Martina Gabrielová

CONTENT MARKETING DIRECTOR at BONTONFILM, a.s.
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Contact Information
us****@****om
(386) 825-5501
Location
Czechia, CZ
Languages
  • čeština Native or bilingual proficiency
  • angličtina Professional working proficiency
  • němčina Limited working proficiency

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Pavel Sibřina

I met Martina when she was working a Mironet.cz company as a vendor partner and later as a retail manager. Martina is an exceptional and hard-working manager, her skills are perfect. Very few people have true talent for leading but Martina is clearly one of those people. She has an excellent work ethic, and truly values personal and professional relationships. She is a very talented individual whose attention to detail and ability to adapt to changes and be flexible in a wide variety of situations make her a creative resource in any environment. She would be a great asset to any organization she chooses to work for. She is very willing to take over new challenges and look for the solutions of daily problems. I recommend her.

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Experience

    • Czechia
    • Movies, Videos, and Sound
    • 1 - 100 Employee
    • CONTENT MARKETING DIRECTOR
      • Jan 2020 - Present

      Content marketing director• Brand marketing - creation, definition of goals, opportunities,• on-line strategy - preparation the overall strategy of BF social networks, working with influencers,• participation in the creation of the overall PR strategy of the company,• event marketing - identification, planning and implementation of marketing opportunities at important film events,• monitoring of current marketing trends, competition monitoring, media monitoring,• creation of annual MKT plans, analyzes, final reports in close cooperation with the company management,• complete design preparation, implementation of marketing promotional materials.Film distribution - film introduction / movie release - cinema, VOD• Complete sample preparation, implementation and subsequent supervision of adherence to marketing strategies for the presented films for CZ,• communication with Czech and foreign producers / agencies on MKT strategies and cross promo activities,• communication with local media partners, with commercial partners - content marketing, cross promo, with cinemas on above-standard promotional advertising activities in support of films,• participation in the creation and editing of films, teasers, trailers, posters, in the preparation of text and image materials for marketing,• ensuring the preparation of events for screened films and press conferences - premiere festivals, festival screenings, supporting MKT events, events with partners.Bontonfilm studios• Preparation of MKT presentations for film partners,• participation in BFS production activities (screenplay feedback, cast selection assistance, communication with media and commercial partners on cooperation opportunities in film production, participation in the creation and editing of films themselves, teasers, trailers),• participation in the selection of distribution and film music. Show less

    • MARKETING AND PR MANAGER
      • Jul 2017 - Jan 2020

      • Complete preparation, planning and implementation of Marketing and PR strategies for featured films,• active communication with local media to support the launch of the film and the coordination of marketing activities with commercial partners,• identify, plan and implement creative marketing opportunities for best results,• actively participate in the design, creation and editing of posters, trailers, films themselves and the preparation of text and image materials for marketing and PR,• searching for topics for communication, preparing press releases, PR articles, answers for journalists, expert comments in cooperation with PR manager, • organizing press conferences and festive premieres / events for featured films,• competition analysis, media monitoring and monitoring of current marketing and PR trends, • creation of analyzes, reports and plans in close cooperation with the company management and foreign / Czech producers,• production activity - active participation in filming where Bontonfilm a.s. is a producer. Show less

    • Czechia
    • Technology, Information and Internet
    • 1 - 100 Employee
    • MARKETING MANAGER
      • Jul 2016 - Jun 2017

      • Complete responsibility for the marketing department (leadership, control, development and motivation 4 specialists), • design and implementation of marketing and content strategies • negotiating with existing media partners and concluding new VIP collaborations, • preparation and implementation of marketing campaigns, • evaluation of marketing campaigns, • preparation of promotional materials, corporate identity, • preparation, coordination, implementation and promotion at fairs and exhibitions, • media monitoring, • regular reporting to the Executive Director. Show less

    • Czechia
    • Retail
    • 1 - 100 Employee
    • BRANCH NETWORK MANAGER / HR MANAGER
      • Apr 2015 - Jul 2016

      • Checking and coordinating sales at the entrusted branch, • planning staff and operating costs at branches, • finding new ways to increase sales, save costs and then put them into practice, • leading, motivating and developing the communication skills of vendors and customer service, • developing sales skills, • monitoring of competition and regular reporting to the company management, • responsibility for achieving goals, • data analysis, • tenders - behavioral method, • management of corporate benefits, • elaboration of labor-law documentation. Show less

    • Czechia
    • Retail
    • 1 - 100 Employee
    • MARKETING MANAGER / VENDOR PARTNER
      • 2012 - 2015

      • Participating in creating a corporate image, • communication with the media, press releases, • external communication of the company, • creation of marketing promotion, • web care, social networking, e-mailing, • negotiating joint marketing activities with partners / manufacturers, • developing and maintaining business relationships with current partners, • actively acquiring new partners, managing acquisitions at branches, • setting of business and contractual conditions of cooperation, • cooperation with partners on contractual documentation, • preparation, coordination, implementation and promotion at fairs and exhibitions, • proposals for action offers in cooperation with Product Managers, • reporting, tracking business results and profitability of collaborating with vendor partners. Show less

  • Alois Dallmayr Automaten – Service s.r.o.
    • Hlavní město Praha, Česká republika
    • ASISTANT TO MANAGING DIRECTOR
      • 2011 - 2012

      • Keeping the calendar and activities of the company management, • communication with a parent company in Germany, • organization of business trips, • organizing visits to the German leadership (transport, accommodation, activities), • office administration (emails, telephone communication, mail), • preparation and review of various documents (FA, contracts, presentations), • ceparate solution of operative tasks, • records of internal documents, • participating in the preparation of marketing materials, • preparation, coordination, implementation and promotion at fairs and exhibitions. Show less

  • 4-Majetková a.s.
    • Hlavní město Praha, Česká republika
    • Asistentka oddělení správy nebytových prostor
      • 2009 - 2011

    • Personální manažer
      • Mar 2008 - Oct 2008

Education

  • Metropolitní univerzita Praha
    Bakalář (Bc.), Mezinárodní vztahy
    2013 - 2016
  • Gymnázium Rumburk
    2001 - 2005

Community

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