🎯 Martin Edwards

Business Development Manager at 75Media
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Contact Information
us****@****om
(386) 825-5501
Location
Swanland, UK
Languages
  • French -

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Phil Peachey

Martin has a fantastic grip on the media mix. An ultimate professional who is able to drive the business forwards using his gigantic network of valuable contacts across agency land and brands direct. His marketing and sales knowledge is absolutely fantastic. He is a great operator and a good guy too !

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Experience

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Business Development Manager
      • Apr 2023 - Present

      With over 210 live Static & Digital locations across the UK, 75 Media are rapidly expanding the portfolio of sites to advertise on. Yesterday, we announced another 122 locations(70 classic, 52 digital) in Scotland and the growth across the whole of the UK will ramp up in 2023. https://www.prolificnorth.co.uk/news/agency-news/2023/04/75media-breaks-records-scottish-expansion www.75media.co.uk With over 210 live Static & Digital locations across the UK, 75 Media are rapidly expanding the portfolio of sites to advertise on. Yesterday, we announced another 122 locations(70 classic, 52 digital) in Scotland and the growth across the whole of the UK will ramp up in 2023. https://www.prolificnorth.co.uk/news/agency-news/2023/04/75media-breaks-records-scottish-expansion www.75media.co.uk

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Sales Manager
      • Jan 2020 - Apr 2023

      MESSAGES THAT BUILD & STRENGTHEN YOUR BRAND Since 2004 Drive by Media has delivered local & national outdoor advertising campaigns, targeting millions of consumers across UK A-roads and motorways. MESSAGES THAT BUILD & STRENGTHEN YOUR BRAND Since 2004 Drive by Media has delivered local & national outdoor advertising campaigns, targeting millions of consumers across UK A-roads and motorways.

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Sales & Marketing Manager
      • Jun 2019 - Jan 2020

      We specialise in Truck Advertising with a large network of trailers covering the UK. The UK’s major road network is one of the most densely populated highways in the world. Making it an ideal advertising space reachable only with truck advertising. Prices start at £21.99 for a full wrap per day - download our media deck on the link below We specialise in Truck Advertising with a large network of trailers covering the UK. The UK’s major road network is one of the most densely populated highways in the world. Making it an ideal advertising space reachable only with truck advertising. Prices start at £21.99 for a full wrap per day - download our media deck on the link below

    • United Kingdom
    • Broadcast Media Production and Distribution
    • 1 - 100 Employee
    • Account Manager
      • May 2018 - May 2019

      Connecting with Agencies, Brands and advertisers with an interest in OOH and DOOH requirements. Connecting with Agencies, Brands and advertisers with an interest in OOH and DOOH requirements.

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Director Partnership Development
      • Jul 2017 - Jun 2018

      Ash.tv is an multi award winning mobile ad tech platform, delivering video content via our extensive publisher network. We segment & distribute mobile video to our clients relevant audience with age, gender, interest, location & occupations. To further delve deeper, we utilise our propitiatory algorithm & AI, machine learning to capture markers in areas such as follow on page visits & buying pattern to enhance re-targeting to their perfect customer profiling. Our primary focus is deliverable… Show more Ash.tv is an multi award winning mobile ad tech platform, delivering video content via our extensive publisher network. We segment & distribute mobile video to our clients relevant audience with age, gender, interest, location & occupations. To further delve deeper, we utilise our propitiatory algorithm & AI, machine learning to capture markers in areas such as follow on page visits & buying pattern to enhance re-targeting to their perfect customer profiling. Our primary focus is deliverable ROI on any marketing spend to which a full client dashboard gives minute by minute usage & trends. Show less Ash.tv is an multi award winning mobile ad tech platform, delivering video content via our extensive publisher network. We segment & distribute mobile video to our clients relevant audience with age, gender, interest, location & occupations. To further delve deeper, we utilise our propitiatory algorithm & AI, machine learning to capture markers in areas such as follow on page visits & buying pattern to enhance re-targeting to their perfect customer profiling. Our primary focus is deliverable… Show more Ash.tv is an multi award winning mobile ad tech platform, delivering video content via our extensive publisher network. We segment & distribute mobile video to our clients relevant audience with age, gender, interest, location & occupations. To further delve deeper, we utilise our propitiatory algorithm & AI, machine learning to capture markers in areas such as follow on page visits & buying pattern to enhance re-targeting to their perfect customer profiling. Our primary focus is deliverable ROI on any marketing spend to which a full client dashboard gives minute by minute usage & trends. Show less

    • United Kingdom
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Business Development Manager
      • Nov 2016 - Jun 2017

      We skillfully blend user experience, design and world class technology to create websites and applications that transform businesses. We skillfully blend user experience, design and world class technology to create websites and applications that transform businesses.

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Interim Group Sales Manager
      • Apr 2016 - Oct 2016

      We reach your consumers with relevant content, in the relevant channels, at the relevant times to drive huge results. We reach your consumers with relevant content, in the relevant channels, at the relevant times to drive huge results.

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Interim Group Sales Manager
      • Apr 2016 - Oct 2016

      We ensure your advertising is on target This, in a nutshell, is what we do. Using advanced insight and real time algorithms to target customers at every point in the customer journey. DISPLAY | RICH MEDIA | VIDEO Targeting by behavior, not perception Our systems learn more about your customers with every click they make, meaning we can target them based on their actual behavior. Optimised advertising: Your campaigns are continuously optimised… Show more We ensure your advertising is on target This, in a nutshell, is what we do. Using advanced insight and real time algorithms to target customers at every point in the customer journey. DISPLAY | RICH MEDIA | VIDEO Targeting by behavior, not perception Our systems learn more about your customers with every click they make, meaning we can target them based on their actual behavior. Optimised advertising: Your campaigns are continuously optimised finding the best time of day, day of week, region, device, messaging and more to extract the best performance. Multiple Channels and Formats From online banner to rich media to online video, we have products across a wide range of channels and formats. Every platform - 24/7 We can target your customers on a wide range of platforms. KPI's & ROI Whatever your business goals, be it building brand awareness or to elicit response, we'll help you achieve it. Show less We ensure your advertising is on target This, in a nutshell, is what we do. Using advanced insight and real time algorithms to target customers at every point in the customer journey. DISPLAY | RICH MEDIA | VIDEO Targeting by behavior, not perception Our systems learn more about your customers with every click they make, meaning we can target them based on their actual behavior. Optimised advertising: Your campaigns are continuously optimised… Show more We ensure your advertising is on target This, in a nutshell, is what we do. Using advanced insight and real time algorithms to target customers at every point in the customer journey. DISPLAY | RICH MEDIA | VIDEO Targeting by behavior, not perception Our systems learn more about your customers with every click they make, meaning we can target them based on their actual behavior. Optimised advertising: Your campaigns are continuously optimised finding the best time of day, day of week, region, device, messaging and more to extract the best performance. Multiple Channels and Formats From online banner to rich media to online video, we have products across a wide range of channels and formats. Every platform - 24/7 We can target your customers on a wide range of platforms. KPI's & ROI Whatever your business goals, be it building brand awareness or to elicit response, we'll help you achieve it. Show less

    • United Kingdom
    • Book and Periodical Publishing
    • 700 & Above Employee
    • Digital Media Specialist
      • Apr 2015 - Apr 2016

      Targeting the SME sector selling the product portfolio for Digital Kitbag. Bespoke websites and digital presence SEM:Google Adwords premier partner Email marketing Social Media Management Digital Display on the Johnston Press, Google, Yahoo & MSN partner network. Targeting the SME sector selling the product portfolio for Digital Kitbag. Bespoke websites and digital presence SEM:Google Adwords premier partner Email marketing Social Media Management Digital Display on the Johnston Press, Google, Yahoo & MSN partner network.

  • Panda Splash
    • Brough, Hull
    • Digital Manager
      • Dec 2013 - Apr 2015

      Digital Manager Panda Splash August 2014 – Present Clever digital marketing We are digitally clever, but not forgetting the design! Everything we do is driven from a marketing and business position. We believe it’s the only way to deliver you true commercial value. Now we can go on about how we are experts in building your brand and business online through strategic planning and marketing but we would rather you meet us and start the journey from the very… Show more Digital Manager Panda Splash August 2014 – Present Clever digital marketing We are digitally clever, but not forgetting the design! Everything we do is driven from a marketing and business position. We believe it’s the only way to deliver you true commercial value. Now we can go on about how we are experts in building your brand and business online through strategic planning and marketing but we would rather you meet us and start the journey from the very beginning, become one of the team, really get under the skin and get excited about the development of your business! Anyone can give you a pretty website, but we produce digital and traditional offline commercial campaigns that are designed to fit your budget needs (we can make them stretch) and engage with clever marketing that turns on conversation, that will bring you closer to your audience. Our team is a mix of marketing professionals, digital technical experts and talented designers. We have a broad range of industry and sector specific experience. This means we can bring with us not only commercial market knowledge but also an approach that will be fully tailored to your specific business needs and challenges. Our approach to working with our clients is very collaborative. In fact, you’ll think of us as part of your team. Where possible, we’ll help reduce your costs, raise efficiency and improve your return on investment. Finally, what makes us really different? Well, we love what we do and we think it shows. - Web Design & Build. - Digital (& traditional) Marketing & Design. - Digital Solutions - SEO, PPC, Social Media - Full website analysis to improve ranking from major search engines - contact us today for a website review. Clever digital marketing. Show less Digital Manager Panda Splash August 2014 – Present Clever digital marketing We are digitally clever, but not forgetting the design! Everything we do is driven from a marketing and business position. We believe it’s the only way to deliver you true commercial value. Now we can go on about how we are experts in building your brand and business online through strategic planning and marketing but we would rather you meet us and start the journey from the very… Show more Digital Manager Panda Splash August 2014 – Present Clever digital marketing We are digitally clever, but not forgetting the design! Everything we do is driven from a marketing and business position. We believe it’s the only way to deliver you true commercial value. Now we can go on about how we are experts in building your brand and business online through strategic planning and marketing but we would rather you meet us and start the journey from the very beginning, become one of the team, really get under the skin and get excited about the development of your business! Anyone can give you a pretty website, but we produce digital and traditional offline commercial campaigns that are designed to fit your budget needs (we can make them stretch) and engage with clever marketing that turns on conversation, that will bring you closer to your audience. Our team is a mix of marketing professionals, digital technical experts and talented designers. We have a broad range of industry and sector specific experience. This means we can bring with us not only commercial market knowledge but also an approach that will be fully tailored to your specific business needs and challenges. Our approach to working with our clients is very collaborative. In fact, you’ll think of us as part of your team. Where possible, we’ll help reduce your costs, raise efficiency and improve your return on investment. Finally, what makes us really different? Well, we love what we do and we think it shows. - Web Design & Build. - Digital (& traditional) Marketing & Design. - Digital Solutions - SEO, PPC, Social Media - Full website analysis to improve ranking from major search engines - contact us today for a website review. Clever digital marketing. Show less

  • Orange PLC
    • Hull, United Kingdom
    • Business Manager
      • Jun 2011 - Dec 2013

      Working the HU postcode for Everything Everywhere, the UK's largest mobile network on a 100% new business role and assisting Orange business partners in the region on large corporate accounts. Completion of own diary (20 appointments per week) Work alongside the Corporate and SME sectors Networking through Expo's, regional meetings and other face to face groups Self-generated leads, appointments and data Self forecasting and pipeline management CRM (Salesforce) data… Show more Working the HU postcode for Everything Everywhere, the UK's largest mobile network on a 100% new business role and assisting Orange business partners in the region on large corporate accounts. Completion of own diary (20 appointments per week) Work alongside the Corporate and SME sectors Networking through Expo's, regional meetings and other face to face groups Self-generated leads, appointments and data Self forecasting and pipeline management CRM (Salesforce) data achievement Commercial Acumen and penetration of accounts Show less Working the HU postcode for Everything Everywhere, the UK's largest mobile network on a 100% new business role and assisting Orange business partners in the region on large corporate accounts. Completion of own diary (20 appointments per week) Work alongside the Corporate and SME sectors Networking through Expo's, regional meetings and other face to face groups Self-generated leads, appointments and data Self forecasting and pipeline management CRM (Salesforce) data… Show more Working the HU postcode for Everything Everywhere, the UK's largest mobile network on a 100% new business role and assisting Orange business partners in the region on large corporate accounts. Completion of own diary (20 appointments per week) Work alongside the Corporate and SME sectors Networking through Expo's, regional meetings and other face to face groups Self-generated leads, appointments and data Self forecasting and pipeline management CRM (Salesforce) data achievement Commercial Acumen and penetration of accounts Show less

    • Digital Account Manager
      • Nov 2009 - Jun 2011

      Covering 4 regional directory areas in Lincolnshire and East Yorkshire for one of the largest regional newspaper groups in the UK. Selling print, digital and app based products with a business split of 60% renewal and 40% new business. Personally achieved over £1/2 million of sales in the 12 month period of 2010. Came 1st in the company for new business 2010 (125% against target) 2010 renewal ROB for Hull 115% Doubled company revenue for 2010 for the 4 directories including tripling… Show more Covering 4 regional directory areas in Lincolnshire and East Yorkshire for one of the largest regional newspaper groups in the UK. Selling print, digital and app based products with a business split of 60% renewal and 40% new business. Personally achieved over £1/2 million of sales in the 12 month period of 2010. Came 1st in the company for new business 2010 (125% against target) 2010 renewal ROB for Hull 115% Doubled company revenue for 2010 for the 4 directories including tripling the online sales on the gofind directory Averaged 25 appointments per week all self generated Data all self-collated Products sold: print, online, app based services, micro-sites, video and social media. Completed all copy for digital and print along with profile pages on the micro sites. Show less Covering 4 regional directory areas in Lincolnshire and East Yorkshire for one of the largest regional newspaper groups in the UK. Selling print, digital and app based products with a business split of 60% renewal and 40% new business. Personally achieved over £1/2 million of sales in the 12 month period of 2010. Came 1st in the company for new business 2010 (125% against target) 2010 renewal ROB for Hull 115% Doubled company revenue for 2010 for the 4 directories including tripling… Show more Covering 4 regional directory areas in Lincolnshire and East Yorkshire for one of the largest regional newspaper groups in the UK. Selling print, digital and app based products with a business split of 60% renewal and 40% new business. Personally achieved over £1/2 million of sales in the 12 month period of 2010. Came 1st in the company for new business 2010 (125% against target) 2010 renewal ROB for Hull 115% Doubled company revenue for 2010 for the 4 directories including tripling the online sales on the gofind directory Averaged 25 appointments per week all self generated Data all self-collated Products sold: print, online, app based services, micro-sites, video and social media. Completed all copy for digital and print along with profile pages on the micro sites. Show less

    • Senior Account Manager
      • Jan 2006 - Mar 2009

      The UK's second largest directory working print and online services. Working in a field based role covering 14 directories across 4 counties. Visiting 20-30 customers per week - 70% existing customers, 30% new businesses. Dealing directly with SME decision makers and small corporate accounts. The UK's second largest directory working print and online services. Working in a field based role covering 14 directories across 4 counties. Visiting 20-30 customers per week - 70% existing customers, 30% new businesses. Dealing directly with SME decision makers and small corporate accounts.

    • Area Account Manager
      • Oct 1999 - Dec 2005

      Covering 3 large counties for the newly re-launched 3 in 1 BT telephone directory across Lincolnshire, Derbyshire and Yorkshire. 70% existing customers, 30% new businesses. Dealing directly with SME decision makes and smaller corporate and franchises Campaign award won for top achiever in Sheffield and High Peak. Achieved 1st YTD +8k(105%), Increase 41% Covering 3 large counties for the newly re-launched 3 in 1 BT telephone directory across Lincolnshire, Derbyshire and Yorkshire. 70% existing customers, 30% new businesses. Dealing directly with SME decision makes and smaller corporate and franchises Campaign award won for top achiever in Sheffield and High Peak. Achieved 1st YTD +8k(105%), Increase 41%

Education

  • Grimsby College of Technology
  • Grimsby College Of Technology
    1990 - 1992
  • Matthew Humberston
    1983 - 1990

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