Mathilde Gohl

Marketing Manager at La cave de Bacchus Weinhandel GmbH
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Contact Information
us****@****om
(386) 825-5501
Location
Berlin, Berlin, Germany, DE
Languages
  • Français Native or bilingual proficiency
  • Anglais Full professional proficiency
  • Allemand Full professional proficiency

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Credentials

  • TOEIC® : 870/990
    TOEIC® Program
    Feb, 2016
    - Nov, 2024

Experience

    • Germany
    • Beverage Manufacturing
    • 1 - 100 Employee
    • Marketing Manager
      • Sep 2016 - Present

      Marketing Strategy Management:o Launched a new website (May 2017) and an online wine shop (February 2018)o Implementation of Google Analytics and analysing of online sales and traffico Planning the communication (newsletter: +700 recipients, social media)o Coordinating and managing events: 40th anniversary (November 2019), winegrowers fair (February 2020), dinners with French and German winegrowers, wine tasting, private evenings (B2B, B2C)o Designing visual content, flyers and wine menusBack Office Management:o Ran the introduction of a new global software Hamburger Software (November 2017)o Contact person for software and team trainingo Follow-up of purchasing and inventory managemento Taking and writing orders and monitoring purchases (B2B and B2C)o Managing Accounts receivableo Coordinate the inventory

    • France
    • Retail
    • 700 & Above Employee
    • Assistant - Gourmet & Administration Department
      • Jan 2016 - Jun 2016

      o Supported the introduction of a new global software for the gourmet departmento Organisation of marketing actions for 2016 and tastingso Involved in the organisation of events and actual projects at the gourmet departmento Analysed the sales of the Wine Baro Contributed to create a visual merchandising

    • Italy
    • Retail Luxury Goods and Jewelry
    • 500 - 600 Employee
    • Sales Consultant
      • Jun 2014 - Aug 2014

      o Greeted and welcomed all potential and existing customers to the storeo Matched the customer’s needs to the right productso Maintained very high merchandising standardso Participated in physical inventory countso Received store deliveries

    • France
    • Personal Care Product Manufacturing
    • 100 - 200 Employee
    • Marketing Assistant
      • Jun 2013 - Aug 2013

      Cosmectics Manufacturing o Updated lineal statement of own brand (displacement to stores)o Contributed to developing new cosmetic products for the own brand o Carried out market study on cosmeticso Wrote the intern newsletter about the newest products

    • France
    • Broadcast Media Production and Distribution
    • 700 & Above Employee
    • Internship
      • Dec 2011 - Dec 2011

      Marketing Department - Customer LoyaltyTrainee of one week Wrote a work experience report and won the 2nd high-school prize

Education

  • EDHEC Business School
    MSc in Management Studies, Management de projet
    2017 - 2018
  • EDHEC Business School
    Bachelor's degree in Business Administration, Luxury Goods
    2012 - 2016
  • Hochschule für Wirtschaft und Recht Berlin
    Double Degree, Business Administration and Marketing
    2014 - 2015
  • Lycée Internat La Providence
    French baccalauréat (equivalent to British A-levels), Specialisation in Economics and Social Science
    2010 - 2012

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