Matthew DeClercq
Senior Marketing Manager at Fotiou Frames Limited- Claim this Profile
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Bio
Experience
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Fotiou Frames Limited
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Canada
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Consumer Goods
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1 - 100 Employee
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Senior Marketing Manager
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May 2018 - Present
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Marketing Manager
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Nov 2012 - May 2018
• Developed and implemented marketing strategies while maintaining a budget.• Maintained and constructed product analysis documents outlining product life cycle and sell-through.• Conducted market research and tracked market trends• Managed and developed marketing materials including catalogues, e-newsletters, flyers, advertisements, website graphics and social media content.• Maintained company website and social media platforms.• Responsible for content & graphics for social media applications, print advertisements and website initiatives and campaigns.• Developed and designed trade show booths and implemented trade show marketing objectives. Show less
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Sales Account Manager
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Jun 2010 - Nov 2012
• Maintained and developed relationships with existing clients though sales consultation. • Achieved 32% growth in the Toronto west territory - always hit sales targets and goals.• Pursued new business on a daily basis through cold calling, meetings and presentations.
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Fotiou Frames Limited
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Canada
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Consumer Goods
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1 - 100 Employee
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Sales and Marketing Coordinator
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Jun 2006 - Jun 2008
• Responsible for representing the Fotiou Brand trough various outlets. Including (Social Media channels, Web development, Advertising, Sale kits and Products release kits) • Managerial responsibilities included communicating and directing all 16 members of the Fotiou sales team using various methods to maintain and increase morale and sale numbers. • Managed the Fotiou Sample department and employees within. • Organized and launched incentive and promotional programs. • Assisted in the production of various trade shows. Show less
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Cretive Designer/Sales
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2003 - 2005
Responsible for creating product lines using innovative framing concepts and designs • Accountable for sourcing prints and product designs for Costco and alternative marketplaces • Responsible for CGTA trade shows and associated revenue targets -responsibilities included: product line development, building relations with suppliers, selling the product and interacting with customers • Responsible for creating catalogues, company website, inventory forms, flyers and presentations • Sales responsibility to hit revenue targets at store level as well as wholesale (Costco) Show less
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Education
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York University
Bachelor of Fine Arts (BFA), Art history -
Seneca College of Applied Arts and Technology
Digital Media Arts, Digital Arts