Mauricio Pineda Restrepo

Paid Media & Digital Strategy Director at Netbangers - Agencia Digital
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Contact Information
us****@****om
(386) 825-5501
Location
Bogota, D.C., Departamento Bogotá Distrito Capital - Departamento, Colômbia, CO
Languages
  • Spanish Fluente ou nativo
  • English Nível avançado
  • Portuguese Nível intermediário
  • Mandarin Nível básico
Skills

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Bio

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Bernardo Bárcena

Mauricio es un profesional proactivo orientado a resultados y muy cuidadoso por desarrollar y sostener relaciones interpersonales sólidas y duraderas.

María Paula Córdoba Fernández

Amplios conocimientos en marketing digital en el sector hotelero. Persona honesta, colaboradora, receptiva, con gran actitud y visión de negocio.

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Credentials

  • Programmatic, Edge Executive Program
    The Trade Desk
  • TikTok Ads
    Platzi
  • TikTok Business Learning Center
    TikTok
  • Big data con un café
    LinkedIn
  • Facebook Blueprint Live
    Facebook
  • Email Marketing
    Platzi
  • Hotel Revenue Management
    Cornell University
  • Facebook Ads
    Platzi
  • SEO
    Platzi
  • Inbound Marketing
    HubSpot Academy
  • Ideas Revenue Solutions
    University of Wisconsin-Stout Company Page
  • Google Ads Search Certification
    Google
  • Google Analytics Certification
    Google
  • Google Analytics
    Google

Experience

  • Netbangers - Agencia Digital
    • Paid Media & Digital Strategy Director
      • abr. de 2022 - - o momento

      -Plan and Execute large-scale campaigns with global brands.-PPC and Social Paid Media-Create robust and efficient Media Plans and forecasting for clients from different industries B2C and B2B.-Develop and deliver creative pitch deck that meet client objectives.-Build E-commerce strategies and increased Conversion Rate. -Plan and Execute large-scale campaigns with global brands.-PPC and Social Paid Media-Create robust and efficient Media Plans and forecasting for clients from different industries B2C and B2B.-Develop and deliver creative pitch deck that meet client objectives.-Build E-commerce strategies and increased Conversion Rate.

  • Babini, Mundo Infantil
    • Colombia
    • Retail
    • Co-Founder & CEO
      • mai. de 2020 - out. de 2022

      -Managed to establish it as an important company in the Babies and Kids' sector with a physical point of sales and e- commerce with a wide presence throughout Colombia. -Developed Marketing and Sales Strategies. -Directed efficient teams.-Oversaw all the departments in the company -Managed to establish it as an important company in the Babies and Kids' sector with a physical point of sales and e- commerce with a wide presence throughout Colombia. -Developed Marketing and Sales Strategies. -Directed efficient teams.-Oversaw all the departments in the company

  • Profesional independiente
    • Business Consulting and Services
    • 700 & Above Employee
    • Consultor de marketing
      • jun. de 2017 - out. de 2020

      Consultorias en Marketing y Ventas para marcas en Latinoamerica y Norteamerica Consultorias en Marketing y Ventas para marcas en Latinoamerica y Norteamerica

  • Bluedoors Hotels
    • Colombia
    • Hospitality
    • 1 - 100 Employee
    • Marketing Director
      • dez. de 2018 - mai. de 2020

      Marketing Leader of 5 hotels. Digital Strategy development, ROI orientated, SEO, SEM, Social Media, Paid Media, Revenue Management, E-commerce, GDS, conversion funnels, CRM. Marketing Leader of 5 hotels. Digital Strategy development, ROI orientated, SEO, SEM, Social Media, Paid Media, Revenue Management, E-commerce, GDS, conversion funnels, CRM.

  • Fundación Universitaria Cafam
    • Colombia
    • Higher Education
    • 100 - 200 Employee
    • Docente Posgrado Marketing Digital
      • ago. de 2018 - out. de 2019

      Creación de programa en diplomado y desarrollo de clases virtuales y presenciales en pregrado. Creación de programa en diplomado y desarrollo de clases virtuales y presenciales en pregrado.

    • Media Buyer
      • jun. de 2017 - dez. de 2018

      Planificar, desarrollar y controlar estrategias de marketing digital: Marketing en Redes sociales, SEO, SEM, Inbound marketing, analítica, publicidad en medios digitales, Email Marketing, y embudos de conversión. Planificar, desarrollar y controlar estrategias de marketing digital: Marketing en Redes sociales, SEO, SEM, Inbound marketing, analítica, publicidad en medios digitales, Email Marketing, y embudos de conversión.

  • Solved Puzzle Agency
    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Digital Marketing Manager
      • jan. de 2018 - jun. de 2018

      Digital Marketing Strategies Digital Marketing Strategies

  • DoubleTree by Hilton Bogotá Salitre AR
    • Colombia
    • Hospitality
    • 1 - 100 Employee
    • Coordinador de Marketing
      • fev. de 2016 - mar. de 2017

      Planificar y ejecutar estrategias de Marketing para todas las unidades de negocio: Alojamiento, Restaurante, Spa y Eventos. Planificar y ejecutar estrategias de Marketing para todas las unidades de negocio: Alojamiento, Restaurante, Spa y Eventos.

  • Hotel Habitel
    • Colombia
    • Hospitality
    • 1 - 100 Employee
    • E-commerce & Digital Executive
      • jun. de 2015 - fev. de 2016

      Administración GDS, OTA's ventas online, marketing digital para las unidades de negocio Administración GDS, OTA's ventas online, marketing digital para las unidades de negocio

Education

  • Cornell University
    Master Certificate in Hospitality Management: Focus on Hotel Revenue, Hospitality Administration/Management
    -
  • University of Wisconsin-Stout
    Bachelor's degree, Hotel, Restaurant and Tourism Management
    -
  • Universidad de Palermo
    Bachelor’s Degree, Administración/Gestión hotelera
    2010 - 2015
  • Universidad Externado de Colombia
    -

Community

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