Open Innovation Junior Advisor

• Feb 2023 - Present

Marketing Manager

• May 2022 - Present

Assistant Brand Manager

• Jul 2021 - Nov 2021

- Led the launch of Dove premium range for E-commerce, conducted in-depth interviews with consumers- Developed Dove Men + Care promotional strategy on retailer websites and built business cases for new product imports- Improved graphic content for 160 product cards, optimized product names and marketing descriptions for Dove on marketplaces- Carried out assortment monitoring of 160 SKUs, brand social listening, managing brand's profit & loss statement

Marketing Assistant

• Dec 2020 - Jul 2021

- Led product relaunch and managing portfolio of 13 SKUs (forecasting, price monitoring, positioning) of Korean aesthetic skincare brand AHC- Managed innovation and engagement processes, elaborating gift packs, media, advertising and PR strategy- Liaised with Key Accounts on the perfumery and cosmetics market in Russia- Developed AHC assortment for the leading pure player Ozon- Analyzed and built a keyword list of AHC for search optimization for the eCommerce channel- Ran a DDM campaign within product launch, created the landing page, designed advertising creatives and adapted copywriting materials for Silky Hands- Adjusted website content for SEO, improved usability of the website, organized two press releases of products and beauty box distribution for Silky Hands- Conducted a comprehensive analysis of customer reviews and competitors for Silky Hands Show less

Marketing Intern

• Aug 2020 - Oct 2020

- Created purchase orders in Ariba management system for BU "Vaccines" and negotiated with contractors - Translated training materials on vaccinology from English into Russian on Pfizer official website - Prepared and checked promotional materials on vaccinology for a press release - Organized a corporate team building for co-workers of BU "Vaccines" - Created purchase orders in Ariba management system for BU "Vaccines" and negotiated with contractors - Translated training materials on vaccinology from English into Russian on Pfizer official website - Prepared and checked promotional materials on vaccinology for a press release - Organized a corporate team building for co-workers of BU "Vaccines"

Growth Marketing Intern

• Jun 2020 - Jul 2020

- Developed marketing strategies and contributed to promotional activities in Spanish language - Established B2B partnership with companies in the countries of Latin America and Spanish universities - Increased CTR and Engagement rate on the official VCV.ME LATAM Facebook page - Developed marketing strategies and contributed to promotional activities in Spanish language - Established B2B partnership with companies in the countries of Latin America and Spanish universities - Increased CTR and Engagement rate on the official VCV.ME LATAM Facebook page

Translator and Project Manager

• Feb 2020 - Mar 2020

- Led a team of 4 people and coordinated group work on Russian-English translation for Cyherbia Botanical Park in Cyprus - Translated from Russian into English a 4000-word survey on the impacts of COVID-19 for Beijing Language and Culture University - Translated from Russian into Spanish a package insert for flu vaccine for ABBYY - Compiled Translation Memory and Term Bases of scientific and technical texts in Catalan language by means of CAT-tools - Led a team of 4 people and coordinated group work on Russian-English translation for Cyherbia Botanical Park in Cyprus - Translated from Russian into English a 4000-word survey on the impacts of COVID-19 for Beijing Language and Culture University - Translated from Russian into Spanish a package insert for flu vaccine for ABBYY - Compiled Translation Memory and Term Bases of scientific and technical texts in Catalan language by means of CAT-tools