Mary Setny
Account Manager at PBI Research Services- Claim this Profile
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Topline Score
Bio
Stephanie Shawler, CAPM
Mary is a dedicated partner and colleague. I had the pleasure to work with Mary for several years on the Marketing and Communications Committee for the Women in Cable Telecommunications' Greater Ohio Chapter. Mary is a detail-oriented, creative and resourceful leader who works well under pressure and can be relied on to deliver when it counts! In her role as MarComm Chair, Mary was responsible for: *Overall coordination and updating of all website and/or chapter web pages’ content, information and functionality. *All email correspondence to chapter membership with regards to programming, events etc. *Coordination, compilation, proofing and distribution of e-newsletters to promote chapter and organizational awareness, member benefits and opportunities. I highly recommend Mary as a solid partner and collaborator!
Torey Worron
I have worked with Mary over many years as the HBO rep for Time Warner Cable. I have also worked with Mary on the board of Women in Cable Telecommunications. In both capacities, it has been a joy and a pleasure. Mary digs right in as a team player and get's the job done. I know she would be an asset to any company or organization.
Stephanie Shawler, CAPM
Mary is a dedicated partner and colleague. I had the pleasure to work with Mary for several years on the Marketing and Communications Committee for the Women in Cable Telecommunications' Greater Ohio Chapter. Mary is a detail-oriented, creative and resourceful leader who works well under pressure and can be relied on to deliver when it counts! In her role as MarComm Chair, Mary was responsible for: *Overall coordination and updating of all website and/or chapter web pages’ content, information and functionality. *All email correspondence to chapter membership with regards to programming, events etc. *Coordination, compilation, proofing and distribution of e-newsletters to promote chapter and organizational awareness, member benefits and opportunities. I highly recommend Mary as a solid partner and collaborator!
Torey Worron
I have worked with Mary over many years as the HBO rep for Time Warner Cable. I have also worked with Mary on the board of Women in Cable Telecommunications. In both capacities, it has been a joy and a pleasure. Mary digs right in as a team player and get's the job done. I know she would be an asset to any company or organization.
Stephanie Shawler, CAPM
Mary is a dedicated partner and colleague. I had the pleasure to work with Mary for several years on the Marketing and Communications Committee for the Women in Cable Telecommunications' Greater Ohio Chapter. Mary is a detail-oriented, creative and resourceful leader who works well under pressure and can be relied on to deliver when it counts! In her role as MarComm Chair, Mary was responsible for: *Overall coordination and updating of all website and/or chapter web pages’ content, information and functionality. *All email correspondence to chapter membership with regards to programming, events etc. *Coordination, compilation, proofing and distribution of e-newsletters to promote chapter and organizational awareness, member benefits and opportunities. I highly recommend Mary as a solid partner and collaborator!
Torey Worron
I have worked with Mary over many years as the HBO rep for Time Warner Cable. I have also worked with Mary on the board of Women in Cable Telecommunications. In both capacities, it has been a joy and a pleasure. Mary digs right in as a team player and get's the job done. I know she would be an asset to any company or organization.
Stephanie Shawler, CAPM
Mary is a dedicated partner and colleague. I had the pleasure to work with Mary for several years on the Marketing and Communications Committee for the Women in Cable Telecommunications' Greater Ohio Chapter. Mary is a detail-oriented, creative and resourceful leader who works well under pressure and can be relied on to deliver when it counts! In her role as MarComm Chair, Mary was responsible for: *Overall coordination and updating of all website and/or chapter web pages’ content, information and functionality. *All email correspondence to chapter membership with regards to programming, events etc. *Coordination, compilation, proofing and distribution of e-newsletters to promote chapter and organizational awareness, member benefits and opportunities. I highly recommend Mary as a solid partner and collaborator!
Torey Worron
I have worked with Mary over many years as the HBO rep for Time Warner Cable. I have also worked with Mary on the board of Women in Cable Telecommunications. In both capacities, it has been a joy and a pleasure. Mary digs right in as a team player and get's the job done. I know she would be an asset to any company or organization.
Experience
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PBI Research Services
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United States
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Information Technology & Services
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1 - 100 Employee
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Account Manager
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Jul 2022 - Present
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Knowledgeable marketing and communications professional
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Northeast Ohio-Cleveland/Akron
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Marketing Communications Specialist
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Nov 2016 - Present
Knowledgeable marketing and communications professional with extensive background in developing and implementing marketing plans that generate revenue, enhance brand awareness, and build consumer loyalty. Skilled in creating, writing, producing, and editing consumer marketing materials which promote core product values, features, and benefits. Proven experience in complex project management of multiple-event activations and consumer-sales events. Capable brand manager adept in promoting and enhancing corporate branding in large sports and entertainment venues. Expertise includes: Brand Marketing Project Management Consumer Marketing Marketing Strategy Marketing Communications Consumer Engagement Event Activations Contract Negotiations Event Marketing Relationship Leveraging and Management Cross Functional Team Collaboration Sales and Incentive Training Product Marketing Show less
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Cox Business
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United States
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Telecommunications
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700 & Above Employee
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Account Executive
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Mar 2022 - Jul 2022
Identified new business opportunities via active and passive prospecting such as cold calling, networking, social media, and using marketing analysis tools to raise awareness and offer Cox Business plus RapidScale cloud solutions products and services in a consultative environment. Negotiated pricing, products, and promotions with prospective clients Identified new business opportunities via active and passive prospecting such as cold calling, networking, social media, and using marketing analysis tools to raise awareness and offer Cox Business plus RapidScale cloud solutions products and services in a consultative environment. Negotiated pricing, products, and promotions with prospective clients
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Inogen
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United States
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Medical Equipment Manufacturing
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400 - 500 Employee
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DTP Medical Sales Representative
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Jun 2018 - Mar 2022
Inogen was founded in 2001 to improve quality of life and increase freedom and independence for oxygen therapy users. Inogen is innovation in oxygen therapy. The Inogen mission is to improve freedom and independence for oxygen therapy patients through innovative products and services. Inogen is a manufacturer and Accredited Homecare Provider. Inogen is focused on quality care, continuous improvement, and outstanding customer satisfaction. We are a stable, USA based company dedicated to providing an exciting and rewarding career to our employees. We completed a successful Initial Public Offering on the NASDAQ in 2014 and have demonstrated substantial growth over the last five years. See less Show less
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Charter Communications
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United States
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Telecommunications
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700 & Above Employee
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Regional Retail Sales Coordinator
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Jul 2013 - Oct 2016
Maintained and updated merchandising in 145 Time Warner Cable retail stores across the Midwest. • Communicated all weekly branding, marketing, sales, and store operational updates to 80 store leaders, guaranteeing local awareness and compliance of corporate branding, marketing, and sales initiatives, providing dedicated regional retail-marketing person not available before. • Supported and executed 35 in-store customer appreciation events, generating a 7% increase in additional annual sales and product upgrades, effectively driving additional traffic from 1st-time store visitors. • Rolled out 90 interactive kiosks promoting new home management product, demonstrating product value and benefits, causing stores with kiosks to have significantly higher close rate than stores without units. Show less
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The WICT Network
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United States
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Non-profit Organizations
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1 - 100 Employee
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Marketing & Communications Committee Chair
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Jan 2014 - Jan 2016
Responsible for the overall coordination and updating of all website and chapter web pages’ content, information and functionality. * Coordinated with chapter board to ensure accurate distribution of all local and national event and chapter information. * Utilized Constant Contact to set up event registration and create email correspondence to chapter membership promoting chapter events, webinars, and chapter leadership opportunities. * Using the WICT National brand guidelines,ensured that all content on local chapter website, newsletters, and email communications were in compliance with branding standards. Show less
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Time Warner Cable
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Telecommunications
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700 & Above Employee
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Regional Marketing Specialist- Partnerships and Promotions
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Feb 2012 - Apr 2013
Managed daily relationship for 21 key sponsorship partners in Cleveland, Akron, Toledo, and Greater Columbus markets valued at $3.4M.•Generated $726K in annual sales through collaboration with local partners in support of national sales and retention efforts, helping to achieve local sales goals.•Updated and refreshed company brand presence in multiple sports and event venues, including: Quicken Loans Arena, Nationwide Arena, Progressive Field, Huntington Park, and Covelli Centre, delivering new product messaging, and offering 3.6M additional impressions to potential customers.•Oversaw monthly scheduling and traffic for all video spot trade commitments valued at $1.2M, constructing a complete inventory monthly afforded accurate value of commitments, ensured contract compliance, and assisted in contract renewals Show less
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Field Marketing Coordinator
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Aug 2006 - Feb 2012
Increased corporate presence in local communities. Participated and sponsored charitable and community events in Northeast OH. Created and executed sales incentive programs for Customer Care and Inbound Sales employees.•Acted as key negotiator of exclusive summer-sponsorship agreements for company with Cleveland Metroparks Zoo and Akron Zoo, increasing brand awareness in key family demographic which had not been targeted in traditional marketing efforts.•Used social media to conduct Twitter ticket giveaway promotions throughout 2011 Live Nation summer concert season, featuring unique experiential prizes, utilizing Live Nation brand and marquee concerts, helping increase local social-media presence and followers.•Developed and implemented targeted employee incentive programs producing 15% increase in product orders, customizing incentives that produced more effective results, tapping into unique strengths of each sales channel.•Improved retention Q/A scores by 7% through implementation of new agent recognition program allowing agents to achieve performance goals, saving more customers from disconnecting and improving overall profitability. Show less
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ADELPHIA COMMUNICATIONS
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United States
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Telecommunications
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1 - 100 Employee
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Marketing Coordinator
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Nov 2000 - Aug 2006
Assisted in development and implementation of direct-mail acquisition and retention campaigns to potential and current customers. •Produced incentive campaigns for internal sales and service departments, enhancing sales orders by 10%. •Increased expense accuracy by 59% through use of monthly departmental expense and accrual spreadsheets. •Coordinated new product and service roll-outs to 80% of customer base. Resulting in achievement of 120% of projected goal for new internet customers in the first year the service was offered. Show less
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Education
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Western Michigan University
B.B.A