Matt Lacey

Sales & Marketing Manager at HV Wooding Limited
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Contact Information
us****@****om
(386) 825-5501
Location
Ashford, England, United Kingdom, GB

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Credentials

  • Founding Fellow of the Institute of Sales Professionals
    Institute of Sales Professionals
    Sep, 2021
    - Nov, 2024
  • APS Certificate of Professional Registration Ethics Exam
    APS
    Apr, 2021
    - Nov, 2024
  • Fellow of the Association of Professional Sales (F.APS)
    APS
    Mar, 2021
    - Nov, 2024
  • Emerging respiratory viruses, including COVID-19: methods for detection, prevention, response and control
    WHO
    Jun, 2020
    - Nov, 2024
  • Infection Prevention and Control (IPC) for Novel Coronavirus (COVID-19)
    World Health Organization
    Jun, 2020
    - Nov, 2024
  • Management and Facilitation of an After Action Review (AAR)
    World Health Organization
    Jun, 2020
    - Nov, 2024
  • COVID-19: Operational Planning Partners Platform to support country preparedness and response
    World Health Organization
    Mar, 2020
    - Nov, 2024
  • Estate Agent Diploma
    CPD
    Apr, 2019
    - Nov, 2024
  • Estate Agent and Property Management
    CPD
    Apr, 2019
    - Nov, 2024
  • Modern slavery & trafficking
    CPD
    Apr, 2019
    - Nov, 2024
  • Operations and Security Management
    CPD Level 2
    Apr, 2019
    - Nov, 2024
  • Prevention of radicalisation
    CPD
    Apr, 2019
    - Nov, 2024
  • Prevention of radicalisation for students
    CPD
    Apr, 2019
    - Nov, 2024
  • Safer recruitment
    CPD
    Apr, 2019
    - Nov, 2024
  • Security Management
    CPD Level 3
    Apr, 2019
    - Nov, 2024
  • Keeping Children Safe In Education - Child Protection
    CPD
    Mar, 2019
    - Nov, 2024
  • NaCTSO ACT National Counter Terrorism Awareness Training
    NaCTSO
    Mar, 2019
    - Nov, 2024
  • Lettings Negotiator Diploma
    CPD Level 3
    Feb, 2019
    - Nov, 2024
  • Anti-Money Laundering (AML) and Financial Crime
    CPD
    Dec, 2018
    - Nov, 2024
  • Disciplinary & Grievance Procedures Training
    CPD
    Dec, 2018
    - Nov, 2024
  • Employment Law
    CPD
    Dec, 2018
    - Nov, 2024
  • Mental Health Awareness
    CPD
    Dec, 2018
    - Nov, 2024
  • Negotiation Skills Training
    CPD
    Dec, 2018
    - Nov, 2024
  • Performance Appraisal Training
    CPD
    Dec, 2018
    - Nov, 2024
  • Preventing Bullying and Harassment in the Workplace
    CPD
    Dec, 2018
    - Nov, 2024
  • Social Media Marketing Training
    CPD
    Dec, 2018
    - Nov, 2024
  • Business and Corporate Taxation
    CPD
    Nov, 2018
    - Nov, 2024
  • Complaint Handling
    CPD
    Nov, 2018
    - Nov, 2024
  • Corporate Event Management Training
    CPD
    Nov, 2018
    - Nov, 2024
  • Corporate Manslaughter Training
    CPD
    Nov, 2018
    - Nov, 2024
  • Cross Cultural Awareness Training
    CPD
    Nov, 2018
    - Nov, 2024
  • Designated Safeguarding Officer Training (Level 3 Safeguarding)
    CPD
    Nov, 2018
    - Nov, 2024
  • Fellow of The Chartered Institute of Marketing
    CIM | The Chartered Institute of Marketing
    Jul, 2018
    - Nov, 2024
  • Anti-Terrorist Financing
    -
    May, 2018
    - Nov, 2024
  • Autism Awareness
    CPD
    May, 2018
    - Nov, 2024
  • Financial Crime
    CPD
    May, 2018
    - Nov, 2024
  • Anti Terrorism Funding
    CPD
    Apr, 2018
    - Nov, 2024
  • Asbestos Awareness
    RoSPA
    Apr, 2018
    - Nov, 2024
  • Child Protection
    incensu
    Apr, 2018
    - Nov, 2024
  • Child Sexual Exploitation
    CPD
    Apr, 2018
    - Nov, 2024
  • Counter-Terrorism and Security Act 2015
    CPD Home Office
    Mar, 2018
    - Nov, 2024
  • Data Protection in Marketing
    CPD
    Mar, 2018
    - Nov, 2024
  • Health & Safety for Managers
    RoSpa
    Mar, 2018
    - Nov, 2024
  • Preparing for GDPR
    CPD
    Mar, 2018
    - Nov, 2024
  • Data Protection
    CPD
    Feb, 2018
    - Nov, 2024
  • Fire Safety for the Responsible Person
    RoSPA
    Feb, 2018
    - Nov, 2024
  • COSHH
    RoSPA / CPD
    Jan, 2018
    - Nov, 2024
  • E-Safety
    CPD
    Jan, 2018
    - Nov, 2024
  • Information Security
    CPD
    Jan, 2018
    - Nov, 2024
  • Legionella
    RoSPA
    Jan, 2018
    - Nov, 2024
  • Safer Recruitment
    CPD
    Jan, 2018
    - Nov, 2024
  • Slips, Trips & Falls
    RoSPA
    Jan, 2018
    - Nov, 2024
  • Equality & Diversity for Managers
    CPD
    Nov, 2017
    - Nov, 2024
  • Modern Slavery & Trafficking
    CPD
    Nov, 2017
    - Nov, 2024
  • Personal Safety
    RoSPA
    Nov, 2017
    - Nov, 2024
  • Equality & Diversity
    CPD
    Oct, 2017
    - Nov, 2024
  • Lone Worker Risk Assessment
    RoSPA
    Sep, 2017
    - Nov, 2024
  • Prevention of Radicalisation
    Home Office
    Sep, 2017
    - Nov, 2024
  • Early Years Foundation Stage
    CPD
    Aug, 2017
    - Nov, 2024
  • Fire Safety for Fire Wardens
    RoSPA
    Aug, 2017
    - Nov, 2024
  • Prevention of Radicalisation for Students
    CPD
    Aug, 2017
    - Nov, 2024
  • Child Protection
    CPD
    Jul, 2017
    - Nov, 2024
  • Forced Marriage Awareness
    CPD
    Jul, 2017
    - Nov, 2024
  • Lone Worker for Managers
    Rospa
    Jul, 2017
    - Nov, 2024
  • Safeguarding -Domestic Abuse
    CPD
    Jun, 2017
    - Nov, 2024
  • Safeguarding - Forced Marriage Awareness
    CPS
    May, 2017
    - Nov, 2024
  • Financial Crime
    CPD
    Apr, 2017
    - Nov, 2024
  • Safeguarding - Adults at Risk
    CPD
    Apr, 2017
    - Nov, 2024
  • Manual Handling - Safe lifting of Adults & Children
    RoSPA
    Mar, 2017
    - Nov, 2024
  • ISP FAIR Sales Ethics Exam International
    Institute of Sales Professionals
    Sep, 2021
    - Nov, 2024
  • AED & Medical Gases
    St John Ambulance
    Sep, 2021
    - Nov, 2024
  • SIA Door Supervisor
    Security Industry Authority
    Jun, 2019
    - Nov, 2024
  • Anti-Terrorist Financing
    CPD
    May, 2018
    - Nov, 2024
  • Food hygiene Level 2
    CPD
    Apr, 2019
    - Nov, 2024
  • Lone worker for managers
    Rospa & CPD
    Apr, 2019
    - Nov, 2024
  • Working at Height
    ROSPA / CPD
    Apr, 2019
    - Nov, 2024
  • Food Hygeine
    CPD
    May, 2017
    - Nov, 2024
  • Advanced First Aid & CPR
    Highfield
    Apr, 2018
    - Nov, 2024
  • First Aid at Work
    CPS
    Apr, 2017
    - Nov, 2024
  • Estate Agent and Property Developer Diploma
    CPD
  • Master Estate Agent Diploma (level 3)
    CPD

Experience

  • HV Wooding Limited
    • United Kingdom
    • Manufacturing
    • 1 - 100 Employee
    • Sales & Marketing Manager
      • Mar 2020 - Present

      Responsible for the production, implementation and ongoing review of the Sales & Marketing plans for the business, combining creativity, technology, data, people and working practices to optimum benefit.Managing my teams Industry Research campaigns to ensure we remain at the cutting edge of technology across all sectors. Developing metrics to ensure data can be analysed and actionable data derived across Sales and Marketing settings. Ensuring the Sales team have the knowledge and tools to achieve targets and management of the team to achieve full potential. Performing competitor analysis and ensuring effective branding and content strategies. Investigation into macroeconomics for the industry to guide sales concentration. Monitoring demand signals such as customer leads, online search activity and market insight to inform recovery, and tailor sales strategies, preparing for different scenarios. Management of SEO and online campaigns, website design and content. Design and management of print such as brochures and sales material. Copywriting and press releases.

  • New Solutions Group, NGS Security, South East Property Maintenance, Get Trained, Cannon Leisure, KRS
    • Director Of Operations
      • Nov 2015 - Feb 2020

      Operations Director at New Solutions Group, NGS Security, South East Property Maintenance, Get Trained, Cannon Leisure.Multiple companies born our of immediate success and rapid expansion opportunities, duties included brand development, advertising, recruitment, website design and optimization, direct business to business sales and provision of specialist Security services. Operations Director at New Solutions Group, NGS Security, South East Property Maintenance, Get Trained, Cannon Leisure.Multiple companies born our of immediate success and rapid expansion opportunities, duties included brand development, advertising, recruitment, website design and optimization, direct business to business sales and provision of specialist Security services.

  • The Bannatyne Group
    • United Kingdom
    • Wellness and Fitness Services
    • 300 - 400 Employee
    • Sales & Marketing Manager
      • Dec 2012 - Dec 2014

      Based at the flagship Broadstairs Health Club & Spa, responsible for the creation and implementation of effective Marketing campaigns to increase membership sales, spa visits including secondary spend and retention. Development of Sales Plans, Retention schemes, Recruitment and Staff Training. Competitive and KPI driven I led the way with strategic Marketing initiatives and training initiatives. Based at the flagship Broadstairs Health Club & Spa, responsible for the creation and implementation of effective Marketing campaigns to increase membership sales, spa visits including secondary spend and retention. Development of Sales Plans, Retention schemes, Recruitment and Staff Training. Competitive and KPI driven I led the way with strategic Marketing initiatives and training initiatives.

  • NGS Security
    • United States
    • Security and Investigations
    • 1 - 100 Employee
    • National Marketing and Business Development Director
      • Jun 2010 - Sep 2012

      Sales & Marketing for a business providing Security Guards, Bodyguards, Firearms training and other Security services. Duties included brand development, advertising, website design and optimization and direct business to business sales. Sales & Marketing for a business providing Security Guards, Bodyguards, Firearms training and other Security services. Duties included brand development, advertising, website design and optimization and direct business to business sales.

  • MJL Marketing
    • Owner
      • 2002 - 2010

      Whole Marketing campaigns and bespoke Street Marketing for Businesses across the UK. We specialised in clients covering industries including Beauty, Leisure, Music venues and Local Councils. Whole Marketing campaigns and bespoke Street Marketing for Businesses across the UK. We specialised in clients covering industries including Beauty, Leisure, Music venues and Local Councils.

  • The Bannatyne Group
    • United Kingdom
    • Wellness and Fitness Services
    • 300 - 400 Employee
    • Sales & Marketing Manager
      • 2004 - 2009

      Responsible for the creation and implementation of effective Marketing campaigns to increase membership sales, spa visits, spend and retention. Development of Sales Plans, Retention schemes, Recruitment and Staff Training. Competitive and KPI lead role. Responsible for the creation and implementation of effective Marketing campaigns to increase membership sales, spa visits, spend and retention. Development of Sales Plans, Retention schemes, Recruitment and Staff Training. Competitive and KPI lead role.

  • Calor Engineering
    • Technical Sales Manager
      • 1998 - Dec 2001

      Responsible for the Sales Department, leading a team of 5. Duties included ensuring KPI’s arehit via product development to customer specification and quality assurance to ISO 9001standards via liaison with the manufacturing departments. The business manufacturedregulators, change over valves and accessories for businesses in the UK and overseas. Responsible for the Sales Department, leading a team of 5. Duties included ensuring KPI’s arehit via product development to customer specification and quality assurance to ISO 9001standards via liaison with the manufacturing departments. The business manufacturedregulators, change over valves and accessories for businesses in the UK and overseas.

Education

  • The Maplesden Noakes School
    A Levels, Business
    1991 - 1996

Community

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