Experience

SWIMMER Integrated Marketing

• United States
• Advertising Services
• 1 - 100 Employee

• Managing Principal

  • May 1984 - Present

  Prospect Heights, Illinois As the managing director, I am involved in all aspects of running the marketing company. Since our beginning in 1984, I have "boot-strapped" SWIMMER to get it to the level that it is now. I oversee all aspects of the company currently. This includes helping manage the creative team, providing design leadership and insight. I am involved at a high level in all of our client work, as well as branding and promotion for SWIMMER - Integrated Marketing by Design, Inc. (SWIMMER). The marketing… Show more As the managing director, I am involved in all aspects of running the marketing company. Since our beginning in 1984, I have "boot-strapped" SWIMMER to get it to the level that it is now. I oversee all aspects of the company currently. This includes helping manage the creative team, providing design leadership and insight. I am involved at a high level in all of our client work, as well as branding and promotion for SWIMMER - Integrated Marketing by Design, Inc. (SWIMMER). The marketing initiatives that we have gotten involved with are quite extensive. Once we are involved with a client we act like a full-service marketing agency for them. My involvement includes: • New business proposals and presentations • Strategize with team on program elements * Direct branding initiatives * Direct website and e-communications • Design and program concepts for print and electronic media • Design direction, brainstorming sessions and critiques • Creating project schedules and internal workflow • Client account management and presentations • Content review and writing, direct copywriters • Final review of all initiatives Show less



U.S. Bank

• United States
• Banking
• 700 & Above Employee

• Senior Manager Marketing

  • Jan 1982 - Feb 1984

  Greater Milwaukee Area As a Senior Manager Marketing I was respondsible for many of the projects for the bank. Directing of corporate collateral pieces, direct mail pieces,ad campaigns. During this period projects were generally print based. We established a new credit card when I was at the bank. This including setting branding standards as well. This was a great all around experience that helped me get into my own business.



Open Court Publishing Company

• Marketing and Design Manager

  • Aug 1979 - Dec 1981

  LaSalle Peru, Illinois This is a company that publishes Elementary Education Books in Mathematics, Reading and some ancillary books as well.