Experience

Next Learning

• Australia
• Education Administration Programs
• 1 - 100 Employee

• Director Of Digital Services

  • Mar 2020 - Present



The White Room

• Retail

• Director of Digital Marketing

  • Oct 2010 - Mar 2020

  Interest and understanding of use of digital media, social networking and new technologies to improve clients' businesses. - WordPress websites - EDM and e-newsletters: development of targeted email campaigns, using various mail out software with subscriber lists and reporting outcomes. - SEM: PPC and search marketing campaign on the most used platforms (Google, Yahoo, Bing, Facebook, YouTube, etc.) - Creation and management of social media business profiles - Facebook, Twitter, LinkedIn, etc. - Education on Social Media: preparation and presentation of keynote presentations tailored to clients' needs. - Video marketing campaigns: video editing and search optimisation on the most used platforms (YouTube, Vimeo, etc.)



mmad

• India
• Information Technology & Services
• 1 - 100 Employee

• Social media strategist and manager

  • Jun 2008 - Nov 2010

  Social media expert (earned media) Strategic consulting Brand development Writing content for promotional products (on/offline) Social media expert (earned media) Strategic consulting Brand development Writing content for promotional products (on/offline)



Studio Elio Capecchi Comunicazione & Grafica

• Copywriter

  • Apr 2004 - 2008

  Writing text for catalogues, brochures, advertisements in newspapers and magazines, billboards, posters, web pages, CD-ROM. Concepts for advertising campaigns. Writing text for catalogues, brochures, advertisements in newspapers and magazines, billboards, posters, web pages, CD-ROM. Concepts for advertising campaigns.



mivat.com srl

• Sales manager, marketing and product concepts

  • Jan 2007 - Dec 2007

  Strategic Marketing: developing and maintaining markets in France, England and Eastern Europe. Operational marketing: market research including developing new packaging products, writing editorials, e-mail marketing. Strategic Marketing: developing and maintaining markets in France, England and Eastern Europe. Operational marketing: market research including developing new packaging products, writing editorials, e-mail marketing.



CII PISTOIA - Business Innovation Centre

• Business, training and guidance consultant

  • Jan 2002 - Dec 2006

  Responsible for managing the internal Quality System (ISO 9001:2000): achieving and maintaining certification, training for the staff. Promotion, planning, mentoring, coordination and administrative management training courses in the European Social Fund (ESF). Responsible for the BIC Consortium Tuscan Centre for Calibration and Testing (CETTAP): marketing policies for the reactivation and organisation calibration testing machines, promotional activities, contact with customers. Implemented regulatory changes for privacy laws (Legislative Decree 196/2003).



Radice Giorgio

• Commercial employee

  • Jun 1992 - Nov 2001

  Head of sales for the Italian market (wholesalers and retailers) and foreign market (export in over 20 countries in Europe and worldwide), warehouse management and organisation: relationship with suppliers, organising sales strategies and logistics. Bookkeeping: invoicing, document management export. In 1998 and 1999 manager of the subsidiary in Budapest (Hungary): store layout, inventory management, training staff on site, setting exhibitions and fairs. Head of sales for the Italian market (wholesalers and retailers) and foreign market (export in over 20 countries in Europe and worldwide), warehouse management and organisation: relationship with suppliers, organising sales strategies and logistics. Bookkeeping: invoicing, document management export. In 1998 and 1999 manager of the subsidiary in Budapest (Hungary): store layout, inventory management, training staff on site, setting exhibitions and fairs.