Annie Markova

Product Marketing Manager at Chaos Group
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Contact Information
us****@****om
(386) 825-5501
Location
BG

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Experience

    • Germany
    • Software Development
    • 300 - 400 Employee
    • Product Marketing Manager
      • Mar 2019 - 4 years 10 months

      Sofia, Sofia City Province, Bulgaria

    • United Kingdom
    • Financial Services
    • 200 - 300 Employee
    • Propositions Marketing Manager
      • Sep 2015 - Feb 2019

      London, United Kingdom

    • United Kingdom
    • IT Services and IT Consulting
    • 700 & Above Employee
    • Product Marketing Executive - Language Technologies
      • Jan 2012 - Sep 2015

      Maidenhead • Part of the EMEA Product Marketing team responsible for SDL’s leading translation software (SDL Trados Studio) • Building competitive analysis, market data reports, product performance surveys and organizing product training • Supporting the marketing and sales teams with content creation, product demos and webinar presentations • Developing product collateral, sales tools & cheat sheets

    • United Kingdom
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Product Marketing Consultant (Contractor)
      • Aug 2011 - Oct 2011

      London, United Kingdom • Defined product positioning, messaging and communications plan for all Knexus products • Managed email lead-generation campaigns to different industry verticals • Developed a project plan for a new corporate website • Responsible for the company’s online PR, website content and other corporate communication and marketing materials

    • Marketing and Events Manager
      • Jan 2011 - Jun 2011

      Surrey, UK • Directed the marketing strategy, launch and communication campaign for the AdeoServe cloud services portfolio • Managed website content generation, direct emailing, SEM and social media strategy with a primary focus on lead generation • Organised and promoted company events and webinars

    • United States
    • Software Development
    • 700 & Above Employee
    • Senior Brand Manager / Team Lead
      • Jan 2009 - Nov 2010

      • Managed all aspects of the marketing and advertising of three brands of user interface components and developer tools • Developed and executed the launch for new Telerik products (ALM solution, Refactoring tool, UI component suite) • Ran high-impact marketing campaigns and promotions including viral videos, teaser campaigns, community games • A key stakeholder in the new corporate Website Project including design, content structure and usability • Worked closely with management… Show more • Managed all aspects of the marketing and advertising of three brands of user interface components and developer tools • Developed and executed the launch for new Telerik products (ALM solution, Refactoring tool, UI component suite) • Ran high-impact marketing campaigns and promotions including viral videos, teaser campaigns, community games • A key stakeholder in the new corporate Website Project including design, content structure and usability • Worked closely with management, lead software developers, evangelists and sales to translate important product developments into credible stories • Coordinated PR initiatives with a PR agency to deliver press releases and by-line articles • Led the Marketing team; hired, supervised and trained new team members

    • Marketing Executive
      • May 2006 - Jan 2009

      • Acquired marketing experience during the successful implementation of major campaigns, online PR, web and print adverts • Participated in the market research, launch and communication strategy for the CMS product • Managed the website redesign project for one of the brand websites • Issued and sent the corporate monthly newsletter to Telerik customer base

Education

  • American University in Bulgaria
    BA, Business Administration, Computer Science
    2002 - 2006

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