Experience

Martijn Management & Marketing

• Netherlands
• Marketing Services
• 1 - 100 Employee

• Owner

  • Dec 2022 - Present

  When it comes to management, marketing and communication. Available as: • Marketer • Team Lead • Marketing Manager • Copy writer • Content Specialist • Project Manager • Campaign Manager • Change Manager • Strategist • For launching of new products and new brands When it comes to management, marketing and communication. Available as: • Marketer • Team Lead • Marketing Manager • Copy writer • Content Specialist • Project Manager • Campaign Manager • Change Manager • Strategist • For launching of new products and new brands



Noordhoff

• Netherlands
• Book and Periodical Publishing
• 300 - 400 Employee

• Marketing & Communications Specialist (Freelance)

  • Feb 2023 - Jul 2023

  • Emailmarketing; sending mailshots • Offline direct mailing • Organizing events • Creating and execution of marketing materials • Creating content for social media posts • Website content creation • Offline advertizing • Online advertizing (paid through partners) • Bannering • Advertizing through advertorials • Emailmarketing; sending mailshots • Offline direct mailing • Organizing events • Creating and execution of marketing materials • Creating content for social media posts • Website content creation • Offline advertizing • Online advertizing (paid through partners) • Bannering • Advertizing through advertorials



struiz

• Netherlands
• Retail

• Product & Brand Owner

  • Jun 2021 - Feb 2023

  Struiz is a D2C e-commerce company which I have built commissioned by JdB groep after JdB acquired a company which became integrally part of JdB groep. A brand new brand was needed while JdB groep is a B2B and B2G development company and the company owners had the wish to sell products to consumers as well. By starting up a new company and brand, a solitary identity was created. Struiz e-commerce platform went operational at the 14th of november 2022. Struiz is a D2C e-commerce company which I have built commissioned by JdB groep after JdB acquired a company which became integrally part of JdB groep. A brand new brand was needed while JdB groep is a B2B and B2G development company and the company owners had the wish to sell products to consumers as well. By starting up a new company and brand, a solitary identity was created. Struiz e-commerce platform went operational at the 14th of november 2022.



JdB groep

• Netherlands
• Civil Engineering
• 1 - 100 Employee

• Marketing & Communications Manager

  • Feb 2021 - Feb 2023

  Managerial position - team lead - for marketing and communications department within JdB groep, a B2B and B2G development company and its operating companies and business units. • All internal and external communication around the acquisition of another company • Starting up a new company • Launching a new brand • Decision making, designing and redesigning of corporate identity for premises and large fleet • Managing of - team lead for - marketing and communication department • Social media marketing • Creating and editing content for the companies websites and for internal communication Show less



Topa Verpakking

• Netherlands
• Packaging and Containers Manufacturing
• 1 - 100 Employee

• Marketing Campaign Manager

  • Mar 2017 - Jan 2021

  Pionering and leading role for marketing and communication of all Topa business units in specific and Topa Group in generic way. • Responsible for numerous marketing campaigns online and offline through several channels as well as multi channel • Introduction of Customer Satisfaction Surveys for improvement of customer experience and company procedures (using NPS and CES theory) • Good results in weekly e-mail marketing • Launching and activation of automated cross sell e-mailings • Renewing and outlining corporate branding and identity • Introduction of Product Information Management System (PIM) • Launching and introduction of monthly external newsletter for all business units • Creating and launching a totally new corporate intranet • Corporate LinkedIn introduction and expanding • Offline advertising in several newspapers and magazines • Company attendance at international and national events • Introduction and creation of corporate films Show less



NB Investments

• United Kingdom
• Construction

• Marketing Manager

  • Sep 2015 - Feb 2017

  Main goal: Starting up a start-up. Exploring markets and environment. After reseach finding ways to following a blue ocean strategy. Great effort in accountability and profitability. Huge perspective although insufficient means to roll out, unfortunatebly. Second achievements: Redesigning and restructuring two organizations with the aim of focusing on core business. Responsible for daily operations in the right direction and for human resource matters such as staff recruitment and lay off. Also exploring new business opportunities on which a healthy and profitable cash flow is achieved. Show less



Feenstra

• Netherlands
• Utilities
• 500 - 600 Employee

• Customer Retention Marketer

  • Sep 2014 - Aug 2015

  Feestra is a B2C company in the energy industry. I was responsible for measuring and improving customer satisfaction (NPS), and for creating and implementing marketing campaigns (e-mail and direct mail) to achieve cross, up and down sell, lead targets and lowering churn. Also redesigning all out going offline and online customer documents (such as letters and e-mails). Feestra is a B2C company in the energy industry. I was responsible for measuring and improving customer satisfaction (NPS), and for creating and implementing marketing campaigns (e-mail and direct mail) to achieve cross, up and down sell, lead targets and lowering churn. Also redesigning all out going offline and online customer documents (such as letters and e-mails).



Rabobank Groene Hart Noord

• Customer Relationship Management Coordinator

  • Apr 2011 - Aug 2014

  Coordinating and optimizing the Customer Relationship Management (CRM) mindset and procedures at a local Rabobank in The Netherlands. Besides revenue increasement the main goal was improvement of customer satisfaction by optimizing service levels, while at the same time legal obligations cannot be lost out of sight. Coordinating and optimizing the Customer Relationship Management (CRM) mindset and procedures at a local Rabobank in The Netherlands. Besides revenue increasement the main goal was improvement of customer satisfaction by optimizing service levels, while at the same time legal obligations cannot be lost out of sight.



Graydon

• United States
• Medical Practices

• Customer Retention Marketer

  • May 2010 - Mar 2011

  Graydon is a finance B2B company. I was responsible for lowering of the churn rate, measuring and improvent of customer satisfaction (NPS), and for creating cross and up sell possibilities with regard to improving customer turnover. Graydon is a finance B2B company. I was responsible for lowering of the churn rate, measuring and improvent of customer satisfaction (NPS), and for creating cross and up sell possibilities with regard to improving customer turnover.



Makelaarsland

• Netherlands
• Real Estate
• 1 - 100 Employee

• Allround Marketer

  • May 2009 - Apr 2010

  Makelaarsland is an online broker (B2C). Online and offline activity based acquisition marketing as well as promotion, branding and communication. • E-mail marketing • Advertising • Bannering • Online marketing • SEO • Copy writing • Affiliate marketing Makelaarsland is an online broker (B2C). Online and offline activity based acquisition marketing as well as promotion, branding and communication. • E-mail marketing • Advertising • Bannering • Online marketing • SEO • Copy writing • Affiliate marketing



SRC System Integrators

• Netherlands
• Information Technology & Services
• 1 - 100 Employee

• Allround Marketer

  • Jan 2007 - Apr 2009

  SRC System Integrators is a B2B IT company selling EDI and PIM solutions. I was responsible for designing and implementing the marketing strategy and for translating the marketing strategy into online and offline operational marketing communication. • E-mail marketing • Advertising • Bannering • Online marketing • Copy writing SRC System Integrators is a B2B IT company selling EDI and PIM solutions. I was responsible for designing and implementing the marketing strategy and for translating the marketing strategy into online and offline operational marketing communication. • E-mail marketing • Advertising • Bannering • Online marketing • Copy writing



Stokman Renault & Dacia

• Sales Representative

  • Apr 2001 - Dec 2006

  Sales representative B2C and B2B for new and used cars for Renault, Dacia and many other brands. Also creating and developing advertisements in both online and offline presentation of promotional material. This was a part time position during my Applied Sciences Studies. Sales representative B2C and B2B for new and used cars for Renault, Dacia and many other brands. Also creating and developing advertisements in both online and offline presentation of promotional material. This was a part time position during my Applied Sciences Studies.



Rabobank

• Netherlands
• Banking
• 700 & Above Employee

• Customer Service Front Office Representative

  • Jun 1998 - Mar 2001

  A service oriented job with a specific task of looking for cross selling opportunities (B2C and B2B). This was a part time position during my Applied Sciences Studies. A service oriented job with a specific task of looking for cross selling opportunities (B2C and B2B). This was a part time position during my Applied Sciences Studies.