Mary Crocker
Senior Revenue Training & Enablement Manager at Zappi- Claim this Profile
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Bio
Experience
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Zappi
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United States
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Software Development
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200 - 300 Employee
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Senior Revenue Training & Enablement Manager
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Jan 2023 - Present
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Revenue Training & Enablement Manager
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Jun 2021 - Jan 2023
As a Revenue Training Manager, I am responsible for building a learning strategy that aligns with our company's objectives. Focused on producing evergreen training material, scalable onboarding programs, and processes that allow for measuring success. Key focuses have included: - Build role-specific onboarding program for Sales and Customer Success teams, leveraging our LMS tool throughout the business - Onboarded 40+ reps, supporting global teams and different rep levels -… Show more As a Revenue Training Manager, I am responsible for building a learning strategy that aligns with our company's objectives. Focused on producing evergreen training material, scalable onboarding programs, and processes that allow for measuring success. Key focuses have included: - Build role-specific onboarding program for Sales and Customer Success teams, leveraging our LMS tool throughout the business - Onboarded 40+ reps, supporting global teams and different rep levels - Implemented onboarding certification program to ensure successful, measurable and efficient ramping periods - Collaborate with team managers, product, support, and marketing to support ongoing initiatives that need rep training & enablement - Assess the success and impact of learning paths and iterate where necessary - also providing different avenues of learning for different reps’ needs (visual, audio, kinesthetic)
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New Degree Press
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United States
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Book and Periodical Publishing
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100 - 200 Employee
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Author
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Jan 2021 - Jan 2022
Author of the debut novel, Unveiling Alice. Indulge in the captivating story of a young woman navigating grief, loss and redirection after a heartbreak forcing her to reimagine her future. Alice shows readers the importance of owning your story before it owns you. Author of the debut novel, Unveiling Alice. Indulge in the captivating story of a young woman navigating grief, loss and redirection after a heartbreak forcing her to reimagine her future. Alice shows readers the importance of owning your story before it owns you.
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Formstack
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United States
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Technology, Information and Internet
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100 - 200 Employee
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Sales Enablement Specialist
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Jul 2020 - Jun 2021
As a Sales Enablement Specialist, I have the privilege to equip our Sales Reps and Sales Managers with the proper materials, strategies and knowledge to sell more effectively. Help coordinate and maintain cross-departmental communication with Marketing, SalesOps and Product Marketing teams. Plan, prepare and execute outbound sales strategies - both New Business & Existing Customers. Write and refine effective sales messaging that aligns with the mission and vision of our… Show more As a Sales Enablement Specialist, I have the privilege to equip our Sales Reps and Sales Managers with the proper materials, strategies and knowledge to sell more effectively. Help coordinate and maintain cross-departmental communication with Marketing, SalesOps and Product Marketing teams. Plan, prepare and execute outbound sales strategies - both New Business & Existing Customers. Write and refine effective sales messaging that aligns with the mission and vision of our brand. Work closely with Sales Leadership to execute sales-wide strategies to increase revenue and expand our customer base. Align with Sales Training to equip reps with the skills and tools necessary to reach individual quotas.
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Sales Development Representative
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Sep 2019 - Jul 2020
As a SDR, I help drive in New Business and potential Partnerships to expand our sales organization and empower customers to improve efficiency. Our goal at Formstack is simple - we help you collect necessary data and put it to work. Day to day operations include: - Self-prospecting & lead qualification via ZoomInfo, LinkedIn & creative searches through Google - Pipeline management via Outreach & Salesforce - Outbound cold-calling, emailing and misc creative outreach… Show more As a SDR, I help drive in New Business and potential Partnerships to expand our sales organization and empower customers to improve efficiency. Our goal at Formstack is simple - we help you collect necessary data and put it to work. Day to day operations include: - Self-prospecting & lead qualification via ZoomInfo, LinkedIn & creative searches through Google - Pipeline management via Outreach & Salesforce - Outbound cold-calling, emailing and misc creative outreach techniques - Collaborating with our SDR team to stay up to date on sales tactics Achievements: -103% to quota - Q4 2019 -103% to quota - Q1 2020 Culture Committee Member: - Volunteer with colleagues to cultivate the culture & community Formstack strives to provide for their employees. - Event planning, time-management between committee & daily job requirements, focus on team collaboration.
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Petersen International Underwriters
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United States
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Insurance
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1 - 100 Employee
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Account Executive
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Sep 2017 - Aug 2019
As an Account Executive, I maintain the professional and confidential administrative tasks to deliver our products in a timely fashion to clients. I have the opportunity to interpret the wide-variety of insurance coverage's our company provides. On a day to day basis I issue policies with a detail-oriented lens, striving to maintain the integrity and consistency of our products. I coordinate and correspond with agents inquiring about in-force policies, rush polices and making necessary… Show more As an Account Executive, I maintain the professional and confidential administrative tasks to deliver our products in a timely fashion to clients. I have the opportunity to interpret the wide-variety of insurance coverage's our company provides. On a day to day basis I issue policies with a detail-oriented lens, striving to maintain the integrity and consistency of our products. I coordinate and correspond with agents inquiring about in-force policies, rush polices and making necessary adjustments to policies. This position requires the ability to stay organized while completing multiple tasks at once in a time-sensitive office. Show less As an Account Executive, I maintain the professional and confidential administrative tasks to deliver our products in a timely fashion to clients. I have the opportunity to interpret the wide-variety of insurance coverage's our company provides. On a day to day basis I issue policies with a detail-oriented lens, striving to maintain the integrity and consistency of our products. I coordinate and correspond with agents inquiring about in-force policies, rush polices and making necessary… Show more As an Account Executive, I maintain the professional and confidential administrative tasks to deliver our products in a timely fashion to clients. I have the opportunity to interpret the wide-variety of insurance coverage's our company provides. On a day to day basis I issue policies with a detail-oriented lens, striving to maintain the integrity and consistency of our products. I coordinate and correspond with agents inquiring about in-force policies, rush polices and making necessary adjustments to policies. This position requires the ability to stay organized while completing multiple tasks at once in a time-sensitive office. Show less
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Anthropologie
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United States
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Retail Apparel and Fashion
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700 & Above Employee
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Department Supervisor
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May 2017 - Sep 2017
Analyzed and communicated business numbers and findings that are reflective of our store results and competitor’s. Created objectives to help strategize reaching quarterly goals. Assist in managing and developing a team of 25 while motivating associates to reach sales goals. Handled customer issues and ensure high-quality of our store’s customer service. Research and study current trends to maintain the newness and intriguing captivation of our brand.
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Manager in Training
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Dec 2016 - May 2017
As a Manager in Training (MIT) I hold the responsibility of maintaining the sales floor throughout shifts. I ensure customer service and customer engagement is fulfilled and exceeds customer expectations. The primary focus of each hour is to encourage and help lead the sales team to make our sales goals while building and maintaining relationships with our customer. Also, I am enhancing my knowledge of operational tasks and developing management skills for a team of 20+ associates.
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Senior Sales
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Oct 2015 - Dec 2016
As Senior Sales I hold higher responsibility and accountability. I specialize in working with our management team on the store Instagram, writing and creating the captions for our posts.
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California Lutheran University
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United States
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Higher Education
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700 & Above Employee
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Peer Advisor
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Aug 2016 - May 2017
As a Peer Advisor I helped welcome in the new students in 2016, and specifically led a group of transfer students at our University. I am enrolled in a mentor leadership course that helps me further develop and strengthen my leadership skills with peer students.
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Community Service Center Intern
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Aug 2016 - May 2017
My specific role for the Community Service Center is assembling the alternative breaks students take part in over winter and spring break. I am taking part in the winter alternative break and am fulfilling the role as a student trip leader. Responsibilities include leading meetings with students and staff, communicating with non-profit organizations and travel agencies, and ensuring the budget and forms are up to date.
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YMCA of Greater New York
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United States
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Non-profit Organizations
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700 & Above Employee
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Camp Counselor and Lifeguard
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Jun 2015 - Aug 2015
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31 Bits
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United States
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Retail Apparel and Fashion
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1 - 100 Employee
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Campus Representative
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Aug 2014 - May 2015
• Top seller both semesters among 50+ student representatives. • Individual marketing and advertising plans. • Created social media accounts to promote the business and individual sales. • Planned and hosted house parties to sell merchandise. • Attended events as a vendor to sell merchandise. • Top seller both semesters among 50+ student representatives. • Individual marketing and advertising plans. • Created social media accounts to promote the business and individual sales. • Planned and hosted house parties to sell merchandise. • Attended events as a vendor to sell merchandise.
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Fastenal
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United States
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Wholesale
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700 & Above Employee
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Sales Associate
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Jan 2014 - May 2015
My position with Fastenal was part-time while I was a student in Santa Barbara, CA. Here I was responsible with maintaining inventory checks through cycle counts, processing orders, working with accounts to fulfill orders and find products, and maintain the store while the team was out making calls. Throughout my time at Fastenal I was given the role of handling collections with our accounts and communicating with customers on a daily basis regarding billing inquiries. My position with Fastenal was part-time while I was a student in Santa Barbara, CA. Here I was responsible with maintaining inventory checks through cycle counts, processing orders, working with accounts to fulfill orders and find products, and maintain the store while the team was out making calls. Throughout my time at Fastenal I was given the role of handling collections with our accounts and communicating with customers on a daily basis regarding billing inquiries.
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Education
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California Lutheran University
Bachelor’s Degree, Communications - Public Relations and Advertising -
Santa Barbara City College
Liberal Arts and Sciences/Liberal Studies -
University of California, Santa Barbara
Communication -
Monache High School