Mathieu Boyer

Global Growth Director at Mobsuccess Group
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Location
FR
Languages
  • Français Native or bilingual proficiency
  • Anglais Professional working proficiency

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Guénolé Le Gall

Mathieu was my first recruitment at Surikate – Mozoo. Thanks to his endless passion and his total commitment we have built up the Performance activity. Mathieu is an excellent manager, always listening to his team & motivate them. He has a strong team spirit that help to face even the most difficult challenges. His results driven culture & high level of motivation is a key to reach aggressive targets & to continue our global growth. Month after month Mathieu has developed a deep knowledge of the Mobile Industry, he has now precious contacts all over the World & especially in Asia. It’s a great pleasure to work together on a daily basis and I hope that we will be able to continue many years this excellent collaboration.

Nicolas Saraiva Da Silva

I’m working with Mathieu at Mozoo for more than 2 years and a half. I can simply say that Mathieu brought an incredible energy and tenacity from his first day in the company which helped us to build a new business unit from scratch (Performance Network Activity). He quickly became a master in his role, developing his network from 0 to thousands of profitable connections in only few months. He’s also an amazing manager able to create a strong team spirit and motivate people to always go above their capacities. He is a formidable sales person, working with passion and full dedication all time. I really hope to work with him for many other years!

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Experience

    • France
    • Advertising Services
    • 1 - 100 Employee
    • Global Growth Director
      • Oct 2022 - Present

      Mobsuccess provides 360° support to brands, whether it may be performance-driven content marketing with Story Success, mobile-app downloads with its app marketing division or multi-local marketing with Widely. Mobsuccess provides 360° support to brands, whether it may be performance-driven content marketing with Story Success, mobile-app downloads with its app marketing division or multi-local marketing with Widely.

    • Hong Kong
    • Venture Capital and Private Equity Principals
    • 1 - 100 Employee
    • Digital & Tech Advisor
      • Jul 2021 - Present
    • Hong Kong
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Senior Director, Ecosystem and Performances
      • Jul 2021 - Oct 2022

      Managing the entire KaiOS eco-system and partnerships globally Driving a team of 15+ people globally Having relationship with App developers, Telco, Ads Solution, DSP/SSP, Agencies.. Working on global projects at scale with key partners (Google, Meta, Telcos...) including device financing project, Migration from 2G to 4G. Having an good understanding of the emerging markets and first time Internet users Developing the Monetization strategy and Increasing the monthly… Show more Managing the entire KaiOS eco-system and partnerships globally Driving a team of 15+ people globally Having relationship with App developers, Telco, Ads Solution, DSP/SSP, Agencies.. Working on global projects at scale with key partners (Google, Meta, Telcos...) including device financing project, Migration from 2G to 4G. Having an good understanding of the emerging markets and first time Internet users Developing the Monetization strategy and Increasing the monthly revenue Working on a very high-paced environment

    • Ecosystem & Partnerships Director
      • Dec 2018 - Jul 2021

      KaiOS Technologies powers an ecosystem of affordable digital products and services and exists to empower people around the world through technology. Our flagship product, KaiOS, is the leading mobile operating system for smart feature phones. Over 135 million devices in over 157 countries run on KaiOS. Kai’s mission is to open up new possibilities for individuals, organizations, and societies by bringing mobile connectivity to the billions of people without internet in emerging markets, as… Show more KaiOS Technologies powers an ecosystem of affordable digital products and services and exists to empower people around the world through technology. Our flagship product, KaiOS, is the leading mobile operating system for smart feature phones. Over 135 million devices in over 157 countries run on KaiOS. Kai’s mission is to open up new possibilities for individuals, organizations, and societies by bringing mobile connectivity to the billions of people without internet in emerging markets, as well as providing those in established markets with an alternative to smartphones. KaiOS is based on HTML5 and other open web technologies. Devices running on the platform require limited memory and offer access to apps such as Google Assistant, WhatsApp, YouTube, Facebook, and Google Maps.

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Business Development Director APAC
      • Sep 2017 - Nov 2018

      GlobalWide Media is a data-driven digital marketing leader, providing premium media solutions for the world's leading brands and agencies. Powered by data science, GlobalWide Media connects advertisers with high performing audiences through direct response and brand campaigns. Using thousands of unique proprietary data points, our technology makes accurate monetary predictions, maximizing brand awareness and profit. GlobalWide Media is a data-driven digital marketing leader, providing premium media solutions for the world's leading brands and agencies. Powered by data science, GlobalWide Media connects advertisers with high performing audiences through direct response and brand campaigns. Using thousands of unique proprietary data points, our technology makes accurate monetary predictions, maximizing brand awareness and profit.

    • France
    • Advertising Services
    • 1 - 100 Employee
    • Global Sales Director
      • Jan 2017 - Sep 2017

      - Managing the Network's Business Unit (Advertisers' side), I've created the Network's Activity at Surikate in January 2015 - starting from scratch. - Managing now a team of 8 people based in London, Los Angeles and Hong Kong. - Helping our clients to reach their Objectives (KPI) in term of Performance Mobile (User Acquisition, Engagement, Retention, Subscription, Purchases, ROI). - Working with more than 170 active clients per month. - Developing/Creating different processes… Show more - Managing the Network's Business Unit (Advertisers' side), I've created the Network's Activity at Surikate in January 2015 - starting from scratch. - Managing now a team of 8 people based in London, Los Angeles and Hong Kong. - Helping our clients to reach their Objectives (KPI) in term of Performance Mobile (User Acquisition, Engagement, Retention, Subscription, Purchases, ROI). - Working with more than 170 active clients per month. - Developing/Creating different processes internally to be more efficient and productive. - Working closely with our Delivery Team to increase our capacity to deliver in quality and volume. - Working on increasing our Global Revenue and Margin month by month (Big growth). - Developing the Asian and US markets. - Developing the CPL/CPA activity. - Working From Branding to Performance (CPC/CPM to CPI/CPA/CPL) - Representing Mozoo in the different events around the world (ASE, MWC, Affiliate World, ASW, Appsworld, GMIC, ChinaJoy etc etc)

    • Head of Sales
      • Jan 2016 - Dec 2016

      Mozoo is a leading independent advertising group providing tailored end to end mobile solutions. The Mozoo group has offices in Paris, London, San Francisco and Honk Kong and consists of two successful mobile advertising specialists, Surikate and Numbate. Creative innovation is a priority for the group which is powered by a team of mobile experts that always places the user at the centre of all concerns to ensure delivering non-intrusive mobile advertising experiences.

    • Network Sales Manager
      • Jun 2015 - Jan 2016

    • Network Sales Executive
      • Jan 2015 - Jun 2015

    • Advertising Services
    • Co-Founder
      • Jul 2014 - Jan 2015

      - In charge of new business development across both UK and France - Working in collaboration with a strategist to develop strategic recommendations for clients - In charge of 5 projects within different business areas (Sport, Fashion, Food, Entertainment) and challenges: Social reputation, web development, branding. - In charge of new business development across both UK and France - Working in collaboration with a strategist to develop strategic recommendations for clients - In charge of 5 projects within different business areas (Sport, Fashion, Food, Entertainment) and challenges: Social reputation, web development, branding.

    • United Kingdom
    • Retail Office Equipment
    • Football Player
      • Mar 2013 - Jun 2014

      - Ryman League - Ryman South League, 2013 (Champion) - Central midfielder/Right Back - 46 games, 3 Goals, 7 Assists Team Spirit, Good mentor, Hard worker, Dynamic, Passionate, Ambitious, Playmaker, Persistent - Ryman League - Ryman South League, 2013 (Champion) - Central midfielder/Right Back - 46 games, 3 Goals, 7 Assists Team Spirit, Good mentor, Hard worker, Dynamic, Passionate, Ambitious, Playmaker, Persistent

    • France
    • Spectator Sports
    • 500 - 600 Employee
    • Project Manager
      • Jun 2011 - Feb 2013

      When I started, OL Academy was at the 14th rank in France and 35th in Europe; through the projects I have developed in 4 years, the Academy became the 1st in France and 2nd in Europe. Key responsibilities: - Reporting directly to the Head of Academy and the Managing Director - Managing a team of two people and a budget (Average: 10 000€) - Creating timing plans, cost estimates and working to a deadline - Day-to-day client liaison - In charge of competitive reviews and… Show more When I started, OL Academy was at the 14th rank in France and 35th in Europe; through the projects I have developed in 4 years, the Academy became the 1st in France and 2nd in Europe. Key responsibilities: - Reporting directly to the Head of Academy and the Managing Director - Managing a team of two people and a budget (Average: 10 000€) - Creating timing plans, cost estimates and working to a deadline - Day-to-day client liaison - In charge of competitive reviews and benchmarking to find business opportunities and develop ideas to reach specific objectives (educational, reputation, organisational, etc.). Then present internally, to clients and lead the project to market: >Helping to find news partnerships with clubs and corporation (local and International) >Setting-up a new education model: 3 years to be graduated instead of 4 (100% success on the first year) >Process optimisation: setting-up the process of data collecting, analysis and statistics (Education/Economic) >Player’s career follow-up (over the last 15 years period) >Managing set up of an analysis performance software - Scouting (7-17 YO): observing players to evaluate their potential and opportunity to join the academy - Conducting football analysis for coaches (tactics, performance, statistics)

    • Head of Education Assistant
      • Sep 2008 - Jun 2011

      - In charge of ‘‘after-training’’ studies and scouting activities to evaluate young players - Schooling follow up (13 YO to 18 YO) - Initiated a new education model for young players to graduate faster

    • Football Player
      • Jul 2012 - Jan 2013

      CFA - Championnat de France Amateur - 4th Division 4 training sessions per week CFA - Championnat de France Amateur - 4th Division 4 training sessions per week

    • Football Player
      • Jul 2007 - Jun 2012

      DH - Division d’Honneur - 6th Division 4 training sessions per week - Elected Best player of DH ('Division d’honneur') by the head coaches of the division in 2010 (website: www.foot69.fr) - 1 promotion from DH to CFA2 «Championnat de France Amateur 2» in 2009 - 2010 - 2 times winner of the « Coupe du Rhône » (2010 & 2011) - 2 promotions from « HR – Honneur Régional » to DH « Division d’honneur »:2008/2009 and 2010 /2011 - France’s University Runner up Football &… Show more DH - Division d’Honneur - 6th Division 4 training sessions per week - Elected Best player of DH ('Division d’honneur') by the head coaches of the division in 2010 (website: www.foot69.fr) - 1 promotion from DH to CFA2 «Championnat de France Amateur 2» in 2009 - 2010 - 2 times winner of the « Coupe du Rhône » (2010 & 2011) - 2 promotions from « HR – Honneur Régional » to DH « Division d’honneur »:2008/2009 and 2010 /2011 - France’s University Runner up Football & Futsal (captain), University Lyon 3 - Selected for the French National University Futsal Team in 2008 Show less DH - Division d’Honneur - 6th Division 4 training sessions per week - Elected Best player of DH ('Division d’honneur') by the head coaches of the division in 2010 (website: www.foot69.fr) - 1 promotion from DH to CFA2 «Championnat de France Amateur 2» in 2009 - 2010 - 2 times winner of the « Coupe du Rhône » (2010 & 2011) - 2 promotions from « HR – Honneur Régional » to DH « Division d’honneur »:2008/2009 and 2010 /2011 - France’s University Runner up Football &… Show more DH - Division d’Honneur - 6th Division 4 training sessions per week - Elected Best player of DH ('Division d’honneur') by the head coaches of the division in 2010 (website: www.foot69.fr) - 1 promotion from DH to CFA2 «Championnat de France Amateur 2» in 2009 - 2010 - 2 times winner of the « Coupe du Rhône » (2010 & 2011) - 2 promotions from « HR – Honneur Régional » to DH « Division d’honneur »:2008/2009 and 2010 /2011 - France’s University Runner up Football & Futsal (captain), University Lyon 3 - Selected for the French National University Futsal Team in 2008 Show less

Education

  • ISEG
    Master's degree, Business, Management, Marketing, and Related Support Services
    2009 - 2011
  • Université Jean Moulin (Lyon III)
    Bachelor's degree, Accounting and Business/Management
    2006 - 2009

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