Matthew Lee
Marketing Manager at Bushiroad International Pte Ltd- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
Topline Score
Bio
Patricia Jonatan
Whenever I had Matt on my side, I know my project will be fine. That's how solid Matthew is. With his breadth of knowledge across marketing, logistics, and operations, and writing skill that's a cut above the rest, he quickly became everyone's confidant. I also admire his passion for the industry and dedication to always submit quality work. It was such a joy to work alongside Matt.
Patricia Jonatan
Whenever I had Matt on my side, I know my project will be fine. That's how solid Matthew is. With his breadth of knowledge across marketing, logistics, and operations, and writing skill that's a cut above the rest, he quickly became everyone's confidant. I also admire his passion for the industry and dedication to always submit quality work. It was such a joy to work alongside Matt.
Patricia Jonatan
Whenever I had Matt on my side, I know my project will be fine. That's how solid Matthew is. With his breadth of knowledge across marketing, logistics, and operations, and writing skill that's a cut above the rest, he quickly became everyone's confidant. I also admire his passion for the industry and dedication to always submit quality work. It was such a joy to work alongside Matt.
Patricia Jonatan
Whenever I had Matt on my side, I know my project will be fine. That's how solid Matthew is. With his breadth of knowledge across marketing, logistics, and operations, and writing skill that's a cut above the rest, he quickly became everyone's confidant. I also admire his passion for the industry and dedication to always submit quality work. It was such a joy to work alongside Matt.
Experience
-
Bushiroad Inc.
-
Japan
-
Entertainment Providers
-
1 - 100 Employee
-
Marketing Manager
-
Jul 2021 - Present
-
-
Team Leader, TCG Marketing
-
Aug 2019 - Jun 2021
-
-
-
-
Senior Executive
-
May 2018 - Jun 2019
o Content Team Leader for English Edition Weiss Schwarz Trading Card Game, responsible for promotion, marketing, and product development (including overseeing the early development stage for brand new English products and localization of current Japanese edition products)o Copywriting duties, such as for the monthly company newsletter, Facebook posts, articles, press releases etc.o Updating product content and specifications on official websiteo Updating and managing Facebook accounto Managing a 2-man team responsible for translation and localization work for all English Edition Weiss Schwarz products (including managing product release schedules, assisting with card checks before final print, checking color proofs, checking invoices for payment)o Planning digital promotions for the brand (Facebook, Google Ads) including ad monitoring and data analysis to ensure effective ad spendo Liaison between other content teams and international offices to implement worldwide promotion initiativeso Guiding and assisting other junior team members where necessary/requestedo Assisting in various events locally and overseas, including running tournaments, judging for tournaments, as a content planner, and running event segments
-
-
Marketing Executive
-
Dec 2017 - May 2018
o Brand in-charge for Future Card Buddyfight Trading Card Game, responsible for promotion and marketingo Penning monthly write-ups for promotional purposes and other copywriting dutieso Updating product content and specifications on official websiteo Updating and managing Facebook accounto Assisting in various events locally and overseas, including running tournaments, judging for tournaments, as a content planner, and running event segments
-
-
Development Executive
-
Jul 2016 - May 2018
o Designed, developed, and playtested for two published card game titles under Bushiroad International Pte Ltd (Ascendants of Aetheros Standalone Card Game, Dragoborne -Rise to Supremacy- Trading Card Gameo Game rules creation, maintenance, and managemento Assisting with marketing and copywriting (including liaising with external parties to create and produce content), art direction, and visual design elementso Assisting in various events locally and overseas, including running tournaments, judging for tournaments, as a content planner, and running event segments
-
-
-
Clear Channel Singapore Pte Ltd
-
Singapore
-
Advertising Services
-
1 - 100 Employee
-
Marketing Executive
-
Jul 2014 - Sep 2014
Temporary Positiono Assisted with the execution of various outdoor creatives (advertisements at bus stops) and a major company event Temporary Positiono Assisted with the execution of various outdoor creatives (advertisements at bus stops) and a major company event
-
-
Education
-
2013 - 2016
Singapore University of Social Sciences
Bachelor's degree, Communications
Community
