Matt Mroczek, MBA
Chief Strategy Officer at Steel Croissant- Claim this Profile
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Bio
Experience
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Steel Croissant
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United States
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Advertising Services
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1 - 100 Employee
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Chief Strategy Officer
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Jan 2018 - Present
Chicago, IL We work with brands at all stages of development to offer solutions that are adaptable, actionable, and measurable. Every project starts with research and ends with analysis to deliver a 360-degree scope of work.
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Scrub30
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United States
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Consumer Goods
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Founder & CEO
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May 2016 - Oct 2019
Chicago, IL Founded subscription-based service to deliver products valued at $10–$30 monthly. Ideated company identity, logo, brand, and website. Developed product subscription model, secured sponsorships and partnerships, and streamlined marketing efforts through automation. Evaluated partners, led entire product development lifecycle, and established company on Amazon to increase sales. Supervised team of 5 and oversaw all professional development and training. Innovated profitable sales funnel to… Show more Founded subscription-based service to deliver products valued at $10–$30 monthly. Ideated company identity, logo, brand, and website. Developed product subscription model, secured sponsorships and partnerships, and streamlined marketing efforts through automation. Evaluated partners, led entire product development lifecycle, and established company on Amazon to increase sales. Supervised team of 5 and oversaw all professional development and training. Innovated profitable sales funnel to effectively move product and manage inventory. Show less
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VP of Marketing
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Oct 2018 - Jun 2019
Chicago, IL Recruited to lead inbound marketing strategy for SaaS product, including writing blog content, managing 3 content writers, overseeing social media, and developing backlinks. Hosted event with 200+ executives to discuss work-life balance and hold panel discussions. Ran audio and video podcast called “Ask Matt.”
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Account Manager
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Nov 2015 - Dec 2016
Oak Park, Chicago Shaker is a full-service recruitment marketing agency specializing in highly customized solutions for attracting and retaining the right talent, including authentic employer branding, exceptional creative, and innovative digital experiences. Celebrating 65 years in the industry, Shaker offers unbiased recommendations informed by a familial business model of trust, passion, and an unwavering commitment to clients’ success. Visit shaker.com to learn more.
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Matte Black Studios
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United States
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Design Services
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1 - 100 Employee
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Account Director
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Jul 2015 - Feb 2016
Chicago, IL Matte Black Studios is a full design & development firm, located in Chicago, that specializes in Branding. The core team brings together the imagination, skill sets and professional experience of many to serve the goals of one: you. As needed, we call on a cross-industry network of vendors to ensure we've got the best people available on each project. Together, we produce unique consumer branding and engagement campaigns – from websites to advertisements to identity pieces to environmental… Show more Matte Black Studios is a full design & development firm, located in Chicago, that specializes in Branding. The core team brings together the imagination, skill sets and professional experience of many to serve the goals of one: you. As needed, we call on a cross-industry network of vendors to ensure we've got the best people available on each project. Together, we produce unique consumer branding and engagement campaigns – from websites to advertisements to identity pieces to environmental design – that get our clients results.
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Head of Business Development
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Aug 2014 - Jun 2015
Chicago, IL
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Project Coordinator
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Sep 2013 - Jul 2014
Chicago, IL
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Local Coordinator
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Jan 2010 - Sep 2013
Triangle, Virginia Founded in 2002, iE-USA is a 501(c)(3) non-profit educational exchange organization devoted to the growth of friendship and understanding among the people of the world. We believe that learning about other cultures, languages, and customs is the best way to eliminate international fears and prejudices. iE-USA is responsible for the safety and welfare of the student throughout the program.
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Pohanka Automitve Group
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Motor Vehicle Manufacturing
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300 - 400 Employee
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Chevrolet Sales Associate
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May 2009 - Oct 2009
Chantilly, Virginia Since 1919, Pohanka Automotive Group has served the Virginia, Maryland, and Washington DC areas and have helped new car and used car buyers find the perfect vehicles to drive home in. After decades of service to our customers, we have become synonymous with providing a quality selection, excellent prices, and friendly service.
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Education
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Strayer University-Florida
Master of Business Administration (M.B.A.), Marketing -
University of San Francisco Online
Advanced Professional Certificate, Internet Marketing -
Jack Welch Management Institute
Executive Certificate, Creating a Winning Strategy -
Jack Welch Management Institute
Executive Certificate, Becoming a Leader -
Strayer University (VA)
Bachelor of Business Administration (B.B.A.), Marketing