Matt Blackmore

Vice President, Digital Growth at Quantum Ventures
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Contact Information
us****@****om
(386) 825-5501
Location
Los Angeles, California, United States, US

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5.0

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Brandon McCutcheon, CSPO

Matt was an incredible manager. He empowered me to make decisions while also providing needed support. He flawlessly managed a Tech team along with a Media, Analytics, and Operations team. The culture within the different teams he managed was incredible. Matt made sure to instill teamwork and confidence within every team member. He preached a culture of unity and collaboration amongst the different teams. We all knew Matt had our best interests and he always drove us towards success.

Yvonne Riggs

Matt is a neccessary resource for any Search team. He is innovative, data-driven, strategic, and a great leader. He knows the front and back end of search platforms and tactics making strategies scalable. His leadership and business acumen allows his team to make his visions come to life for clients, furthering their trust in the partnership. Matt is also very empathetic and geniue in supporting his team and those he interacts with daily. Would love to work with Matt again.

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Credentials

  • How to Engage Meaningfully in Allyship and Anti-Racism
    LinkedIn
    Dec, 2020
    - Nov, 2024

Experience

    • United States
    • Venture Capital and Private Equity Principals
    • 1 - 100 Employee
    • Vice President, Digital Growth
      • Aug 2022 - Present

      • Serve as thought leader and digital growth subject matter expert, working to create, implement and execute strategic vision for growth of digital sales channels. • Grow revenue via digital sales channels by identifying market opportunities that leverage core competencies and develop growth strategies or marketing initiatives to grow Quantum Ventures' brands. • Derive insights from website data, competitive research, and market research to drive digital strategy and support in product development. • Develop marketing plans to launch new products and brands, and effectively assess resource and budget needs to execute against the plans. Show less

    • United States
    • Advertising Services
    • 700 & Above Employee
    • VP, Local Marketing Delivery; Head of Platform Media and Operations
      • Mar 2021 - Aug 2022

      • Responsible for management of engineering and client operations teams on top of leading the local media/marketing team.• Collaborate with multiple departments on media automation, purchasing and reporting.

    • Vice President, Local Marketing
      • Sep 2017 - Mar 2021

      • Oversee local media execution for over 5,000 campaigns across multiple media channels.• Expanded local media capabilities across 20+ clients.• Serve in client-facing role to maximize campaigns and help retention.

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Vice President, Digital Marketing
      • Jan 2016 - Sep 2017

      • Collaborate and build go-to-market strategies with agency partners and brands• Continue to evolve our product and service offering as it relates to digital marketing and generating new customers for our clients.

    • Director of Digital Marketing
      • Sep 2010 - Dec 2015

      • Responsible for online marketing team P&L and multi-million dollar online marketing budgets• Manage the strategy and implementation of targeted online marketing campaigns to drive sales for clients• Aid in development of local online marketing platform and reporting suite• Guide company to becoming Google Certified Partner and Microsoft adCenter Reseller• Point of contact for strategy development of clients’ local online marketing campaigns• Manage development and implementation of mobile, display and remarketing initiatives• Guide shift in business focus from SMB clients to regional and national multi-location businesses• Manage local online marketing campaigns for Chrysler, Ford, The UPS Store and American Laser• Provide integrated marketing solutions to clients including SEM, SEO, e-mail, and lead generation• Doubled the leads conversion delivered to clients and increased internal site conversion• Over 6x increase in existing client local online marketing budgets in 4 years Show less

    • United States
    • Internet Publishing
    • 700 & Above Employee
    • Supervisor, Search Engine Marketing
      • Oct 2006 - Sep 2010

      • Organize planning, implementation, and optimization of lead-gen and branded paid search campaigns • Consult website and IT units on search integration projects and SEO impact • Manage team members’ roles and responsibilities within department • Collaborate with sales force and management team to enhance search initiatives • Work with website development team on landing page optimization • Lead educational seminars on integrating all online and offline marketing strategies • Organize planning, implementation, and optimization of lead-gen and branded paid search campaigns • Consult website and IT units on search integration projects and SEO impact • Manage team members’ roles and responsibilities within department • Collaborate with sales force and management team to enhance search initiatives • Work with website development team on landing page optimization • Lead educational seminars on integrating all online and offline marketing strategies

  • NewCars.com/Cars.com
    • NewCars.com was acquired by Cars.com on July 7th, 2005.
    • Account Manager, Search Engine Marketing
      • Mar 2005 - Sep 2006

      • Manage multiple paid search online advertising campaigns • Execute paid search campaigns for large OEM clients • 2x increase in total gross profit from SEM campaigns • Captured more than half of all online leads over 15 month period • Lead initiative to expand targeted traffic, leading to 260% traffic growth • Manage multiple paid search online advertising campaigns • Execute paid search campaigns for large OEM clients • 2x increase in total gross profit from SEM campaigns • Captured more than half of all online leads over 15 month period • Lead initiative to expand targeted traffic, leading to 260% traffic growth

    • Asst. Account Manager, Search Engine Marketing
      • Sep 2004 - Mar 2005

      • Assist account managers in achieving successful paid search campaigns • Develop and enhance keyword portfolios • Responsible for tracking and reporting of search engine performance metrics • Assist account managers in achieving successful paid search campaigns • Develop and enhance keyword portfolios • Responsible for tracking and reporting of search engine performance metrics

Education

  • Loyola Marymount University
    B.A. Sociology; Minor in Business Administration; Graduated Cum Laude
    2000 - 2004
  • Loyola High School of Los Angeles
    1996 - 2000

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