Advisory Board

• Feb 2021 - Present

Business Development Consultant

• Jun 2020 - Present

Chief Operating Officer/Senior Consultant

• Oct 2016 - Present

Responsibilities:- Design and delivery of Retail Buying and Merchandise courses to global retail clients.- Identified business issues through careful collaboration with key stakeholders.- Performed business research and analysis, including financial analysis.- Business Plan & Investor Deck Creation- Capital IntroductionsAchievements:- Contributed to the continuous improvement of Super Retail Group based on learning from ideas, client implementation, and previous experiences.- Instigated coaching project with Harris Scarf to support planning team.

Chief Operations Officer/Product Owner/SME

• May 2016 - Dec 2018

Style Atlas is a fashion technology start-up, with two products, Compass, an online fashion fitting solution, and Quadrant, an end to end SaaS solution for the fashion industry. Responsibilities:- Product owner for the development of product including managing and monitoring all variables impacting progress and ensuring on-time delivery and quality of features as business objectives- Drove operational direction, administrative and cost efficiency and business growth through strategic planning and process development- Build strategic relationships with Style Atlas investors, AusIndustry, UK and Australian investor community in order to attract required finance- Orchestrated short and long-range strategic plans to direct financial progress of the business- Prepared financial reports, including budgeting, profit and loss, and legal analysis- SME for development of Compass, an online fitting solution for the fashion industry- Definition of the market opportunity for the global Style Atlas business- Development of customer relationships, build partnerships for product developmentAchievements:- From 34 leads, had 16 meetings and signed 5 partnership development agreements- Used partners feedback to complete business strategy and clarified product direction- Initiated and organised presentation at Sydney Online Retailer Conference to demonstrate Compass to potential customers- Raised $1.7m in grants, convertible notes and other funding to the development of Styleatlas product- Established partnerships and secured contracts in the UK and Australian markets

Co-Founder & Director

• 2016 - 2018

Level Clothing is an Australian Unisex, Active Streetwear label. Responsibilities:- Conducted target market research to scope out industry competition and identify advantageous trends.- Developed key operational initiatives to drive and maintain business growth.- Established and administered an annual budget with effective controls to minimize burn rate and support sustainability objectives.Achievements:- Raised $250k in funding from a professional investor and managed funds to support Marketing plan.

Merchandise Manager

• Sep 2010 - Apr 2015

Responsibilities:- Accountable for $250m p.a. Menswear Division- End to end process from business vision and strategy Achievements:- Restructured merchandise strategy to promote high-value brands and products, to differentiate from the competition.- Strategy saw the introduction of Lee Cooper brand which delivered first-year sales of $60m.- Through the process of tender reduced the cost of key lines by 30%, and re-sourced 70% of range to lower cost countries.- Initiated and implemented on-floor fixtures to drive everyday price strategy and increase product stock turn.

Head of Product & Production

• 2015 - 2015

Responsibilities:Led, managed and co-ordinated buying, planning and production teams resulting in efficient delivery of the on-brand product to stores and online.- Delivery of business KPI's through motivating teams to create and source exciting product, at right prices from right sources, to exceed customer expectations.- Hands-on management of product development, production and delivery and go-to-market process.Achievements:- Drove 30% LFL growth through structured promotions and inventory management in the first 6 months.- Hired and integrated planning function into the team.

Acting General Manager

• Oct 2005 - Apr 2010

Responsibilities:- Leading senior management team.- Board reporting on brand performance.Achievements:- Delivered sales of $60m, 27% LFL growth and group profit contribution of $3.9m.- Implemented merchandising plans to drive profitability, collaborating with visual merchandising team to develop a strategy

Brand Manager

• Oct 2005 - Apr 2010

Responsible for managing a team of 12, across design, buying and technical support to deliver the brand promise in all product areas. Also product selection and purchasing in order to maximise business profitability.

Product Manager Menswear/Womenswear

• Oct 2004 - Oct 2005

Responsibilities:- Division sales and profitability. - Leading team of 8 designing product and managing delivery across both retail and wholesale businesses. Responsibilities:- Division sales and profitability. - Leading team of 8 designing product and managing delivery across both retail and wholesale businesses.

Brand Director

• Nov 2002 - Oct 2004

Recruited to find a licensee to develop and sell branded clothing range, and manage that business. Responsibilities:- Brand positioning, strategy and delivering on the business profit and loss.Achievements:- Successfully launched the Simon Carter apparel brand in 2003. Recruited to find a licensee to develop and sell branded clothing range, and manage that business. Responsibilities:- Brand positioning, strategy and delivering on the business profit and loss.Achievements:- Successfully launched the Simon Carter apparel brand in 2003.

Senior Brand Buyer - Menswear

• Jul 1999 - Apr 2001

Responsibilities:- Space and location planning, and the buying of all branded and non-branded formal product.- Leading a team of 6, including planning and distribution.Achievements:- Launched new own brand formalwear - The Collection- Brought in Ted Baker, Hugo Boss and Paul Smith brands to reposition portfolio. Responsibilities:- Space and location planning, and the buying of all branded and non-branded formal product.- Leading a team of 6, including planning and distribution.Achievements:- Launched new own brand formalwear - The Collection- Brought in Ted Baker, Hugo Boss and Paul Smith brands to reposition portfolio.

Fashion Commentator

• 1999 - 1999

Regularly presented live on national breakfast television to an audience of 2 million, interpreting fashion trends from the catwalk to the High Street. Regularly presented live on national breakfast television to an audience of 2 million, interpreting fashion trends from the catwalk to the High Street.