Marta Pereira

Marketing Manager at FRATO INTERIORS
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Contact Information
us****@****om
(386) 825-5501
Location
Porto, Porto, Portugal, PT
Languages
  • Português Native or bilingual proficiency
  • Inglês Professional working proficiency
  • Espanhol Elementary proficiency
  • Chinês Elementary proficiency

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Credentials

  • Organização e Gestão de Eventos
    CERTFORM - Escola de Formação Prática
    Feb, 2021
    - Nov, 2024

Experience

    • Portugal
    • Design Services
    • 1 - 100 Employee
    • Marketing Manager
      • Jul 2019 - Present

      Responsible for the development and implementation of the marketing strategy to drive business;Coordinate and keep track of the multiple channels of the marketing strategy;Manage estimates and budget of the marketing department and submit them for approval;Evaluate the performance of marketing strategy;Manage marketing team;Plan and organize the marketing calendar;Liaise with Commercial Department to know their needs for the sales and customer feedback about the brand;Deal with offline marketing suppliers to place orders, review advertising material and negotiate budgets;Answer media relations inquiries regarding the products, or brand;Plan, organize and represent the brand in international trade shows. Show less

    • Retail Manager
      • Jun 2018 - Jul 2019

      Responsible for the opening and business development of the first Frato Showroom in Dubai;Human Resources – Responsible for the recruitment and management of staff (Interviews, Labor Contract and Visa Requirements, Training, Supervision, Evaluation and Motivation of Staff, Commissions, and Salary Payroll);Learned about bureaucracies and legal requirements to implement a business in Dubai and have been responsible for the preparation of required documentation;Shipment and Customs Clearance Logistics – Improved my knowledge of shipment and customs clearance requirements in different countries;Deal with B2B and B2C inquiries and complaints;Keep track of statistical and financial records and market trends;Control warehouse stock and update prices frequently;Prepare and control the store’s budget aiming for minimum expenditure, maximizing profitability, and meeting sales targets;Liaising with headquarters and production in Portugal. Show less

    • Customer Relations
      • Sep 2016 - Jun 2018

      Capacity to deal with administrative tasks (ex: organize business trips and visa applications; plan express courier collections; answer phone calls; organize and schedule board members' meetings, etc.);Clients Relations – Answer customer enquiries via several channels; Create quotations and place orders according to customer’s requirements; Provide information with regards to products and other related inquiries; Analyze, solve and manage claims;Maintained a strong commitment to customers and partners, with the ability to build productive relationships, solve complex issues and win customer loyalty;Responsible for transport logistics (ex: request transport quotations; prepare transport documentation – packing lists, delivery lists, invoices, labels & certificate of origin);Human Resources – Handle the recruitment process for the commercial department; Analysis and selection of candidates, organize and perform all selection activities such as interviews and selection tests; Manage the relationship with recruitment agencies; Provide feedback to all candidates during the recruitment process;Stock and Suppliers Management – Stock control; Place orders with suppliers; Goods quality control on arrival, and distribution through different departments; Verify and approve supplier’s invoices for the accounting department;Planning, Organizing, and Participation in International Trade Shows (Ex: Maison & Objet Paris, Salone del Mobile). Show less

    • Portugal
    • Furniture and Home Furnishings Manufacturing
    • 1 - 100 Employee
    • International Marketing Manager
      • Jun 2016 - Aug 2016

      Responsible for the company’s international marketing strategy; Implementation & Development of monthly newsletters, company’s first press release and press kit, focused on international markets; Organization & Improvement of clients’ database; Analysis and Optimization of the company’s Terms & Conditions; Opinion Maker in the company’s new website and catalog, according to international requisites; Introduction & Management of Laskasas on social networks internationally (Facebook, Instagram, Pinterest, Linkedin, etc.); Enhance International Marketing Resources: Development of New Catalogue, Website Improvement, Update Products’ HD images database. Show less

    • Portugal
    • Design Services
    • 1 - 100 Employee
    • Product Specialist & Brand Ambassador
      • Nov 2015 - May 2016

      Web Marketing Department - Work with Online Platforms (Ex: ArchiExpo) & Social Networks; Experience with Google Analytics and Adwords; Responsible for a Blog – Writing Daily Posts; Planning Weekly Themes & Posts; Weekly & Monthly Analysis of Blog Results; Clients Relations – Responsible for Cross Selling Boca do Lobo; Daily contact with clients and potential ones; Answer inquiries through different communication channels; Planning & Organization of a Business Trip to New York – Book Meetings with Clients, Potential Ones & Press; Plan Daily Routes with Google Maps according to the Schedule; Participation in International Fairs (Ex: Maison et Objet Paris). Show less

    • Portugal
    • Design Services
    • 1 - 100 Employee
    • Clients & Press Relations
      • Sep 2015 - Nov 2015

      Acquired knowledge in Digital Marketing and Consumer Behavior; Acquired knowledge of Interior Design, UK and The Netherlands markets; Market Ambassador of The Netherlands. Acquired knowledge in Digital Marketing and Consumer Behavior; Acquired knowledge of Interior Design, UK and The Netherlands markets; Market Ambassador of The Netherlands.

    • Portugal
    • Hospitals and Health Care
    • 300 - 400 Employee
    • Summer Trainee
      • Jul 2012 - Aug 2012

      Trainee at Planning and Management Support Department Trainee at Planning and Management Support Department

Education

  • 國立政治大學
    Exchange Student, International Business
    2014 - 2015
  • Católica Lisbon School of Business and Economics
    International Master of Science in Business Administration, Major in Marketing
    2013 - 2015
  • Católica Porto - School of Economics and Management
    Undergraduate, Management
    2010 - 2013
  • Uppsala universitet
    Bachelor's degree, Management
    2012 - 2012
  • Colégio Luso Francês

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