Mauro Carbone
Head of OTC at Recordati S.p.A.- Claim this Profile
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Bio
Luca De Angeli
I had the chance to work directly with Mauro on a market assessment to support a product concept development in the pain market. I've been personally and professionally impressed by both Mauro committment and deep understanding of the pharmaceutical industry and consumer behaviour and buyer value. Hs marketing and product lifecycle skills are remarkable and he became soon a champion for the entire team. I personally reccomend Mauro as leader in product development from market concept to marketing plan.
Carmelo Perrone
I have worked extensively with Mauro and I believe that he is a committed and straight forward person, who acts with integrity and is really open to accept other colleagues' different points of view.
Luca De Angeli
I had the chance to work directly with Mauro on a market assessment to support a product concept development in the pain market. I've been personally and professionally impressed by both Mauro committment and deep understanding of the pharmaceutical industry and consumer behaviour and buyer value. Hs marketing and product lifecycle skills are remarkable and he became soon a champion for the entire team. I personally reccomend Mauro as leader in product development from market concept to marketing plan.
Carmelo Perrone
I have worked extensively with Mauro and I believe that he is a committed and straight forward person, who acts with integrity and is really open to accept other colleagues' different points of view.
Luca De Angeli
I had the chance to work directly with Mauro on a market assessment to support a product concept development in the pain market. I've been personally and professionally impressed by both Mauro committment and deep understanding of the pharmaceutical industry and consumer behaviour and buyer value. Hs marketing and product lifecycle skills are remarkable and he became soon a champion for the entire team. I personally reccomend Mauro as leader in product development from market concept to marketing plan.
Carmelo Perrone
I have worked extensively with Mauro and I believe that he is a committed and straight forward person, who acts with integrity and is really open to accept other colleagues' different points of view.
Luca De Angeli
I had the chance to work directly with Mauro on a market assessment to support a product concept development in the pain market. I've been personally and professionally impressed by both Mauro committment and deep understanding of the pharmaceutical industry and consumer behaviour and buyer value. Hs marketing and product lifecycle skills are remarkable and he became soon a champion for the entire team. I personally reccomend Mauro as leader in product development from market concept to marketing plan.
Carmelo Perrone
I have worked extensively with Mauro and I believe that he is a committed and straight forward person, who acts with integrity and is really open to accept other colleagues' different points of view.
Experience
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Recordati S.p.A.
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Italy
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Medical Device
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1 - 100 Employee
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Head of OTC
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Aug 2021 - Present
Managing the global self-medication business, fostering growth via sustainable marketing strategies and commercial excellence across Subsidiaries.
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Corporate Marketing Manager
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Oct 2013 - Jul 2021
Responsible for OTC business development, promoting a common OTC culture and enhancing synergies across Affiliates
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Zambon
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Pharmaceutical Manufacturing
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700 & Above Employee
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Senior Product Manager - Corporate
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Jan 2012 - Oct 2013
Responsible for Pain and Respiratory Categories to build global strategies, focusing on lifecycle management and new product development (under Fluimucil and Spidifen umbrella Brands) Responsible for Pain and Respiratory Categories to build global strategies, focusing on lifecycle management and new product development (under Fluimucil and Spidifen umbrella Brands)
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Novartis Consumer Health
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Switzerland
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Pharmaceutical Manufacturing
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Senior Brand Manager Gastro-Intestinal
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Apr 2010 - Jan 2012
Responsible for Upper GI Category in Italy (Gaviscon, Gastroloc and Pantoloc Control), with focus in Rx-OTC lifecycle management.Supervisor and tutor for Lower GI brands (Benefibra, Pursennid and Portolac).Winner of “Product of the year” contest with Benefibra Fiber Drink.
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Brand Manager Gastro-Intestinal and Smoking Cessation
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Apr 2008 - Jul 2010
Responsible for gastrointestinal brands in Italy: Benefibra, Pursennid, Portolac and Gaviscon.Winner of “Product of the year 2010” contest with BenefibraResponsible for Nicotinell in Italy
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Brand Manager Pediatrics
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Jan 2006 - Mar 2008
Responsible for 3 pediatric brands in Italy: Narhinel, Zymafluor and FlorVisGG
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Junior Brand Manager
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Jan 2004 - Dec 2005
Responsible for Venoruton brand
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Marketing Assistant
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Jun 2002 - Dec 2003
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Education
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1997 - 2002
Università Commerciale 'Luigi Bocconi'
Bachelor of Business Administration (BBA), Marketing -
2001 - 2001
UC Berkeley
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