Matt Mitchell
at Wunderman Thompson Health- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
Topline Score
Bio
Experience
-
Wunderman Thompson Health
-
United States
-
Advertising Services
-
200 - 300 Employee
-
-
Mar 2023 - Present
-
-
-
Dec 2020 - Present
-
-
-
Escalade Sports
-
United States
-
Sporting Goods Manufacturing
-
100 - 200 Employee
-
-
Oct 2018 - Dec 2020
OVERVIEW Escalade, Incorporated (Escalade) is a quality manufacturer and distributor of sporting goods through our wholly owned subsidiary Escalade Sports. Escalade delivers outstanding products, superior customer service and consistent shareholder value. I was selected to supervise the Digital Marketing Team as well as the Email Marketing team while managing SEO of direct consumer websites. I am highly instrumental in generating and producing sales reports, ad spend, aside from website metrics submitted to key stakeholders.HIGHLIGHTS • Manage Amazon digital shelf, advertising and all aspects of promotion and marketing related to Amazon.• Collaberate with product management and marketing teams to manage and help drive sales on all product lines across all ecommerce platforms.• Manage website backend through CMS software, Google Tag Manager and Zapier while optimizing paid advertising campaigns.• Carry out digital sales funnels through close collaboration with the digital marketing team and marketing stack. • Influential in the remarkable success in driving multimillion sales on Amazon utilizing paid advertisements in 2018. Show less
-
-
-
Jun 2017 - Oct 2018
OVERVIEW Escalade Sports manufactures, imports, and distributes widely recognized sporting goods brands in basketball goals, archery, indoor and outdoor game recreation and fitness products through major sporting goods retailers, specialty dealers, key on-line retailers, traditional department stores and mass merchants. Escalade is a leader in table tennis tables, residential in-ground basketball goals and in archery bows. As a Digital Marketing Analyst, I was highly instrumental in securing sufficient product in and out flow on Personal Information Manager Software. I navigated Salsify to manage retailer product syndication, produce sales content, and to house all assets and contents for products across the company.HIGHLIGHTS• Presented significant and useful recommendations to web development team as well as marketing team director. • Tracked and generated reports on pay-per-click campaigns for websites like Amazon, Google and Social. • Developed and enhanced Escalade Sports website and digital visibility by strategic use of Google Analytics Show less
-
-
-
FLANDERS
-
United States
-
Appliances, Electrical, and Electronics Manufacturing
-
500 - 600 Employee
-
IT Support Technician
-
Jul 2015 - Jun 2017
-
-
-
eLuxury
-
United States
-
Retail
-
1 - 100 Employee
-
eCommerce Marketplace Analyst
-
Nov 2013 - Jul 2015
-Oversee and manage full product line on Amazon, Walmart and other third party retailers. -Manage and syndicate full product line to all eCommerce retailers using Channel Advisor -Oversee all advertising campaigns for products on Amazon, Walmart and other PPC platforms -Oversee and manage full product line on Amazon, Walmart and other third party retailers. -Manage and syndicate full product line to all eCommerce retailers using Channel Advisor -Oversee all advertising campaigns for products on Amazon, Walmart and other PPC platforms
-
-
-
Kemper CPA Group LLP
-
United States
-
Accounting
-
200 - 300 Employee
-
Network Consultant
-
Jul 2012 - Nov 2013
-
-
Education
-
University of Southern Indiana
Bachelors, Computer Information Systems