Experience

ChatLicense

• Netherlands
• Technology, Information and Internet
• 1 - 100 Employee

• Co-founder & CMO ChatLicense

  • Oct 2022 - Present

  ChatLicense is a family app for all. A smartphone experience game for kids & (pre)teens and a dashboard for (grand)parents. The app connects generations by enabling clever, confident & clicksmart use of their devices. Launch Q3 2023. Part of Dutch mission to CES Las Vegas 2023. ChatLicense is a family app for all. A smartphone experience game for kids & (pre)teens and a dashboard for (grand)parents. The app connects generations by enabling clever, confident & clicksmart use of their devices. Launch Q3 2023. Part of Dutch mission to CES Las Vegas 2023.



Notadaydream

• Women's Handbag Manufacturing
• 1 - 100 Employee

• • Jan 2022 - Present

• • Feb 2020 - Present

  Notadaydream is a social enterprise where we train women from Tondo - one of the most impoverished areas of Manila - to make bags of handwoven Philippine textiles. We help them to earn a sustainable income so they can afford to send their children to school. Co-owned with Sheri Scott-de Léon. Our mission: empowered women, empower women. Also available in Malaysia & Australia.- Define strategy for the start up to scale up phase- Manage team of incredible women in Tondo- Branding & marketing of the brand- Sales: maintain & expand online & social, retailers and business collaborations- Co-design new collections- Source the materials; all from the Philippines Show less



JungleBird Agency

• Public Relations and Communications Services

• Founder JungleBird Agency

  • Apr 2022 - Present

  JungleBird Agency helps leading and upcoming companies design their goals and take actual steps to increase their impact. We help them to make – and not just tell – a difference. For people, planet and profit. As we believe doing business by doing good is the only way forward. Impact PR as a force for good: - Empower employees - let's do it together - Enage partners - join forces - Communicate impact - make a difference Working globally with different teams of professionals from all over the world. Show less



The Insiders Club

• Amsterdam

• Sr. PR & Communications professional | interim & freelance | Owner

  • Nov 2016 - Apr 2022

  Freelance / Interim PR & communications. Working in collaboration with different clubs of marcom professionals and PR agencies. For among others: ABN AMRO, HEMA, Holland Jersey, InShared, Menzis, Monsterboard, SNS Bank, Young Capital, #mijnnaamispeter and agencies like Gardeners & HPB. Freelance / Interim PR & communications. Working in collaboration with different clubs of marcom professionals and PR agencies. For among others: ABN AMRO, HEMA, Holland Jersey, InShared, Menzis, Monsterboard, SNS Bank, Young Capital, #mijnnaamispeter and agencies like Gardeners & HPB.



Tikkie

• Netherlands
• Financial Services
• 1 - 100 Employee

• PR & communications a.i.

  • Jan 2019 - Dec 2019

  Scale up fintech - Strategy, structure & execution of the PR & communications for 2019 - Spokesperson for media inquiries - Business development Scale up fintech - Strategy, structure & execution of the PR & communications for 2019 - Spokesperson for media inquiries - Business development



ABN AMRO Bank N.V.

• Netherlands
• Banking
• 700 & Above Employee

• PR Manager / spokesperson a.i.

  • Nov 2017 - Oct 2018

  Assignment: realize purpose driven PR & communication. Part of agile communication team. Tikkie, wearables, Digital Impact Fund, Beyond Banking Days, The Lockdown, fintechs, circular economy, blockchain and much more. Set up influencer pool & new monitoring tool. Assignment: realize purpose driven PR & communication. Part of agile communication team. Tikkie, wearables, Digital Impact Fund, Beyond Banking Days, The Lockdown, fintechs, circular economy, blockchain and much more. Set up influencer pool & new monitoring tool.



NewsLab

• Netherlands
• Public Relations and Communications Services
• 1 - 100 Employee

• • Dec 2012 - Oct 2016

  Part of the Management Team of NewsLab. Responsible for the development of the agency and team on daily and structural basis. As Senior PR Consultant responsible for the following accounts: ABN AMRO Corporate Banking, Atos, Atradius, Canon, Coca-Cola, de Hypotheker, Douwe Egberts, Embratur (Brazilian Tourist Board), Jet Airways and Nationale Postcode Loterij.

• • Oct 2011 - Dec 2012

  Responsible for the following accounts: Atos, Cofely, Embratur (Brazilian Tourist Board), Heineken, Nationale Postcode Loterij, Vueling and Yammer.



freelance/interim

• São Paulo Area, Brazil

• PR Consultant

  • Dec 2010 - Sep 2011

  Develop marketing/PR plans, create and implement social media strategies and write communication documents. Develop marketing/PR plans, create and implement social media strategies and write communication documents.



KEM Intercultural

• São Paulo Area, Brazil

• Business coach

  • Mar 2011 - Jul 2011

  Coach native Brazilian entrepreneurs how to use English in their daily business. Coach native Brazilian entrepreneurs how to use English in their daily business.



NewsLab

• Netherlands
• Public Relations and Communications Services
• 1 - 100 Employee

• PR Consultant

  • Apr 2009 - Nov 2010

  Responsible for the following accounts: Atos Origin, Atradius, Brand, Canon, Staalbankiers and UWV. Responsible for the following accounts: Atos Origin, Atradius, Brand, Canon, Staalbankiers and UWV.



Weber Shandwick

• United States
• Public Relations and Communications Services
• 700 & Above Employee

• • Oct 2008 - Mar 2009

  Senior Account Executive of the corporate team. Social media expert of the Dutch office. Working for the following accounts: Microsoft Windows Mobile, Delta Lloyd Asset Management, Simmons & Simmons, Getty Images and Siemens Gigaset.

• • Oct 2006 - Oct 2008

  Account Executive of the corporate team. Social media expert of the Dutch office. Working for the following accounts: Microsoft Windows Mobile, Delta Lloyd Asset Management, Simmons & Simmons, Siemens Gigaset, AWC Pink Ribbon.