Matthew White

Senior Manager of Merchandise Planning at Cocofloss
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Contact Information
us****@****om
(386) 825-5501
Location
Brooklyn, US

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Experience

    • United States
    • Manufacturing
    • 1 - 100 Employee
    • Senior Manager of Merchandise Planning
      • Apr 2021 - Present

    • United States
    • Personal Care Product Manufacturing
    • 300 - 400 Employee
    • Planning Manager
      • Feb 2019 - Apr 2021

    • Italy
    • Retail Luxury Goods and Jewelry
    • 700 & Above Employee
    • Business Planner - Wholesale & Outlets
      • Aug 2016 - Feb 2019

      Wholesale: • Responsible for building seasonal budgets and sales targets for over forty wholesale clients in order to facilitate growth across all categories of merchandise – drove $160 million in S/S19 market orders at +45% to LY • Build annual shipment plan pushing production to prioritize US accounts – improved S/S19 2018 shipments to 39.5% of total orders vs S/S18 2017 shipments at 35.5% of total orders • Implemented a new method of distributing sales targets and pre-market… Show more Wholesale: • Responsible for building seasonal budgets and sales targets for over forty wholesale clients in order to facilitate growth across all categories of merchandise – drove $160 million in S/S19 market orders at +45% to LY • Build annual shipment plan pushing production to prioritize US accounts – improved S/S19 2018 shipments to 39.5% of total orders vs S/S18 2017 shipments at 35.5% of total orders • Implemented a new method of distributing sales targets and pre-market analysis to accounts – schedule calls with each buying team to align on sales plan • Launched first ever wholesale footwear stock replenishment program, allowing our accounts to place continuous replenishment orders into twenty core styles – generated $38 million in 2018 orders and prompted a rollout to select handbag and belt styles in 2019 • Worked with third-party data aggregator Sky IT Group to introduce an automated, all-in-one sell-through reporting application – project management included interaction with the company and our wholesale accounts to secure necessary report transmission flows and request new analytic capabilities within the system • Built an automated line sheet creation tool using VBA – eliminated the need to create line sheets manually during market campaigns, saving two days each per market for eight wholesale account executives Outlet • Create sales plans by week for twelve outlet doors in order to drive business and provide an accurate performance benchmark – 2018 total volume: $240 million at +35% to LY and +2% to plan • Built inventory capacity tracker to ensure inventory health by projecting incoming and outgoing units vs stockroom capacity • Analyze inventory weeks of supply vs quarterly sales plan to request merchandise packages from worldwide outlet team and ensure adequate stock levels to meet business objectives • Collaborate with store managers to create monthly sales goals for each sales associate Show less Wholesale: • Responsible for building seasonal budgets and sales targets for over forty wholesale clients in order to facilitate growth across all categories of merchandise – drove $160 million in S/S19 market orders at +45% to LY • Build annual shipment plan pushing production to prioritize US accounts – improved S/S19 2018 shipments to 39.5% of total orders vs S/S18 2017 shipments at 35.5% of total orders • Implemented a new method of distributing sales targets and pre-market… Show more Wholesale: • Responsible for building seasonal budgets and sales targets for over forty wholesale clients in order to facilitate growth across all categories of merchandise – drove $160 million in S/S19 market orders at +45% to LY • Build annual shipment plan pushing production to prioritize US accounts – improved S/S19 2018 shipments to 39.5% of total orders vs S/S18 2017 shipments at 35.5% of total orders • Implemented a new method of distributing sales targets and pre-market analysis to accounts – schedule calls with each buying team to align on sales plan • Launched first ever wholesale footwear stock replenishment program, allowing our accounts to place continuous replenishment orders into twenty core styles – generated $38 million in 2018 orders and prompted a rollout to select handbag and belt styles in 2019 • Worked with third-party data aggregator Sky IT Group to introduce an automated, all-in-one sell-through reporting application – project management included interaction with the company and our wholesale accounts to secure necessary report transmission flows and request new analytic capabilities within the system • Built an automated line sheet creation tool using VBA – eliminated the need to create line sheets manually during market campaigns, saving two days each per market for eight wholesale account executives Outlet • Create sales plans by week for twelve outlet doors in order to drive business and provide an accurate performance benchmark – 2018 total volume: $240 million at +35% to LY and +2% to plan • Built inventory capacity tracker to ensure inventory health by projecting incoming and outgoing units vs stockroom capacity • Analyze inventory weeks of supply vs quarterly sales plan to request merchandise packages from worldwide outlet team and ensure adequate stock levels to meet business objectives • Collaborate with store managers to create monthly sales goals for each sales associate Show less

    • Associate Planner - Men's
      • Jun 2015 - Jul 2016

      • Completed preseason sales plans for all men’s departments to support achievement of financial targets • Managed in-season OTB – forecasted sales and receipt flows in order to maintain healthy inventory levels • Using SQL, created a bi-weekly “attachment” report to ensure all available product was being utilized productively by flagging styles that were being attached to too few or too many sales events • Using SQL, built purchase order approval tool to calculate lifetime… Show more • Completed preseason sales plans for all men’s departments to support achievement of financial targets • Managed in-season OTB – forecasted sales and receipt flows in order to maintain healthy inventory levels • Using SQL, created a bi-weekly “attachment” report to ensure all available product was being utilized productively by flagging styles that were being attached to too few or too many sales events • Using SQL, built purchase order approval tool to calculate lifetime profitability based on order inputs and selling behavior • Approved all men’s purchase orders using this tool to ensure positive profitability while maintaining a “flash sale” business model • Managed all men’s markdowns using pricing tool, making decisions based on sales history, margin and current sales event “cycle” count • Acted as Planning liaison for all Excel/VBA, SQL and general technology related issues Show less • Completed preseason sales plans for all men’s departments to support achievement of financial targets • Managed in-season OTB – forecasted sales and receipt flows in order to maintain healthy inventory levels • Using SQL, created a bi-weekly “attachment” report to ensure all available product was being utilized productively by flagging styles that were being attached to too few or too many sales events • Using SQL, built purchase order approval tool to calculate lifetime… Show more • Completed preseason sales plans for all men’s departments to support achievement of financial targets • Managed in-season OTB – forecasted sales and receipt flows in order to maintain healthy inventory levels • Using SQL, created a bi-weekly “attachment” report to ensure all available product was being utilized productively by flagging styles that were being attached to too few or too many sales events • Using SQL, built purchase order approval tool to calculate lifetime profitability based on order inputs and selling behavior • Approved all men’s purchase orders using this tool to ensure positive profitability while maintaining a “flash sale” business model • Managed all men’s markdowns using pricing tool, making decisions based on sales history, margin and current sales event “cycle” count • Acted as Planning liaison for all Excel/VBA, SQL and general technology related issues Show less

    • United States
    • Retail
    • 700 & Above Employee
    • Assistant Merchandise Planner - Junior & Cold Weather Shoes
      • Feb 2015 - Jun 2015

      • Aid in preseason assortment planning process in multiple areas of business for 650 doors • Provide buying team with classification penetration and SKU count by climate and volume group • Optimize case pack sizing and send to vendor to drive sales and increase sell-through • Process and analyze in-season reporting in order to make business suggestions to buyer • Determine reorder strategy in order to minimize locational inventory liability • Increased workflow efficiency by… Show more • Aid in preseason assortment planning process in multiple areas of business for 650 doors • Provide buying team with classification penetration and SKU count by climate and volume group • Optimize case pack sizing and send to vendor to drive sales and increase sell-through • Process and analyze in-season reporting in order to make business suggestions to buyer • Determine reorder strategy in order to minimize locational inventory liability • Increased workflow efficiency by redesigning assortment planning tool

    • Assistant Financial Planner - Men's Tailored Clothing
      • Dec 2013 - Jan 2015

      • Responsible for bimonthly business forecast to drive sales plan and maintain planned stock levels • Analyzed weekly omnichannel reports to aid in making strategic business decisions • Executed all pre-season assortment sizing for a size intensive business • Managed replenishment assortment and monthly "faux replenishment" reorders * Collaborated with Assistant Buyer on in-season reorders to drive sales and reduce stock liability • Completed End of Season reporting to aid in… Show more • Responsible for bimonthly business forecast to drive sales plan and maintain planned stock levels • Analyzed weekly omnichannel reports to aid in making strategic business decisions • Executed all pre-season assortment sizing for a size intensive business • Managed replenishment assortment and monthly "faux replenishment" reorders * Collaborated with Assistant Buyer on in-season reorders to drive sales and reduce stock liability • Completed End of Season reporting to aid in pre-season planning & strategies • Responsible for training and development of several Allocators and Assistant Planners • Created various new tools and reports to increase efficiency of several business functions -Includes Purchase Order Ship Log, Omnichannel Selling Reports, Event Performance Recap

    • Allocator - Men's Shoes & Infants
      • May 2013 - Dec 2013

      • Allocated purchase orders in a size intensive business and transmitted to vendor • Monitored receipts and manage fallout dollars by tracking vendor shipments • Led weekly receipt tracking meeting with buying and planning teams • Maximized sales by ensuring that all manufactured sizes of basic product were on replenishment • Lowered Out of Stock rate by communicating with vendor regarding replenishment availability • Minimized UPCs with customer reservations to ensure excellent… Show more • Allocated purchase orders in a size intensive business and transmitted to vendor • Monitored receipts and manage fallout dollars by tracking vendor shipments • Led weekly receipt tracking meeting with buying and planning teams • Maximized sales by ensuring that all manufactured sizes of basic product were on replenishment • Lowered Out of Stock rate by communicating with vendor regarding replenishment availability • Minimized UPCs with customer reservations to ensure excellent customer experience • Forecasted receipt dollars carrying over at the end of every month to aid inventory planning • Created various new reports to analyze areas of business and have been responsible for several systemic/operational improvements

    • Allocator - Men's Tailored Clothing & Dress Furnishings
      • Jan 2013 - May 2013

      • Completed Macys.com's eight-week Executive Development Program • Responsibilities included allocation, purchase order tracking, and inventory management • Trained successor and transitioned to a new area of business to assist newly developed team

    • United States
    • Retail
    • 700 & Above Employee
    • Merchandising Intern - Women's Accessories
      • Jan 2012 - Dec 2012

      • Assisted in development of seasonal product assortments in several classifications of business • Executed weekly business reports in order to review and analyze seasonal performance • Maintained purchase order commitment sheets to ensure proper SKU costs and unit quantities • Communicated with Planning & Allocation teams regarding inventory levels and store allocation • Solo presented Fall '13 outlet collection to regional managers in order to drive business • Acted as liaison… Show more • Assisted in development of seasonal product assortments in several classifications of business • Executed weekly business reports in order to review and analyze seasonal performance • Maintained purchase order commitment sheets to ensure proper SKU costs and unit quantities • Communicated with Planning & Allocation teams regarding inventory levels and store allocation • Solo presented Fall '13 outlet collection to regional managers in order to drive business • Acted as liaison to Brooks Brothers International by communicating merchandise production statuses • Collaborated with Divisional Merchandising Manager to create web copy for a growing direct business Show less • Assisted in development of seasonal product assortments in several classifications of business • Executed weekly business reports in order to review and analyze seasonal performance • Maintained purchase order commitment sheets to ensure proper SKU costs and unit quantities • Communicated with Planning & Allocation teams regarding inventory levels and store allocation • Solo presented Fall '13 outlet collection to regional managers in order to drive business • Acted as liaison… Show more • Assisted in development of seasonal product assortments in several classifications of business • Executed weekly business reports in order to review and analyze seasonal performance • Maintained purchase order commitment sheets to ensure proper SKU costs and unit quantities • Communicated with Planning & Allocation teams regarding inventory levels and store allocation • Solo presented Fall '13 outlet collection to regional managers in order to drive business • Acted as liaison to Brooks Brothers International by communicating merchandise production statuses • Collaborated with Divisional Merchandising Manager to create web copy for a growing direct business Show less

    • United Kingdom
    • Retail Apparel and Fashion
    • 100 - 200 Employee
    • Wholesale Intern - Men's Sportswear
      • Jun 2012 - Nov 2012

      • Completed weekly “Available To Sell” report in order to drive wholesale business • Prepared incoming collection for presentation to retail accounts • Communicated with vendors regarding sample shipment status • Maintained multiple showrooms and sample closets to assist with vendor presentations • Liaised between London headquarters and San Francisco corporate office & showroom • Completed weekly “Available To Sell” report in order to drive wholesale business • Prepared incoming collection for presentation to retail accounts • Communicated with vendors regarding sample shipment status • Maintained multiple showrooms and sample closets to assist with vendor presentations • Liaised between London headquarters and San Francisco corporate office & showroom

  • Monk's Trunk
    • New York, NY
    • Assistant Manager & Consignment Buyer - Kids and Infants
      • Jan 2012 - Nov 2012

      • Operated and maintained a boutique-style retail store in owner’s absence • Engaged in critical assortment and pricing decisions in order to maintain profit and brand vision • Managed entire store inventory for a size intensive business • Established and maintained large client database in order to track consignment history and credit • Completed point of sale operations including processing transactions and paying out consignors • Operated and maintained a boutique-style retail store in owner’s absence • Engaged in critical assortment and pricing decisions in order to maintain profit and brand vision • Managed entire store inventory for a size intensive business • Established and maintained large client database in order to track consignment history and credit • Completed point of sale operations including processing transactions and paying out consignors

    • United States
    • Hospitality
    • 1 - 100 Employee
    • Night Manager
      • Apr 2011 - Dec 2011

      • Responsibilities included safety and security of hotel property, staff, and guests • Directed housekeeping, maintenance, and front desk teams to ensure excellent customer service • Performed nightly audit procedure to ensure proper hotel sales and charges • Processed and analyzed nightly revenue report in order to build and develop profits • Responsibilities included safety and security of hotel property, staff, and guests • Directed housekeeping, maintenance, and front desk teams to ensure excellent customer service • Performed nightly audit procedure to ensure proper hotel sales and charges • Processed and analyzed nightly revenue report in order to build and develop profits

Education

  • Fashion Institute of Technology
    Bachelor of Science (B.S.), Fashion Merchandising Management - Buying & Planning Specialization

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