Experience

Olson Zaltman

• Market Research
• 1 - 100 Employee

• • May 2021 - Present

• • Jan 2019 - May 2021

• • Jul 2017 - Jan 2019



Bessemer Alliance

• United States
• Market Research
• 1 - 100 Employee

• Project Analyst

  • Mar 2014 - Jun 2017

  • Conducted primary qualitative interviews to gain context and uncover critical trends to assist in making informed decisions for clients. • Carefully reviewed and identified trends within qualitative interviews and provide written summaries and implications of said trends. • Created highlight reels of important quotes from the qualitative research collected to present to clients during workshops. • Compiled secondary research using a variety of databases and sources to complement the primary research. • Aided in creating and deploying a conjoint analysis study focused around product development for an industrial client. • Performed deep dives into primary research and data collected within Microsoft Excel and PowerPoint to create a compelling story to share with clients. • Efficiently ran calls with clients to present updates on project work, answering questions and leading discussion on next steps. • Trained in LUMA’s Human Centered Design thinking methods. • Traveled to or hosted clients to hold workshops to unpack our research using Human Centered Design thinking methods and activities. Show less



Mind Over Media

• United States
• Advertising Services
• 1 - 100 Employee

• Client Relations Intern

  • Oct 2013 - Mar 2014

  • Researched, identified, and reached out to prospective clients to drive new business. • Assisted in creating requests for proposals for potential clients. • Tested logic and edited surveys that were used to analyze new branding and creative works for clients. • Assisted with the agency's nation wide research study to identify the keys to success when colleges and universities send out their deliverables to prospective students. • Increased Mind Over Media's brand awareness throughout the area by partnering with local universities around the region. Show less



MARC USA

• United States
• Advertising Services
• 1 - 100 Employee

• Account Planning Intern

  • May 2013 - Jul 2013

  •Compiled secondary research for a number of clients and their competitors and formatted the information into understandable presentations to be shown to the clients. •Assisted in a Metaphor Elicitation Study to find what drives people rationally and emotionally to do outdoor home improvement. •Pinpointed key metaphors within multiple one-on-one transcripts and within images the participants brought in from the Metaphor Elicitation Study. •Edited a research video on the effectiveness of a program being tested to be sent to a client. Show less



The Pitt News

• United States
• Newspaper Publishing
• 1 - 100 Employee

• Senior Account Executive

  • Jan 2012 - Jan 2013

  •Formed relationships with clients from local businesses in Squirrel Hill, the Waterfront, and Greenfield areas. •Assisted clients reaching out to the student and faculty market through the use of strategic advertising in The Pitt News’s daily newspaper and online website. •Designed and planned specific advertising campaigns to benefit the clients’ business in the most efficient way possible. •Managed multiple client accounts. •Formed relationships with clients from local businesses in Squirrel Hill, the Waterfront, and Greenfield areas. •Assisted clients reaching out to the student and faculty market through the use of strategic advertising in The Pitt News’s daily newspaper and online website. •Designed and planned specific advertising campaigns to benefit the clients’ business in the most efficient way possible. •Managed multiple client accounts.



JazzHR

• Software Development
• 100 - 200 Employee

• Customer Succes Intern

  • May 2012 - Aug 2012

  • Presented research regarding the software industry to the CEO and entire company. • Implemented a new training/onboarding process to help maximize the company’s personal touch with new customers. • Tracked and recorded daily company metrics and reported weekly statistics to manager. • Performed an audit on more than 1000 customers and used the information gained to track business performance. • Presented research regarding the software industry to the CEO and entire company. • Implemented a new training/onboarding process to help maximize the company’s personal touch with new customers. • Tracked and recorded daily company metrics and reported weekly statistics to manager. • Performed an audit on more than 1000 customers and used the information gained to track business performance.