Matteo Lattuada

Export & Key Account Manager at CHOLLEY SA
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Contact Information
Location
Lugano Metropolitan Area, CH
Languages
  • Italiano Native or bilingual proficiency
  • Inglese Full professional proficiency
  • Spagnolo Elementary proficiency

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Tamer Yiğit

I’m very satisfied to work closely with Matteo. I’m proud to strongly recommend Matteo for his great professional service. I really appreciated his great know-how in marketing and communication as well. He has an excellent capacity to both understand and meet our needs developing successful solutions and strategies. Top qualities: results, experience, quality

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Credentials

  • Social Media Marketing: Strategy and Optimization
    LinkedIn
    Jul, 2020
    - Sep, 2024
  • Tools Marketing: Digital Marketing (2019)
    LinkedIn
    Jul, 2020
    - Sep, 2024

Experience

    • United Kingdom
    • Mining
    • Export & Key Account Manager
      • Oct 2013 - Present

      LUXURY COSMETICS INDUSTRY- Responsible for the export of the company, managing business relationships with international distributors & retailers- Participating in the development of the sales & marketing strategies of the Brand- Responsible for the implementation of sales strategies in line with the Company objectives- Monitoring distributor's performance, planning of their annual forecast & respect of target- Identification of new business opportunities reaching distributors & retailers in new markets and new sales channels for existing markets- Responsible for the image & positioning of the Brand to distributors, retailers & global media- Support distributors & retailers on their promotion & sales activities

    • Digital & Marketing Coordinator
      • Oct 2013 - Present

      - Corporate Web site & Newsletter coordinator- Digital Marketing & Social Media coordinator- Marketing & Sales presentations of products and services- Managing relationships with graphic & communication agencies- Worldwide fairs & Events organizer

    • Italy
    • Appliances, Electrical, and Electronics Manufacturing
    • 1 - 100 Employee
    • Marketing Consultant
      • Jan 2010 - Mar 2014

      IMPORT OF ELECTRONIC COMPONENTSMultilanguage website development, e-mail marketing, web marketing campaigns, new company image, design of new catalogue, product & company presentations, product photography, other additional marketing materials. IMPORT OF ELECTRONIC COMPONENTSMultilanguage website development, e-mail marketing, web marketing campaigns, new company image, design of new catalogue, product & company presentations, product photography, other additional marketing materials.

    • Marketing & Digital Communication Specialist
      • Sep 2005 - Sep 2013

      INDUSTRIAL & BUILDING AUTOMATION - Responsible for the corporate web site management, on line advertising campaigns, SEM activities, web analytics, e-commerce & social media strategies for the headquarter & branch offices- Creation and management of global DEM campaigns (Direct E-mail Marketing)- Responsible for all BTL and ATL activities to sales network, customers/prospects/leads, global media & industry magazines- Strong cooperation with the Sales dept. for the definition & execution of promotional campaigns and sales strategies for the headquarter & branch offices- Managing of company's image of the headquarter & branch offices, creation of catalogues, leaflets and definition of new product packaging- CRM operative manager, user assistance and trainings- Fairs and special events coordinator- Managing relationships with graphic & communication agencies

    • Product specialist
      • Jan 2007 - Apr 2007

      - Product benchmarking- Definition of the Product requirements in collaboration with R&D dept.- Definition of the Product marketing plan- Project feasibility study and calculation of its profitability- Definition of the product prices in collaboration with Sales Director / CEO- Monitoring of sales in collaboration with Sales dept.

    • Italy
    • Research Services
    • 700 & Above Employee
    • Web HMI project consultant
      • Mar 2005 - Jul 2005

      Market & product analysis, benchmarking & calculation of KPI indicators, definition of new product requirements Market & product analysis, benchmarking & calculation of KPI indicators, definition of new product requirements

Education

  • Politecnico di Milano
    Bachelor's degree, Bachelor of Science in Management, Economics and Industrial Engineering
    2001 - 2005
  • IlSole24ore
    Master on-line, Master 24 - Marketing & On-line Communication
    2012 - 2012
  • IlSole24ore
    Master on-line, Master 24 - Marketing & Communication
    2011 - 2011

Community

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