Matthias Rem

Leiter Marketing und Kommunikation at XUND Bildungszentrum Gesundheit Zentralschweiz
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Contact Information
Location
Lucerne, Lucerne, Switzerland, CH
Languages
  • German Native or bilingual proficiency
  • English Full professional proficiency
  • French Elementary proficiency

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Experience

    • Switzerland
    • Education
    • 1 - 100 Employee
    • Leiter Marketing und Kommunikation
      • Nov 2022 - Present

      Responsible for the education offer and profession marketing, for all digital and analog communication channels, and for the content creation and placement. Responsible for the education offer and profession marketing, for all digital and analog communication channels, and for the content creation and placement.

    • Austria
    • IT Services and IT Consulting
    • 100 - 200 Employee
    • Head of Marketing & Communications
      • Dec 2021 - Jul 2022

      “Form a high-performance team using agile methodology and state of the art marketing and communication tactics” • Leadership function • Marketing strategy and implementation • Budgeting, reporting, and controlling • Sales pipeline optimization and acceleration • Digital marketing activities • Project management (Sage Schweiz AG was acquired by Infoniqa in December 2021) “Form a high-performance team using agile methodology and state of the art marketing and communication tactics” • Leadership function • Marketing strategy and implementation • Budgeting, reporting, and controlling • Sales pipeline optimization and acceleration • Digital marketing activities • Project management (Sage Schweiz AG was acquired by Infoniqa in December 2021)

    • Australia
    • Media Production
    • Head of Marketing & Communications
      • Oct 2018 - Dec 2021

      “Form a high-performance team using agile methodology and state of the art marketing and communication tactics”• Leadership function• Marketing strategy and implementation• Budgeting, reporting, and controlling• Sales pipeline optimization and acceleration• Digital marketing activities• Project management

    • Digital Marketing Specialist
      • Aug 2015 - Sep 2018

      “Complement and further develop the marketing function towards digital and measurable activities”• Project management• User / Customer Journey optimization• Digital marketing campaigns and communication• Google Analytics reporting• Expert for Search Engine Advertising (SEA) and Optimization (SEO)• Participant in internal leadership development program Talent@Sage

    • Switzerland
    • Financial Services
    • 700 & Above Employee
    • Communications Specialist, E-Channel Strategy
      • Jan 2014 - Jul 2015

      “Reach new target groups via innovative communication in digital channels”• Project Manager for digital innovation projects (e.g. mobile game app as communication channel)• Communication and Marketing Specialist for Digital Channels• Expert for SEO

    • Graduate Trainee, Communication Specialist
      • Jun 2012 - Dec 2013

      “Coordinate all project streams to provide compliant global access to media coverage for every employee based on their needs and role”• Project Management Office for a Media Monitoring & Analysis project• Communication and Marketing Specialist for Digital Channels

    • Graduate Trainee, Business Analyst
      • Sep 2011 - May 2012

      “Implement a platform that creates transparency in support and encourages improvements”• Project Manager for internal rating and feedback system for the IT support• Community Manager for IT support platform

Education

  • Lucerne University of Applied Sciences
    Master of Science (MSc), Business Administration, Major in Business Development and Promotion
    2009 - 2011
  • University of Lucerne
    Bachelor of Arts (BA), Social and Communication Sciences
    2006 - 2009

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