we are targeting. In addition, he was a great sparring partner in setting up the GTM strategy for the UK. He's focused, very structured, data driven as well as enthusiastic and very committed to his work. A very nice guy to have in your team and I certainly recommend Max as a colleague.
Emma Essen
Max and I worked together on multiple scale-ups to accelerate their (digital) growth! I've gotten to know Max as genuinely interested, dedicated and detail-oriented. We've successfully launched several creative and innovative ideas together. I would recommend working with Max!
Credentials
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Emerging Leaders Program
UpshotJan, 2023- Nov, 2024 -
Storytelling and influencing: Communicate with impact
Macquarie UniversityMay, 2021- Nov, 2024 -
Viral Marketing and How to Craft Contagious Content
University of PennsylvaniaMay, 2021- Nov, 2024 -
Brand Identity and Strategy
IE Business SchoolApr, 2021- Nov, 2024 -
Google SEO Fundamentals
University of California, DavisAug, 2020- Nov, 2024 -
Growth-Driven Design
HubSpotDec, 2021- Nov, 2024 -
Content Marketing Certified
HubSpotMar, 2021- Nov, 2024 -
Inbound Marketing Certified
HubSpotMar, 2021- Nov, 2024
Experience
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SoftwareOne Netherlands
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Netherlands
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IT Services and IT Consulting
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100 - 200 Employee
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B2B Marketing Specialist
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Apr 2023 - Present
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Incision
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Netherlands
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Hospitals and Health Care
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1 - 100 Employee
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Marketing Operations Manager
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Mar 2022 - Apr 2023
Digital marketing strategy B2B SaaS marketing programs UK, US, BeneluxEvent strategy and field marketing managementMarketing automationGrowth
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Content Marketing Manager
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Jul 2021 - Mar 2022
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RocketX
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Netherlands
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IT Services and IT Consulting
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1 - 100 Employee
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Content Marketing Manager B2B SaaS
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Aug 2020 - Jul 2021
RocketX is a growth agency that strengthens technology scale-ups to realize their growth ambitions. My job was to help these companies develop and execute their B2B marketing strategy. ▸ Incision A leading surgical performance platform on a mission to enable continuous surgical improvement through learning and innovation, leading to better outcomes for everyone. ▸ AIRSKIN by Blue Danube Robotics A soft-pressure sensitive safety skin for industrial robots enabling human-robot collaboration in manufacturing. ▸ Matterhorn SaaS solution that helps Alternative Investment Fund Managers to report under AIFMD. Show less
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SALT Amsterdam
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Netherlands
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Media Production
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Managing Director
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Jan 2017 - Sep 2020
Running a creative production company focused on branded content. Brands include Hyundai, T-Mobile, Continental, KPN, Eneco, ING, Heineken, Vattenfall, Renault, Fujifilm, Samsung.
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Co-Founder
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Aug 2016 - Aug 2020
SALT is a creative production company that helps businesses create stories that matter.
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Unknown Group
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Netherlands
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Venture Capital and Private Equity Principals
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1 - 100 Employee
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Producer
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Feb 2018 - May 2019
Content production for global start-up competitions: Get in the Ring (Medellín, Singapore, The Hague) | The European FoodNexus Startup Challenge | ImpactCity | NATO Innovation Challenge. Content production for global start-up competitions: Get in the Ring (Medellín, Singapore, The Hague) | The European FoodNexus Startup Challenge | ImpactCity | NATO Innovation Challenge.
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Freewheel Stories
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Netherlands
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Media Production
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World Travel Project
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May 2015 - May 2016
In June 2015, I left Amsterdam by bicycle on a mission to find and document undiscovered stories. A year later, I cycled well over 6000 kilometres, visited 14 countries across three continents and made multiple films ranging from shorts to compelling documentaries. In June 2015, I left Amsterdam by bicycle on a mission to find and document undiscovered stories. A year later, I cycled well over 6000 kilometres, visited 14 countries across three continents and made multiple films ranging from shorts to compelling documentaries.
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EYEFORCE - AMS | CPT | LIS
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Netherlands
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Media Production
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1 - 100 Employee
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Producer
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Feb 2013 - Apr 2015
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Student Researcher
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Nov 2012 - Aug 2013
For my bachelor thesis I researched client needs in relation to video marketing services and recommended strategic options for an integrated video marketing approach that could be favorable to the business.
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Education
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Inholland University of Applied Sciences
Bachelor of Business Administration - BBA, Digital Communication and Media/Multimedia -
Universiteit van Amsterdam
German Language