Experience

Velové Branding House

• Colombia
• Design Services
• 1 - 100 Employee

• Communication Strategist & Content Creator

  • Apr 2019 - Present

  • Crafted comprehensive verbal communication guidelines tailored to the specific needs of small and medium-sized enterprises. • Authored engaging and informative blog posts and executed email marketing campaigns focused on branding and design, incorporating SEO best practices. • Provided consulting services to enhance internal communication strategies, facilitating improved team dynamics and knowledge sharing. • Crafted comprehensive verbal communication guidelines tailored to the specific needs of small and medium-sized enterprises. • Authored engaging and informative blog posts and executed email marketing campaigns focused on branding and design, incorporating SEO best practices. • Provided consulting services to enhance internal communication strategies, facilitating improved team dynamics and knowledge sharing.



Cinetix Group

• Colombia
• Computer and Network Security
• 1 - 100 Employee

• Marketing Analyst

  • Apr 2023 - Jul 2023

  • Programmed and managed webinars, including sending invitations, coordinating guest speakers, and overseeing all logistical aspects. • Optimized the company's LinkedIn presence by implementing data-driven strategies enhanced brand visibility within the B2B market. • Developed and executed a comprehensive content strategy, aligning content creation with market trends and customer demands. • Programmed and managed webinars, including sending invitations, coordinating guest speakers, and overseeing all logistical aspects. • Optimized the company's LinkedIn presence by implementing data-driven strategies enhanced brand visibility within the B2B market. • Developed and executed a comprehensive content strategy, aligning content creation with market trends and customer demands.



Universidad del Valle (CO)

• Colombia
• Higher Education
• 700 & Above Employee

• Internal Communication Specialist

  • Oct 2021 - Dec 2022

  • Spearheaded the establishment of a communication office within the Faculty, developing and implementing strategic plans to enhance visibility and engagement. • Conducted journalistic coverage of events organized by academic programs, effectively disseminating information to stakeholders. • Collaborated with faculty leadership to design and execute communication strategies that showcased awards and research achievements, fostering increased recognition. • Spearheaded the establishment of a communication office within the Faculty, developing and implementing strategic plans to enhance visibility and engagement. • Conducted journalistic coverage of events organized by academic programs, effectively disseminating information to stakeholders. • Collaborated with faculty leadership to design and execute communication strategies that showcased awards and research achievements, fostering increased recognition.



Atempo Vivaldi

• Community Manager

  • Feb 2020 - Jan 2022

  • Revamped the academy's brand identity by developing new visual guidelines and treatment, resulting in a more cohesive and appealing brand image. • Produced engaging social media content, including captivating posts and compelling copy for Instagram and Facebook, driving increased audience engagement. • Led the planning and execution of successful social media and communication campaigns, effectively promoting academy offerings and events. • Revamped the academy's brand identity by developing new visual guidelines and treatment, resulting in a more cohesive and appealing brand image. • Produced engaging social media content, including captivating posts and compelling copy for Instagram and Facebook, driving increased audience engagement. • Led the planning and execution of successful social media and communication campaigns, effectively promoting academy offerings and events.