Martin Wennerlund
eCommerce Manager at Marsblade- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
Topline Score
Bio
Mans Nordgren
I had the pleasure of working with Martin at Keybroker. Martin was instrumental in building and delivering our offerings within performance marketing and business growth, including sub areas such as AdWords, display, affiliate, content, social, SEO and CRO both from a strategic and tactical perspective. Martin combines an ability to learn and pick up information and techniques fast, with a cooperative and humble attitude. I would welcome any opportunity to work with Martin ahead.
Anna Wikland
I worked with Martin for several years at Keybroker. Martin was a great asset at Keybroker and contributed greatly in our development to become one of the top Nordic Online Marketing Agencies. This thanks to his deep knowledge within search advertising, his leadership skills as well as his work developing working methods and educational materials within his area of expertise. In addition, Martin contributed a lot to the positive atmosphere at Keybroker, thanks to his social skills and calm, friendly attitude.
Mans Nordgren
I had the pleasure of working with Martin at Keybroker. Martin was instrumental in building and delivering our offerings within performance marketing and business growth, including sub areas such as AdWords, display, affiliate, content, social, SEO and CRO both from a strategic and tactical perspective. Martin combines an ability to learn and pick up information and techniques fast, with a cooperative and humble attitude. I would welcome any opportunity to work with Martin ahead.
Anna Wikland
I worked with Martin for several years at Keybroker. Martin was a great asset at Keybroker and contributed greatly in our development to become one of the top Nordic Online Marketing Agencies. This thanks to his deep knowledge within search advertising, his leadership skills as well as his work developing working methods and educational materials within his area of expertise. In addition, Martin contributed a lot to the positive atmosphere at Keybroker, thanks to his social skills and calm, friendly attitude.
Mans Nordgren
I had the pleasure of working with Martin at Keybroker. Martin was instrumental in building and delivering our offerings within performance marketing and business growth, including sub areas such as AdWords, display, affiliate, content, social, SEO and CRO both from a strategic and tactical perspective. Martin combines an ability to learn and pick up information and techniques fast, with a cooperative and humble attitude. I would welcome any opportunity to work with Martin ahead.
Anna Wikland
I worked with Martin for several years at Keybroker. Martin was a great asset at Keybroker and contributed greatly in our development to become one of the top Nordic Online Marketing Agencies. This thanks to his deep knowledge within search advertising, his leadership skills as well as his work developing working methods and educational materials within his area of expertise. In addition, Martin contributed a lot to the positive atmosphere at Keybroker, thanks to his social skills and calm, friendly attitude.
Mans Nordgren
I had the pleasure of working with Martin at Keybroker. Martin was instrumental in building and delivering our offerings within performance marketing and business growth, including sub areas such as AdWords, display, affiliate, content, social, SEO and CRO both from a strategic and tactical perspective. Martin combines an ability to learn and pick up information and techniques fast, with a cooperative and humble attitude. I would welcome any opportunity to work with Martin ahead.
Anna Wikland
I worked with Martin for several years at Keybroker. Martin was a great asset at Keybroker and contributed greatly in our development to become one of the top Nordic Online Marketing Agencies. This thanks to his deep knowledge within search advertising, his leadership skills as well as his work developing working methods and educational materials within his area of expertise. In addition, Martin contributed a lot to the positive atmosphere at Keybroker, thanks to his social skills and calm, friendly attitude.
Experience
-
Marsblade
-
Sweden
-
Spectator Sports
-
1 - 100 Employee
-
eCommerce Manager
-
Jan 2020 - Present
-
-
-
Uzimo AB
-
Advertising Services
-
Founder and Consultant
-
Jan 2014 - Present
Active consultant in agency helping big and small clients to improve and execute their online marketing strategy with education and operational resources Active consultant in agency helping big and small clients to improve and execute their online marketing strategy with education and operational resources
-
-
-
@runtobewild
-
Sweden
-
Photography
-
Content Creator
-
Jan 2015 - Present
Photographer, trailrunner and outdoor enthusiast www.instagram.com/runtobewild/ Adidas TERREX ambassador Photographer, trailrunner and outdoor enthusiast www.instagram.com/runtobewild/ Adidas TERREX ambassador
-
-
-
Epidemic Sound
-
Sweden
-
Musicians
-
400 - 500 Employee
-
Head of Performance Marketing
-
Mar 2019 - May 2020
Leading a team of performance marketing experts driving sales for b2c and b2b globally.
-
-
Online Marketing Manager
-
Jun 2014 - Apr 2019
Responsibilities: • Managing and optimizing global paid marketing campaigns for maximum growth within set ROAS levels • Responible for Online Marketing Budget and Result • Identifying and specifying e-commerce development needs to support growth within our B2C and B2B products • Find new channels and opportunities for continuous growth
-
-
-
Storytel
-
Sweden
-
Entertainment Providers
-
400 - 500 Employee
-
Online Marketing Manager
-
Jan 2014 - Dec 2018
Responsibilities: • Managing and optimizing online marketing channels globally • Identifying and specifying e-commerce development needs for improved conversion rate • Build strong online knowledge within the international marketing team Responsibilities: • Managing and optimizing online marketing channels globally • Identifying and specifying e-commerce development needs for improved conversion rate • Build strong online knowledge within the international marketing team
-
-
-
Keybroker
-
Sweden
-
Advertising Services
-
1 - 100 Employee
-
Business Area Manager
-
Jan 2012 - Dec 2012
Responsibilities: • Gain and spread area expertise • Act as Subject Matter Expert (SME) for the area in external and internal forums • Develop delivery strategy and operations • Identify sourcing and recruiting needs • Identify knowledge gaps The role was evaluated on: • Grow area gross profit results • Increased departement knowledge level, matching internal and external expectations
-
-
Delivery Team Manager
-
Feb 2009 - Jan 2012
Responsibilities: • Leading a team of Campaign Analysts to deliver maximum result • Manage own client portfolio The role was evaluated on: • Grow existing client portfolio for the whole team, both Rev and GP against given targets • Meeting own revenue and gross profit targets • Client and employee satisfaction
-
-
Campaign Analyst
-
Jan 2007 - Feb 2009
Managing results-focused campaigns in areas such as search marketing, social marketing, affiliate- and display-advertising. I have managed some of Keybroker’s most valuable clients in various industries. Within our area I was free to propose new business opportunities for the clients to gain our profitability which I did with great success. During my two years I was the top performing analyst.
-
-
Education
-
1999 - 2003
Mälardalen University
Bachelor's degree, Information Systems (120p) -
2002 - 2002
Mälardalen University
Psychology (20p)
Community
