Mary Henderson

Social Media Specialist at RobMark - Web Advertising PR
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Contact Information
us****@****om
(386) 825-5501
Location
GE
Languages
  • English -
  • Spanish -

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Credentials

  • Learning Conversion Rate Optimization
    LinkedIn
    Jun, 2020
    - Nov, 2024
  • Online Marketing Foundations
    LinkedIn
    Jun, 2020
    - Nov, 2024
  • Social Media Marketing: Managing Online Communities
    LinkedIn
    Jun, 2020
    - Nov, 2024
  • Facebook Certified Digital Marketing Associate
    Facebook
    Feb, 2021
    - Nov, 2024
  • Inbound Marketing
    HubSpot
    Jun, 2020
    - Nov, 2024
  • Google Analytics for Beginners
    Google Analytics for Business

Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Social Media Specialist
      • Aug 2021 - Present

    • Account Assistant
      • Jun 2021 - Aug 2021

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Marketing and Social Media Executive
      • Feb 2021 - May 2021

  • Henderson Law Firm, LLC
    • Richmond Hill, Georgia
    • Office Assistant
      • May 2018 - Feb 2021

    • United States
    • Higher Education
    • 700 & Above Employee
    • Graduate Assistant
      • Aug 2019 - Dec 2020

      As a Graduate Assistant for the Professional Leadership and Communication (PCL) program at Georgia Southern, I am responsible for social media marketing and management, assisting with event planning, and creating and editing the PCL Pulse newsletter. During the COVID-19 pandemic, my responsibilities also include helping to facilitate classrooms for professors with health accommodations who are not able to be physically in the classroom. As a Graduate Assistant for the Professional Leadership and Communication (PCL) program at Georgia Southern, I am responsible for social media marketing and management, assisting with event planning, and creating and editing the PCL Pulse newsletter. During the COVID-19 pandemic, my responsibilities also include helping to facilitate classrooms for professors with health accommodations who are not able to be physically in the classroom.

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Marketing Intern / Freelance Junior Marketing Associate
      • May 2020 - Oct 2020

      Assist in writing and editing copy for wide array of clients ranging from orthodontists to architects. Perform SWOT analyses for clients' websites and social media platforms. Complete SEO analytics research and reporting. Designed social media graphics for clients. Worked as on-screen talent for marketing collateral. Assist in writing and editing copy for wide array of clients ranging from orthodontists to architects. Perform SWOT analyses for clients' websites and social media platforms. Complete SEO analytics research and reporting. Designed social media graphics for clients. Worked as on-screen talent for marketing collateral.

    • United States
    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Contributing Editor
      • Feb 2018 - Apr 2018

      Write and edit copy for publications, including feature stories, blogs and advertising materials. Work closely with the Art Director in order to ensure copy matches the design and brand South is known for. Condense feature articles in order for them to be posted onto the web. Work with copy editor to make sure text is grammatically correct. Assist in the creation of editorial calendar, and help manage writers with their assigned articles. Write and edit copy for publications, including feature stories, blogs and advertising materials. Work closely with the Art Director in order to ensure copy matches the design and brand South is known for. Condense feature articles in order for them to be posted onto the web. Work with copy editor to make sure text is grammatically correct. Assist in the creation of editorial calendar, and help manage writers with their assigned articles.

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Freelance Creative Writer
      • Nov 2017 - Apr 2018

      Write engaging copy for Electric lemonade's online marketing clients, utilizing meta descriptions in order to boost search engine optimization (SEO.) Write engaging copy for Electric lemonade's online marketing clients, utilizing meta descriptions in order to boost search engine optimization (SEO.)

  • Richmond Hill Reflections LIVE
    • Richmond Hill, Georgia
    • Web Editor
      • Jan 2017 - Nov 2017

      As web editor, I was in charge of all of Richmond Hill Reflections LIVE's web outlets. I posted engaging social media content daily, utilizing Facebook, Instagram and Twitter. I was the point of contact for all wishing to have an event featured on RHR's online calendar, which I updated daily. I also served as the point of contact through all social media channels, making sure I replied to everyone who reached out quickly and politely. Updated business profiles as needed to RHR Live's online directory. Organized the website to feature more content. Frequently created videos which either served as promotional material for clients or as supplemental content for stories featured within the magazine. Live streamed multiple community functions for viewing through our Facebook page. Oversaw a significant increase in engagement and followers through all social media channels during my time there. Worked with local PR firms in order to make sure the latest community news was available on our website, helping to keep my finger to the pulse of all that was happening within the town.

  • Richmond Hill Reflections
    • Richmond Hill, Georgia
    • Assistant Editor
      • Aug 2016 - Nov 2017

      As Assistant Editor, I helped the Publisher in creating and maintaining the editorial calendar. Taking on multiple articles per issue, I held interviews, wrote stories, and ensured that my copy and all other copy submitted was engaging, fluid and free of grammatical errors. I attended community events nearly every week, helping to either serve as a face of our company or as a photographer. I also was in charge of gathering community events to be featured in our print calendar for every edition of the magazine.

    • Editorial Intern
      • May 2016 - Aug 2016

      Research, edit and write articles for publication. Manage various social media platforms. Research, edit and write articles for publication. Manage various social media platforms.

  • AAUW Milledgeville
    • Milledgeville, GA
    • Practicum Student/Student Rep
      • Jan 2016 - May 2016

    • Reporter
      • Aug 2015 - May 2016

    • United States
    • Financial Services
    • Waitress
      • May 2015 - Aug 2015

    • General Reporter
      • Jan 2015 - May 2015

Education

  • Georgia College and State University
    Bachelor of Arts (B.A.), Mass Communication/Media Studies
    2012 - 2016
  • Georgia Southern University
    Master of Arts - MA, Professional Communication and Leadership
    2019 - 2020

Community

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