Matthew Eisenberg

Marketing Strategist at Zaller Law Group, PC
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Contact Information
us****@****om
(386) 825-5501
Location
El Segundo, California, United States, US

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Anthony Zaller

Matthew has been instrumental in helping my firm with social media marketing and video production. He understands the needs for a business promoting videos online.

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Experience

    • United States
    • Law Practice
    • 1 - 100 Employee
    • Marketing Strategist
      • Sep 2017 - Present

      Marketing Strategist (2019 – Present) ☆ Lead all marketing initiatives by collaborating one-on-one with the founder, and creating engaging content for five social media sites and more than 10K collective followers ☆ Discover opportunities for improvement in the marketing materials created by outsourced marketing team and took the initiative to build an internal marketing team, eliminating the $4k per month spent on vendors ☆ Built close relationships with California Restaurant Association (CRA) by working with several small businesses and collaborating on trade shows, speaking engagements, and webinars ☆ Create monthly webinar series throughout the COVID-19 pandemic to gather 300+ attendees and provide educational content on rapidly-changing laws, such as vaccine, mask, and paid leave requirements☆ Launch $2.5K worth of monthly paid ads on Facebook by selecting target audience and creating advertisements for a promotional deal on employee handbooks☆ Write monthly newsletters to continually engage lead pipeline and utilize Mailchimp to send to more than 10K recipientsVideo Production Specialist (2017 – 2019)☆ Conduct the end-to-end video production for all long- and short-form videos by preparing all lighting, green screens, recording, and audio equipment ☆ Created videos between 3-10 minutes in length by uploading raw video footage and editing in both Adobe Premiere and Adobe After Effects

    • United States
    • Real Estate
    • 1 - 100 Employee
    • Real Estate Agent
      • Dec 2020 - Present

      ☆ Generate over $5MM in sales annually by selling residential real estate in the South Bay and developing a strong network of potential high-ticket buyers ☆ Create video content for Instagram and TikTok to generate a larger pipeline of potential buyers, and offering current clients video/photography services to showcase their homes☆ Capture 100+ leads and create a customized comparative market analysis by developing a sales funnel on Facebook to capture key information from potential customers

    • Real Estate Agent
      • Oct 2019 - Dec 2020

Education

  • Loyola Marymount University
    Bachelor of Fine Arts - BFA, Cinematography and Film/Video Production
    -

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