Founder

• Oct 2021 - Present

Strategy Guide is an up-and-coming digital marketing agency with a team of passionate creators. We produce fun content, events and more! PAST PROJECTS • Sonic Origins: Speed Strats | SEGA of America • Sonic Origins - Sonic Central 2022 Trailer | SEGA of America • 13 Sentinels: Aegis Rim Mecha Meals | ATLUS West & SEGA of America • Cooking with AiAi | SEGA of America Strategy Guide is an up-and-coming digital marketing agency with a team of passionate creators. We produce fun content, events and more! PAST PROJECTS • Sonic Origins: Speed Strats | SEGA of America • Sonic Origins - Sonic Central 2022 Trailer | SEGA of America • 13 Sentinels: Aegis Rim Mecha Meals | ATLUS West & SEGA of America • Cooking with AiAi | SEGA of America

Graduate Teaching Assistant (GTA)

• Aug 2021 - Dec 2022

Marketing Public Relations Associate

• Jan 2018 - Dec 2022

The Legend's Cookbook (2019) - Producer, Public Relations & Social Media:• Managed team of creators to develop a video game-inspired cookbook• Produced effective consumer-facing strategies to interact with key audience on social media• Funded more than $85,500 (570% of initial goal) on KickstarterToeJam & Earl's Funky Fresh Foods of Funkotron (2020) - Public Relations:• First officially licensed cookbook by JobJob LLC• Promoted cookbook with proactive pitching to press and influencers• Funded more than $35,000 on KickstarterThe Legend's Cookbook: Hero of the Ladle (2020) - Public Relations:• Promoted with proactive pitching to press and influencers• Funded more than $16,000 (168% of initial goal) on Kickstarter Show less

Associate Producer

• Apr 2021 - Apr 2022

Cooking with AiAi (2021) - Associate Producer & Production Assistant:• Official video series for SEGA's "Super Monkey Ball Banana Mania" video game• Puppet show featuring the main character of "Super Monkey Ball" as he cooks banana-themed recipes• Collaboration with well-known "Sonic the Hedgehog" series posted in October 2021; earned media from Screen Rant, Bleeding Cool, Noisy Pixel and more• Fun Fact: Was the puppeteer for Sonic the Hedgehog

Public Relations Intern for Adult Swim & Turner Classic Movies

• Jan 2020 - Apr 2020

• Assisted in developing comprehensive publicity campaign for upcoming Uzumaki anime on Adult Swim • Worked on PR initiatives for Adult Swim's “Rick and Morty,” “Ballmastrz: 9009,” “JJ Villard's Fairy Tales,” “The Shivering Truth” and more • Supported TCM Classic Film Festival 2020 planning and material creation • Daily tasks also consisted of clip compilation, proactive pitching, video editing using Adobe Premiere, content creation and newsletter writing • Assisted in developing comprehensive publicity campaign for upcoming Uzumaki anime on Adult Swim • Worked on PR initiatives for Adult Swim's “Rick and Morty,” “Ballmastrz: 9009,” “JJ Villard's Fairy Tales,” “The Shivering Truth” and more • Supported TCM Classic Film Festival 2020 planning and material creation • Daily tasks also consisted of clip compilation, proactive pitching, video editing using Adobe Premiere, content creation and newsletter writing

Account Coordinator

• Aug 2019 - Oct 2019

• Supported more than ten B2B and B2C clients across several industries, including technology, healthcare, legal and health and wellness • Daily tasks consisted of intelligence reporting and analytics, social media account management, content creation, campaign ideation, reporting and ongoing research • Assisted agency with social media and marketing initiatives, including social media, event planning, blog and press release development and media relations • Active member of client team, participated in client and internal meetings, and worked closely with team leads and specialists to develop recommendations and support execution tactics Show less

Content Creator & Video Game Influencer

• May 2012 - Nov 2017

Social Media Intern for Sonic the Hedgehog

• Jun 2016 - Aug 2016

• Contributed strategies and tactics that led to 80% increase in YouTube subscribers and its 100,000 milestone • Created content on social channels for a following of more than 5 million “Sonic the Hedgehog” fans • Supported 25th anniversary event with two product reveals that reached more than 10 million people on YouTube • Contributed strategies and tactics that led to 80% increase in YouTube subscribers and its 100,000 milestone • Created content on social channels for a following of more than 5 million “Sonic the Hedgehog” fans • Supported 25th anniversary event with two product reveals that reached more than 10 million people on YouTube