Markus Graw
Lecturer at EMBA (Europäische Medien- und Business-Akademie)- Claim this Profile
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English Full professional proficiency
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German Native or bilingual proficiency
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Italien Elementary proficiency
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French Elementary proficiency
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Bio
Credentials
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Appreciative Inquiery
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Experience
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EMBA (Europäische Medien- und Business-Akademie)
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Germany
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Education Administration Programs
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1 - 100 Employee
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Lecturer
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Jan 2016 - Present
Internationales Marketing, Unternehmensführung, angewandte Wirtschaftspsychologie Internationales Marketing, Unternehmensführung, angewandte Wirtschaftspsychologie
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Lecturer
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Sep 2018 - Present
Vertriebsmanagement Vertriebsmanagement
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NORDAKADEMIE gAG
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Germany
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Higher Education
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1 - 100 Employee
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Lecturer
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Apr 2018 - Present
Cultural Change Digital Transformation Cultural Change Digital Transformation
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Geschäftsführer
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Mar 2018 - Present
www.digital4human.de Wir helfen Unternehmen auf der Reise in die Digitale Zukunft. Wir analysieren die Unternehmenskultur und das Mitarbeiterpotential, wir unterstützen die Entwicklung einer Digitalstrategie mit dem Fokus auf die Einzigartigkeit des Menschen und wir helfen bei der Entwicklung neuer Kompetenzen, notwendig um in der digitalen Zukunft zu prosperieren. www.digital4human.de Wir helfen Unternehmen auf der Reise in die Digitale Zukunft. Wir analysieren die Unternehmenskultur und das Mitarbeiterpotential, wir unterstützen die Entwicklung einer Digitalstrategie mit dem Fokus auf die Einzigartigkeit des Menschen und wir helfen bei der Entwicklung neuer Kompetenzen, notwendig um in der digitalen Zukunft zu prosperieren.
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Trainer
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May 2017 - Present
Training: Brandmanagement, Marketing, Employee Managment, Cultural Change, Communication Training: Brandmanagement, Marketing, Employee Managment, Cultural Change, Communication
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The Corporate Theatre
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Professional Training and Coaching
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Senior Associate
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May 2015 - Present
The Corporate Theatre is committed to `inspire growth™`.Experience and learning from the performing arts, philosophy and history brought into corporations through leadership training, consultancy and coaching will inspire leaders and will help them to inspire their teams. We believe that companies can encourage something we call inspired collective intelligence allowing them to foster innovation and change ability hence become prosperous in a world of constant change and increasing pace of change.
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conlab Management Consultants
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Germany
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Business Consulting and Services
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1 - 100 Employee
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Senior Consultant
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May 2015 - Jun 2016
Senior Consultant im Conlab Unternehmerverbund.Conlab bietet die systematische, begleitende Unternehmensberatung in Mittelstand und Großunternehmen. Conlab ist Multi-Spezialist, nicht Generalist und in nahezu allen Bundesländern präsent. Conlab ist ein Unternehmerverbund von erfahrenen Managern aus nationalen und internationalen Top-Unternehmen und bietet damit interdisziplinäre Kompetenz. Senior Consultant im Conlab Unternehmerverbund.Conlab bietet die systematische, begleitende Unternehmensberatung in Mittelstand und Großunternehmen. Conlab ist Multi-Spezialist, nicht Generalist und in nahezu allen Bundesländern präsent. Conlab ist ein Unternehmerverbund von erfahrenen Managern aus nationalen und internationalen Top-Unternehmen und bietet damit interdisziplinäre Kompetenz.
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Business Consultant
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Aug 2014 - Apr 2015
Owner Owner
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bp
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United Kingdom
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Oil and Gas
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700 & Above Employee
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Workstream lead Group Finance
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Aug 2013 - Jul 2014
Workstream lead for change management specifically focused on behavioural change within a program to adress unwanted complexity within the corporation. Workstream lead for change management specifically focused on behavioural change within a program to adress unwanted complexity within the corporation.
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Strategic partnerships offer development lead & marketing strategy consultant
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Aug 2012 - Jul 2013
Develop fuel related offers in cooperation and co-creation with our strategic partnersSupport countries such as China in developing and implementing their marketing strategy Develop fuel related offers in cooperation and co-creation with our strategic partnersSupport countries such as China in developing and implementing their marketing strategy
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bp
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United Kingdom
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Oil and Gas
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700 & Above Employee
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Global marketing capability subject matter expert & Marketing consultant SA, Russia, China
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May 2008 - Aug 2012
Making sure that in our fuels value chain we have the right marketing processes, tools and people skills to serve the business objectives. As a marketing consultant I help the countries to exercise high class marketing processes effectively and efficiently and coordinate the global marketing input into these countries Making sure that in our fuels value chain we have the right marketing processes, tools and people skills to serve the business objectives. As a marketing consultant I help the countries to exercise high class marketing processes effectively and efficiently and coordinate the global marketing input into these countries
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Customer Insight Manager Europe
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Dec 2005 - Apr 2008
Market research based marketing and marketing strategy consultancy to all retail businesses in Europe. Market research based marketing and marketing strategy consultancy to all retail businesses in Europe.
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bp
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United Kingdom
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Oil and Gas
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700 & Above Employee
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Communications & Engagement Manger retail
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Apr 2003 - Nov 2005
facilitating the transformation agenda in the retail business as far as communication, conferences, engagement processes are concerened
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Workstream lead cultural change business simplification
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Apr 2001 - Mar 2003
The project was set up as a think tank to address growing complexity as a result of intensive inorganic growth; the task was to develop tools and approaches to address the negative issues related to unwanted complexity. The focus was on understanding the different cultures joining BP, how such diversity impacts the business and creates unwanted complexity. Subsequently strategies, tools, processes and systems were developed and tested to move from diversity to diversity and inclusion cultural wise in support of an efficient company.
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bp
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United Kingdom
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Oil and Gas
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700 & Above Employee
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Retail Marketing Manager Germany, Austria, Switzerland
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1996 - 2001
Responsible for all marketing activities within retail in Austria, Switzerland and Germany overseeing three local marketing teams. Member of the global marketing managers network to inform global retail marketing initiatives.
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District manager
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Mar 1995 - Aug 1996
Sales manager for the North German retail district being responsible for 180 company owned and dealer operated as well as dealer owned and dealer operated sevice stations
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Market research manager Europe
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May 1991 - Mar 1995
Managing all market research projects within BP Retail in Europe & support all downstream business in BP Europe in their market research requirements. Managing all market research projects within BP Retail in Europe & support all downstream business in BP Europe in their market research requirements.
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GfK - An NIQ Company
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Germany
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IT Services and IT Consulting
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700 & Above Employee
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Head of department for consumer goods ad hoc research
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May 1986 - Apr 1991
Managing ad hoc research projects for key accounts in consumer goods Managing ad hoc research projects for key accounts in consumer goods
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Education
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1980 - 1985
Universität Bayreuth
Dipl.Rer.Reg and Dipl Geo., Regional Planning and Geograpphy -
1972 - 1978
Städtisches Gymnasium Bad Segeberg
Abitur/Matura
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