Marlena Hoffman

Public Relations Coordinator at Bais Creative & Public Relations
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Location
United States, US

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Credentials

  • Fundamentals of Media Relations
    Muck Rack
    Jun, 2023
    - Sep, 2024
  • Microsoft Office 365
    Microsoft
    Nov, 2018
    - Sep, 2024

Experience

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Public Relations Coordinator
      • Jun 2023 - Present

      In charge of overseeing the media communications by drafting personalized media pitches, organizing PR materials and maintaining positive relationships with Bais Creative & Public Relations media contacts while working closely alongside the founder. In charge of overseeing the media communications by drafting personalized media pitches, organizing PR materials and maintaining positive relationships with Bais Creative & Public Relations media contacts while working closely alongside the founder.

    • United States
    • Technology, Information and Internet
    • 500 - 600 Employee
    • Content Creator
      • Jan 2021 - Present

      •Research industry-related topics to stay on top of trends. •Edit and proofread written pieces before publication. •Promote content on social media/monitor engagement and update regularly. •Research industry-related topics to stay on top of trends. •Edit and proofread written pieces before publication. •Promote content on social media/monitor engagement and update regularly.

    • Higher Education
    • 100 - 200 Employee
    • Content Creator
      • Nov 2020 - Present

      •Plan video ideas to maximize channel engagement. •Shoot and edit footage to attain consistent, refined, and brand- appropriate videos. •Release and promote videos on YouTube. •Thoroughly knowledgeable about YouTube algorithms. •Plan video ideas to maximize channel engagement. •Shoot and edit footage to attain consistent, refined, and brand- appropriate videos. •Release and promote videos on YouTube. •Thoroughly knowledgeable about YouTube algorithms.

    • Blogger
      • Oct 2020 - Present

      •Manage, promote, and maintain www.marlenahoffman.com •Promote products through site and earn commission from different brands. •Create original content for blog posts. •Utilize understanding of public opinion, social media and traditional media use to create engaging and attention- grabbing stories. •Manage, promote, and maintain www.marlenahoffman.com •Promote products through site and earn commission from different brands. •Create original content for blog posts. •Utilize understanding of public opinion, social media and traditional media use to create engaging and attention- grabbing stories.

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Publicity Associate
      • May 2022 - Dec 2022

      •Connected with media such as Vogue, Cosmopolitan, The New York Times, among others to promote our clients. •Marketing and event planning fields through coordinating and assisting with a vast array of client projects that include writing and pitching press releases, media alerts and other PR materials. •Created content and managed social media channels for The Dana Agency and clients. •Calculated circulation, impressions, and monitored local and national outlets. •Worked with numerous clients including Magic Mike Live, Josh Rosebrook, and Exhale Spa. Show less

    • France
    • Retail
    • 700 & Above Employee
    • Beauty Advisor
      • Feb 2019 - Jul 2019

      •Backed up reception desk by answering phones, scheduling appointments and processing payments. •Built and deepened productive and positive customer relationships with high-quality service and focus on gaining loyalty. •Stayed up to date on current and emerging trends to increase professional value and meet diverse client needs. •Capitalized on upselling opportunities for additional products and services to increase sales numbers. •Displayed merchandise to present visually appealing arrangements that drive sales. •Accomplished and surpassed sales goals on regular basis. Show less

Education

  • Florida State University
    Bachelor's degree, Public Relations and Communications
    2019 - 2023

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