Marlene Beuschel

Founder at THE AGENCY MATCH
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Contact Information
us****@****om
(386) 825-5501
Location
Berlin Metropolitan Area, DE
Languages
  • Deutsch Native or bilingual proficiency
  • Englisch Full professional proficiency

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5.0

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Riemke Jaanus

I warmly recommend to work with Marlene. She has shown a remarkable knowledgeable and professional partner for our agency review and matchmaking in Germany. Her dedication and loyalty in networking shown through in fit with the complex briefing process. Where she is not only a high level service provider and trusted partner for either side, mostly her lovely personality shines through in all of our contact and the way she accurately handled the project. If you are facing a challenge she knows how to manoeuvre.

Marion Graff

We really enjoy to work with Marlene. Not only for the very professional outcome of our working relationship: She reviewed our PR approach and pitches different agencies for us. This led to a better fit to our strategy and more efficiency in the long run, for our brand and also for our internal team. But also for her great attitude and mind-set: Marlene is a true professional, with real intercultural experiences from her previous jobs. Her ability to understand our goals and share our strategical vision was essential for us. On top, she’s open-minded, positive and optimistic. All key values for a successful collaboration

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Experience

    • Germany
    • Advertising Services
    • 1 - 100 Employee
    • Founder
      • Apr 2021 - Present

      THE AGENCY MATCH connects lifestyle, premium and holistic businesses that want to expand to or in Europe with the right agency partner. With a personalized and efficient process, I will find the best-matched agency according to your business goals. + detailed review of your brand strategy and goals + targeted agency search aligned with your KPI’s + shortlisting 2-3 agencies that match your specific needs + preparation of detailed briefing to make sure you are getting a good taste of what the agency can do for you + leading the pitch process until you make an informed decision + no commission by agencies taken to ensure a transparent and highly customized process Show less

    • France
    • Software Development
    • 200 - 300 Employee
    • Marketing Consultant
      • Jan 2019 - Sep 2022

      - localizing brand marketing strategy for German market - local partnerships - PR Strategy and management of agencies - localizing brand marketing strategy for German market - local partnerships - PR Strategy and management of agencies

    • France
    • Online Audio and Video Media
    • 100 - 200 Employee
    • Country Manager My Little Box Germany
      • Jan 2017 - Dec 2018

      - KPI's: subscription growth, LTV, CPA, partnerships with beauty brand - localizing marketing strategy - local and international partnerships - turning the business profitable - managing a team of two full-time employees, freelancer, PR agency - KPI's: subscription growth, LTV, CPA, partnerships with beauty brand - localizing marketing strategy - local and international partnerships - turning the business profitable - managing a team of two full-time employees, freelancer, PR agency

    • Personal Care Product Manufacturing
    • Founder and Owner
      • Jan 2016 - Dec 2018

      - online shop selling natural luxury cosmetic brands sourced from Europe and the States - launch strategy, Social Media, Influencer Relations - negotiating with international brands - online shop selling natural luxury cosmetic brands sourced from Europe and the States - launch strategy, Social Media, Influencer Relations - negotiating with international brands

    • Cosmetics
    • Founder
      • Jul 2017 - Nov 2018

      - natural luxury skincare line - Development of 4 products - complete website creation (Shopify) - products sold in November 2018 to a private buyer - natural luxury skincare line - Development of 4 products - complete website creation (Shopify) - products sold in November 2018 to a private buyer

    • United States
    • Software Development
    • 700 & Above Employee
    • Account Manager
      • Aug 2016 - Nov 2016

    • Germany
    • Venture Capital and Private Equity Principals
    • 100 - 200 Employee
    • Online Marketing SEO
      • Jan 2016 - Aug 2016

  • IBM Danmark
    • Kopenhagen und Umgebung, Dänemark
    • Software Group Marketing
      • Dec 2014 - Dec 2015

    • United States
    • Software Development
    • 700 & Above Employee
    • Summer Business Intern Digital Growth Team
      • Jun 2015 - Sep 2015

    • Malaysia
    • Advertising Services
    • 100 - 200 Employee
    • Account Manager
      • Apr 2014 - Sep 2014

    • Sales and Production
      • Sep 2013 - Apr 2014

    • United States
    • Technology, Information and Internet
    • 200 - 300 Employee
    • Agency Sales
      • Jan 2013 - Oct 2013

    • Germany
    • Retail Apparel and Fashion
    • 700 & Above Employee
    • Marketing
      • Jan 2011 - Aug 2011

Education

  • Copenhagen Business School
    Master of Science (MSc), Organizational Innovation and Entrepreneurship
  • Friechrich-Schiller-Universiät
    Bachelor of Arts, Major: Art History / Minor: Intercultural Business Communication
    2009 - 2013

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