Experience

Launch Media

• United States
• Advertising Services
• 1 - 100 Employee

• Writer

  • Jan 2017 - Present

  Author of the Nik Byron investigates series published by Girl Friday Books. Author of the Nik Byron investigates series published by Girl Friday Books.



American City Business Journals

• United States
• Book and Periodical Publishing
• 200 - 300 Employee

• Editorial Director, content development and strategy

  • 2010 - 2016

  American City Business Journals, a division of Advance publishing, is a leading publisher of U.S. business news. I was tasked with content issues, new product development, editorial direction and unifying print and online channels. I was a key participant in designing and implementing a sweeping companywide digital and print strategy in over 40+ markets nationwide. I also worked directly on content issues with Streetwise Media, a start-up company ACBJ acquired in 2012 that operates digital properties in Boston and Washington, DC, aimed at the young urban professional market. Show less



Portfolio.com

• United States
• Writing and Editing

• Acting Publisher

  • Jul 2011 - Jan 2012

  I oversaw the repositioning, redesign and relaunch of Portfolio.com from a general interest business news site to Upstart. Based in New York, Upstart tells the stories of the most important emerging entrepreneurs, companies and brands across the business landscape in the United States. I oversaw the repositioning, redesign and relaunch of Portfolio.com from a general interest business news site to Upstart. Based in New York, Upstart tells the stories of the most important emerging entrepreneurs, companies and brands across the business landscape in the United States.

• Founder

  • Sep 2007 - Apr 2010

  Digital media consultant working with start up and Web 2.0 companies. Selected clients include: MSN, Yale University, X-plorr, Africa10, Grist.org, wowowow.com, NowPublic.com, BuddyTv.com, Digital media consultant working with start up and Web 2.0 companies. Selected clients include: MSN, Yale University, X-plorr, Africa10, Grist.org, wowowow.com, NowPublic.com, BuddyTv.com,



Grist.org

• United States
• Food Production
• 1 - 100 Employee

• Acting Executive Editor

  • Oct 2007 - Sep 2008

  Grist is a leader in environmental reporting and news analysis. During a nearly year-long engagement, I served as interim executive editor and helped recruit a full-time editor and refocus the writing and reporting to place a stronger emphasis on news. Grist is a leader in environmental reporting and news analysis. During a nearly year-long engagement, I served as interim executive editor and helped recruit a full-time editor and refocus the writing and reporting to place a stronger emphasis on news.



Live Earth

• Entertainment Providers
• 1 - 100 Employee

• Editorial Director

  • Jan 2007 - Sep 2007

  I oversaw editorial strategy and programming for Live Earth, a global initiative aimed at elevating the issue of climate change. The production included 25 International sites and live worldwide broadcast of concerts from venues in London, Tokyo, Sydney, Washington and New York. With 15 million online streams, the concerts broke all records for a live online event. In addition to managing the Live Earth site, I also wrote commentary, commissioned assignments, negotiated content deals with partners, including National Geographic, Hearst, Rodale, Control Room and others. Produced by MSN, Live Earth was founded by Emmy-winning producer Kevin Wall, in partnership with former U.S. Vice President Al Gore. Show less



MSN

• Education Administration Programs

• Editor at Large

  • Dec 2005 - Sep 2007

  Defined and drove adoption of a unified personality for MSN worldwide. Project combined design, content and voice to create a consistent Network tone. -- International: Advised major European and Asian markets on editorial strategy and organization. Helped craft new and expanded editorial structure for international content teams; created job descriptions for Executive Producer, Editor in Chief and Senior Producer roles. Helped recruit senior editorial management for International org. -- Media Leadership Team, Chaired Network-wide board made up of senior content managers that set editorial policy and guidelines. Show less

• Editor in Chief/GM (interim)

  • Sep 2006 - Dec 2006

  Interim manager of a staff of 100+ developers, content editors, producers, business analysts for MSN.com. During tenure, homepage achieved highest click-thru percentage in history and surpassed chief rival, Yahoo.com, in engagement.



MSN Money/CNBC.com

• Editor in Chief

  • Jan 2001 - Dec 2005

  As editor of MSN’s largest vertical property, I was responsible for all editorial content, related tools and CNBC news and programming relationship for one of the Internet’s leading market commentary and personal finance sites. o Increased traffic to original content six-fold. Steered Money from third place in personal finance news category to first among portals. o Integrated CNBC, the No. 1 cable business news channel, into MSN Money. o Worked closely with CNBC executives to execute cross platform news, promotional and marketing plans for cable and Internet. Helped drive creation of multiple weekly segments for Money columnists on CNBC and integration of tools for on-air presentation. Oversaw design and implementation of software tools to assist CNBC track analysts’ stock recommendations. As point person for CNBC relationship, make frequent in-person presentations to cable executives. o Managed bi-coastal team of journalists and producers in Redmond, WA., and Englewood Cliffs, N.J. Show less



Onvia

• United States
• Information Services
• 1 - 100 Employee

• VP/publisher

  • 1999 - 2001

  Responsible for site-wide content strategy for Onvia.com, a Seattle-based Internet startup aimed at the small-business market Responsible for site-wide content strategy for Onvia.com, a Seattle-based Internet startup aimed at the small-business market



MSNBC

• Broadcast Media Production and Distribution
• 400 - 500 Employee

• Executive Producer

  • 1995 - 1999

  Member of senior news team that helped prototype, develop and launch pioneering joint Internet and cable news operation by Microsoft and NBC. o Assembled and managed nationwide pool of interactive producers, editors and reporters devoted to covering global, 24x7 news for MSNBC.com. o Oversaw creation of online interactive video news features for MSNBC from China, Indonesia and other global hotspots. Responsible for integrating partners on the site, including CNBC, Dow Jones Desktop Video and Wall Street Journal. Show less



Wall Street Journal

• Reporter

  • 1994 - 1995

  Covered small business, publicly held companies, restaurant and entertainment industries Covered small business, publicly held companies, restaurant and entertainment industries