Experience

Golf Surprize Pty Ltd
• United States
• Spectator Sports
• 1 - 100 Employee
• Sales Manager

  • Oct 2021 - Present

Girl Scouts of Gateway Council
• United States
• Non-profit Organizations
• 1 - 100 Employee
• Director of Membership Sales & Marketing

  • Feb 2021 - Oct 2021

Self-employed
• Real Estate
• 1 - 100 Employee
• Consultant

  • Apr 2020 - Dec 2020


Fairmont Grand Del Mar

• United States
• Hospitality
• 200 - 300 Employee

• Golf Sales Manager

  • Jan 2015 - Apr 2020

  I am responsible for developing and implementing sales and marketing campaigns to meet objectives and drive revenue, in addition to recruiting efforts to secure local and global wholesalers for additional revenue sources. I meet clients prior to their tee times to build rapport and ensure long-term business. I travel to potential tournament outing sites to determine suitability. I seek out opportunities to increase golf club and resort business with the San Diego Chamber of Commerce, and notify members of upcoming conventions and events. I promote revenue programs and maintain figures through community outreach and interaction, and I network with P.G.A. professionals located throughout the world to obtain business. I coordinate tournament operations with management and staff members, and I oversee all event booking and accommodations arrangement activities. • I positioned sales to exceed growth of over 300% by creating an incentivized strategic marketing program to secure additional wholesalers, travel agencies, and other P.G.A. professionals to drive sales. • I created a strategy of revenue growth through residual business and new business development. • I promoted and represented the resort, and served as ambassador for delegates from various organizations during their visit. • I led group golf clinics and tournaments for corporate organizations.



Instant Care, Inc.

• United States
• Wellness and Fitness Services
• 1 - 100 Employee

• Vice President, New Business Development

  • Aug 2009 - Jan 2015

  I developed business for home health care agencies serving the public and private sectors, specializing in pediatric and geriatric care. I implemented preventative health care cost legislation and government contracts. I partnered with senior leadership team members for strategic planning and implementation, and to meet shared company objectives. I created plans and methods to meet short- and long-term goals. • I generated a projected triple growth rate in all areas of healthcare in one fiscal year by setting up state programs to increase prenatal care accessibility for low-income new mothers, as well as the Community Long Term Care in partnership with the Department of Health and Human Service, leading to a reduction in emergency room visits and a three-to-one return on initial investment for the program.



Global Aqua Science, LLC, Carlsbad, CA

• Director of Sales

  • 2006 - 2009

  I directly reported to the company's C.E.O. I selected, trained, mentored, and managed a team of 32 sales representatives, in addition to 11 distributors serving the local and global markets. I brainstormed and rolled out marketing initiatives designed to increase sales and customer awareness. I built working partnerships with Evergreen Nurseries senior leadership. I led informational seminars for customers. I traveled to industry conventions and trade shows on behalf of the company. • I increased total revenue by 10% by building relationships with management from Evergreen Nurseries. • I expanded local and offshore markets, and increased productivity by hiring and developing high-caliber talent to serve as sales representatives. • I increased the local distribution network twofold, leading to an incrcrease in gross revenue by 47%.



Pauma Valley Country Club

• United States
• Spectator Sports
• 1 - 100 Employee

• Head Golf Professional / Owner

  • Sep 1988 - Apr 2006

  Reported to Country Club Board of Directors. Responsible for the management of the golf shop retail business, plus the management and direction of all golf activities. • Duties included business development, sales, marketing, budgeting, with full P&L responsibility of the golf shop business. • Managed outside special events and golf tournaments. • Supervised a staff of 15 Reported to Country Club Board of Directors. Responsible for the management of the golf shop retail business, plus the management and direction of all golf activities. • Duties included business development, sales, marketing, budgeting, with full P&L responsibility of the golf shop business. • Managed outside special events and golf tournaments. • Supervised a staff of 15