Experience

MOBE Growth- User Aquisition Agency

• United States
• Advertising Services
• 1 - 100 Employee

• VP, Mobile Growth Europe

  • Feb 2014 - Present

  Lead UA growth and mobile marketing for mobile apps and startups for EU market. Acquired $30MM in new accounts within 6 months, and double-digit growth in mobile UA over the past year. Lead mobile games development and marketing for all major Italian clients. Lead UA growth and mobile marketing for mobile apps and startups for EU market. Acquired $30MM in new accounts within 6 months, and double-digit growth in mobile UA over the past year. Lead mobile games development and marketing for all major Italian clients.



Mobile Strategist

• London, United Kingdom

• Consultant

  • Apr 2013 - Feb 2014

  Advise on UA strategies and optimize campaigns for all clients under management. Client roster includes mobile games, utility apps, and social web sites. Close working relationships with all major advertising agencies and gaming developers in Europe and Asian markets. Advise on UA strategies and optimize campaigns for all clients under management. Client roster includes mobile games, utility apps, and social web sites. Close working relationships with all major advertising agencies and gaming developers in Europe and Asian markets.



TIM Brasil

• Brazil
• Telecommunications
• 700 & Above Employee

• Product Manager

  • Feb 2009 - Apr 2013

  Business Development Manager for new accounts in LatAm. Handle Content Marketing initiatives and Saas for B2B clients with $20MM in billings. Business Development Manager for new accounts in LatAm. Handle Content Marketing initiatives and Saas for B2B clients with $20MM in billings.



Grafici Online

• Milan Area, Italy

• Marketing Manager

  • Apr 2004 - Mar 2009

  Started as part-time employee, then became full-time marketing manager for clients in textile, publlishing, and telemarketing services. Develop commmunication campaigns and establish "best practice" procedures for SEM, email and content marketing initiatives. Started as part-time employee, then became full-time marketing manager for clients in textile, publlishing, and telemarketing services. Develop commmunication campaigns and establish "best practice" procedures for SEM, email and content marketing initiatives.



Macy's

• United States
• Retail
• 700 & Above Employee

• Marketing Manager

  • Sep 2000 - Apr 2004

  Manage all competitive analysis and spending reports for all departments. Assist VP of Marketing in development of advertising campaigns for US market. Run in-store promotions with local product managers. Manage all competitive analysis and spending reports for all departments. Assist VP of Marketing in development of advertising campaigns for US market. Run in-store promotions with local product managers.