Martin Kennedy
Strategist at NOKAMO Consulting- Claim this Profile
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English Native or bilingual proficiency
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Bio
Hannah Wood
Although the retainer my company had with Superdream (where I was first introduced to Martin) was predominantly PR and Comms, Martin was heavily involved and passionate about how to integrate the content marketing and social media output with the traditional PR to maximise reach and brand awareness. His knowledge across social is second to none, and what is so refreshing is that he has the ability, although a specialist, to see the bigger picture and how different channels can help the overall strategy at different stages. Consistency in brand messaging is key and Martin's work demonstrates a really good knowledge of how, where and when brands should talk to their audiences. He is happy to share ideas and always made time to help, support, explain and discuss, or just be there to sense check ideas, especially with the more junior members of my team as they develop. Although short but sweet, it was a pleasure working with Martin and I would highly recommend him.
Hannah Wood
Although the retainer my company had with Superdream (where I was first introduced to Martin) was predominantly PR and Comms, Martin was heavily involved and passionate about how to integrate the content marketing and social media output with the traditional PR to maximise reach and brand awareness. His knowledge across social is second to none, and what is so refreshing is that he has the ability, although a specialist, to see the bigger picture and how different channels can help the overall strategy at different stages. Consistency in brand messaging is key and Martin's work demonstrates a really good knowledge of how, where and when brands should talk to their audiences. He is happy to share ideas and always made time to help, support, explain and discuss, or just be there to sense check ideas, especially with the more junior members of my team as they develop. Although short but sweet, it was a pleasure working with Martin and I would highly recommend him.
Hannah Wood
Although the retainer my company had with Superdream (where I was first introduced to Martin) was predominantly PR and Comms, Martin was heavily involved and passionate about how to integrate the content marketing and social media output with the traditional PR to maximise reach and brand awareness. His knowledge across social is second to none, and what is so refreshing is that he has the ability, although a specialist, to see the bigger picture and how different channels can help the overall strategy at different stages. Consistency in brand messaging is key and Martin's work demonstrates a really good knowledge of how, where and when brands should talk to their audiences. He is happy to share ideas and always made time to help, support, explain and discuss, or just be there to sense check ideas, especially with the more junior members of my team as they develop. Although short but sweet, it was a pleasure working with Martin and I would highly recommend him.
Hannah Wood
Although the retainer my company had with Superdream (where I was first introduced to Martin) was predominantly PR and Comms, Martin was heavily involved and passionate about how to integrate the content marketing and social media output with the traditional PR to maximise reach and brand awareness. His knowledge across social is second to none, and what is so refreshing is that he has the ability, although a specialist, to see the bigger picture and how different channels can help the overall strategy at different stages. Consistency in brand messaging is key and Martin's work demonstrates a really good knowledge of how, where and when brands should talk to their audiences. He is happy to share ideas and always made time to help, support, explain and discuss, or just be there to sense check ideas, especially with the more junior members of my team as they develop. Although short but sweet, it was a pleasure working with Martin and I would highly recommend him.
Experience
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NOKAMO Consulting
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United Kingdom
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Advertising Services
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1 - 100 Employee
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Strategist
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May 2022 - Present
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Orb
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United Kingdom
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Advertising Services
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1 - 100 Employee
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Planner
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Nov 2020 - Jun 2022
Brand strategy at the creative agency built on Better. Responsible for research, ideation, brand propositions and campaign development for a breadth of clients including: Pegasus Group, GS Yuasa, Birmingham Museum & Art Gallery, Expert Trades, Caliba Group, Marcote.
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Social Strategist
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Nov 2019 - Nov 2020
All things social at the creative agency built on Better.
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McCann Birmingham
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United Kingdom
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Advertising Services
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100 - 200 Employee
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Social Account Manager
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May 2019 - Oct 2019
Responsible for social strategy, content output, paid media, optimisation, day-to-day communications for clients. Clients included: Screwfix, Nisbets Catering Equipment, Old Jamaica, Emerge, Panini UK, Anglian Home Improvements. Responsible for social strategy, content output, paid media, optimisation, day-to-day communications for clients. Clients included: Screwfix, Nisbets Catering Equipment, Old Jamaica, Emerge, Panini UK, Anglian Home Improvements.
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Superdream
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Australia
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Marketing Services
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1 - 100 Employee
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Social Media Strategist
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Dec 2018 - May 2019
I worked across both the digital and content teams to create integrated social media campaigns. I manage day-to-day communications for a number of consumer and trade industries. Clients included: Bosch DIY & Garden, Dremel UK, Worcester Bosch, Mydentist, Selco Builders Merchant, Mira Showers.
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Senior Social Media Executive
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Jun 2018 - Dec 2018
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Social Media Executive
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Jun 2017 - Jun 2018
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Freelance
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Birmingham, United Kingdom
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Freelance Social Media Specialist
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Nov 2016 - Oct 2017
Flying solo for a bit, I helped support on social content and strategies for a number of local SMEs. This included content design, as well as organic and paid social media campaigns. Flying solo for a bit, I helped support on social content and strategies for a number of local SMEs. This included content design, as well as organic and paid social media campaigns.
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Expert Trades
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United Kingdom
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Advertising Services
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1 - 100 Employee
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Video and Social Media Specialist
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Jul 2015 - Feb 2017
I handled in-house creative needs, working directly with clients to create social content to further their brand objectives, shooting, editing and producing video content from start to finish for a number of UK trade companies and communities. I handled in-house creative needs, working directly with clients to create social content to further their brand objectives, shooting, editing and producing video content from start to finish for a number of UK trade companies and communities.
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Golden Maple English Institute
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Taiyuan, Shanxi, China
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Teacher of English as a Foreign Language
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Nov 2013 - Feb 2015
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Novatech
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IT Services and IT Consulting
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100 - 200 Employee
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Sales Advisor
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Oct 2012 - Sep 2013
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Education
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2009 - 2012
The University of Reading
Bachelor of Laws (LL.B.), Law
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