Matthew Krupa

Marketing Associate at Behaviorally
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Contact Information
Location
New York City Metropolitan Area
Languages
  • English Professional working proficiency

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Credentials

  • Hootsuite Platform Certification 2018
    Hootsuite Academy
    Oct, 2018
    - Sep, 2024
  • Email Marketing
    HubSpot Academy
    Jul, 2022
    - Sep, 2024
  • HubSpot Marketing Software
    HubSpot Academy
    Jul, 2022
    - Sep, 2024

Experience

    • United States
    • Market Research
    • 100 - 200 Employee
    • Marketing Associate
      • Aug 2022 - Present

    • Marketing Coordinator
      • May 2022 - Aug 2022

    • United States
    • Accounting
    • 300 - 400 Employee
    • Marketing Specialist
      • Sep 2021 - May 2022

      • Coordinating with the Conference and Events Team as well as the Brand Team to launch the website for the IMA Annual Conference & Expo (ACE) that is taking place in June 2022.• Aiding the creation and review process of the ACE2022 email marketing campaign.• Supporting the rebranding of ACE2022.• Providing ad hoc event support as needed for global events.• Developing copy as needed to promote events, IMA products and services, news announcements, thought leadership, and more.• Scheduling content for IMA’s global social media channels using our social management tool, Sprout Social.• Working with the design team to develop social media graphics and marketing collateral. Show less

    • ECS Administrator
      • Mar 2021 - Sep 2021

      • Handling administrative assignments in support of various virtual events being run.• Reviewing/proofreading documents needed for the annual ACE conference.• Analyzing and working with survey data within Excel.• Uploading information to various systems regarding conference and member info.• Aiding in test functionality of products.• Assisting with reporting and/or record keeping requests.

    • United States
    • Higher Education
    • 700 & Above Employee
    • Graduate Assistant to the Director of Athletic Communications
      • Sep 2018 - May 2020

      • Operated athletic statistical software (StatCrew, NCAA Live Stats), for 12 of the 14 athletic teams during sporting events throughout the academic year. • Updated information for 14 teams including rosters, statistics, and schedules at the beginning of each athletic season. • Collected and entered historical records, awards, and team information into a compact and organized web page. • Aided transition to a new athletic website. Converted team information, statistics, and images. Created all new page layout to allow users to view information and history in a more efficient manner. Show less

    • United States
    • Real Estate
    • 1 - 100 Employee
    • Administrative Assistant
      • Jun 2018 - Sep 2018

      • Updated coaching client (agent) information each month in order to effectively target the individuals in need of assistance and create a systematic way of keeping in contact with the clients (agents) on a regular basis.• Communicated directly with clients (agents) to review their current business status and to schedule additional meetings to discuss potential marketing and business strategies.• Created a website to highlight the department mission, form a centralized information center, and establish a tool to aid in scheduling meetings based around Google Calendar. Show less

    • Director of First Impressions
      • May 2018 - Aug 2018

      • Directed incoming calls to agents in the field as well as employees within the office in a fast-paced environment.• Researched real estate listings within the multiple listing service (MLS) and communicated the findings to agents, buyers, and sellers.

Education

  • Kean University
    Master of Arts - MA, Communication Studies
    2018 - 2020
  • Kean University
    Bachelor of Science - BS, Business Management
    2014 - 2018

Community

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