Experience

Augustinus Bader

• United Kingdom
• Cosmetics
• 100 - 200 Employee

• Executive Director of Global eCommerce

  • May 2023 - Present

  London, England, United Kingdom

• Global Head of eComm and Performance Marketing

  • Aug 2018 - May 2023

  London, United Kingdom Offering both strategic and hands-on support across Digital Marketing and eCommerce.



Saint Nails Ltd

• Retail Office Equipment

• Founder

  • Jul 2016 - Aug 2018

  Midlands Boutique Pureplay eTailer start-up in the Beauty sector. Establishing a new business from the ground up. Concept, Sourcing, Branding, Logistics, eCommerce Websites, Technical setup, Digital Marketing Strategy and Execution. www.saintnails.com www.vicenails.co.uk



www.bench.co.uk

• Head of International eCommerce

  • Nov 2011 - Jun 2016

  Manchester, United Kingdom Sales and operational eCommerce responsibilities o Day to day management of 4 country specific websites plus House of Fraser Online Concession, Ebay Store and GroupOn. o 5 direct reports and management of all associated 3rd party suppliers o Staff management including recruitment, ongoing appraisal and development. Project and Business implementation: o Creating specification: reviewing, appointing and managing providers for digital marketing, warehouse/logistics… Show more Sales and operational eCommerce responsibilities o Day to day management of 4 country specific websites plus House of Fraser Online Concession, Ebay Store and GroupOn. o 5 direct reports and management of all associated 3rd party suppliers o Staff management including recruitment, ongoing appraisal and development. Project and Business implementation: o Creating specification: reviewing, appointing and managing providers for digital marketing, warehouse/logistics services, customer service, marketplaces and finance in the UK, France, Germany and the USA o Launch of DE, International, USA Sites and re-platform of UK site to Magento in 2012. Implementing business change in 2016 to move all ops to Munich, re-platform to Oxid, establish 3rd Party logistics in Germany and associated operational setup. o Driving significant change to process and stock management o Working with Internal/External Teams for Brand and Commercially balanced ongoing improvements to UI and Design. Business Role: o Working within matrix management and influencing key stakeholders in the UK, Germany and Canada. Finding solutions to conflicting stakeholder objectives across Brand, Retail, Wholesale, Marketing and Finance o Innovating in digital strategy and successfully ‘selling in’ change in digital budget allocation across eCommerce, Marketing, Finance and Exec team. o Strategic forecast and budget planning. Quantifying global brand demand and devising methodology for forecasting and next stage planning o Reporting a complex and wide range of business critical eCommerce metrics and presenting them simply via a single page, weekly, Group Exec circulated dashboard o Continual evaluation of third party suppliers and innovating for growth in productivity and profitability. Making significant change backed by thorough data and performance contingent contracts Show less



www.cloggs.co.uk

• eCommerce Manager

  • Jul 2010 - Nov 2011

  eCommerce Manager of a £12million turnover pure play e-tailer with 14 direct reports in Merchandising, Marketing, SEO and development. Working with UK and EU websites, directly managing the Publishing, Marketing and SEO function. Developing affiliates, PPC and Shopping feeds. Advanced analytics in site performance measurement and rolling out staged incremental improvements. Developing robust systems and processes to allow the business to sustain continual long term development.



Various Contracts

• Design Services
• 1 - 100 Employee

• eCommerce Consultant / Web Developer

  • Jun 2004 - Jul 2010

  United Kingdom Various eCommerce and Web Projects from SME implementations to contract engagements including Oxfam.co.uk Further information available on the website www.jnzcreative.co.uk



Industrial Trading Solutions Ltd

• United Kingdom
• Food & Beverages
• 1 - 100 Employee

• Sales Director

  • Jun 2002 - Jun 2004

  Birmingham, United Kingdom TUPE Business offering distribution of branded hygienic process flow products to the Diary, Brewery and Pharmaceutical Industry in the UK.



Wadsworth Electronics

• External Sales Consultant

  • May 1996 - May 2002

  London, United Kingdom Business specialising in Computer Network components including both active and passive components. Starting the local Birmingham Branch and working up towards Branch Manager before moving external and managing customer relationships from the Midlands to Manchester (including the business's largest key account).