Marharyta Lazarieva

Marketing Manager at Jooble
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Contact Information
us****@****om
(386) 825-5501
Location
Kyiv, Kyiv City, Ukraine, UA
Languages
  • Ukrainian Native or bilingual proficiency
  • English Professional working proficiency
  • French Limited working proficiency

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Iryna Nykytenko🇺🇦

I was lucky to work with Marharyta on two different projects. On each of the projects, she showed herself as a purposeful, responsible and proactive specialist. Marharyta is talented in marketing, retail, an excellent manager, and a professional in her field.

Natalia Korzh

I worked with Margarita in the marketing department of Omnicore for about 2 years. During this time, Margarita has shown herself to be a professional in all areas where we intersect. Organized, purposeful, responsible and multi-tasking, she can definitely complete any tasks that she faces. Margarita has good organizational skills, she can manage teams, solve complex issues, participate in negotiations, prepare presentations, and also has extensive experience in digital marketing.

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Credentials

  • Google Skills of Tomorrow
    Program Google Umiejętności Jutra / Google Skills of Tomorrow program
    Aug, 2022
    - Nov, 2024
  • Driving License
    -
    Jul, 2012
    - Nov, 2024
  • Inbound Marketing
    HubSpot Academy
    Aug, 2023
    - Nov, 2024

Experience

    • Cyprus
    • Technology, Information and Internet
    • 400 - 500 Employee
    • Marketing Manager
      • Sep 2023 - Present

    • Marketing Manager
      • Nov 2022 - May 2023

      One-woman marketing team that manages a full stack of marketing activities: content, marketing campaigns, analytics, email marketing etc. Also worked with our contractors like PR team, content writers, and designers to generate demand. One-woman marketing team that manages a full stack of marketing activities: content, marketing campaigns, analytics, email marketing etc. Also worked with our contractors like PR team, content writers, and designers to generate demand.

    • Ukraine
    • Design Services
    • 1 - 100 Employee
    • Head of marketing, content & e-commerce
      • Dec 2018 - Dec 2022

      - planning and maintaining all brand communications (digital, PR, offline campaigns) - development and maintaining marketing strategies - full coordination of e-commerce websites, product app, external software setup & maintenance (erp, crm etc) - product management (briefing, product development market research, pricing, launch) - retail sales (promotion, planning, analytics) - managing SEO and PPC managers for increasing tools’ efficiency - planning and maintaining all brand communications (digital, PR, offline campaigns) - development and maintaining marketing strategies - full coordination of e-commerce websites, product app, external software setup & maintenance (erp, crm etc) - product management (briefing, product development market research, pricing, launch) - retail sales (promotion, planning, analytics) - managing SEO and PPC managers for increasing tools’ efficiency

    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Marketing Team Lead
      • Aug 2016 - Sep 2018

      Projects: online fashion retail platforms ultra-shop.com urbanteens.cz asthik.com md-fashion.com.ua newbalance.ua zakaz.ua Main activities: - planning and maintaining brand communications (digital, PR, offline campaigns) - development and maintaining of marketing strategies - planning and support of digital campaigns - coordination and editing copywriter`s work - participation in product management (mockups, design and development specifications for web) - co-working with designers, developers - co-working with SEO and PPC managers for increasing tools` efficiency Show less

    • Ukraine
    • Retail
    • 1 - 100 Employee
    • Marketing Manager
      • May 2015 - Jul 2016

      Projects: online fashion retail platforms helen-marlen.com babymarlen.com posh.ua - communication planning - market research - service improvement - client experience management - strategy - business development - fashion marketing Projects: online fashion retail platforms helen-marlen.com babymarlen.com posh.ua - communication planning - market research - service improvement - client experience management - strategy - business development - fashion marketing

    • Business Development Assistant
      • Sep 2013 - Apr 2015

      - Customer Support - Market research - Brand promotion in the regions - Ad placement - Budgeting - Participation in exhibitions and joint customers` events - Customer Support - Market research - Brand promotion in the regions - Ad placement - Budgeting - Participation in exhibitions and joint customers` events

    • Russian Federation
    • Human Resources Services
    • 500 - 600 Employee
    • PR intern
      • May 2013 - Jul 2013

      - Media Monitoring - SMM - Rewriting - Translation and editing of texts (Russian, Ukrainian) - Working HR-specialists - mail-base development - Media Monitoring - SMM - Rewriting - Translation and editing of texts (Russian, Ukrainian) - Working HR-specialists - mail-base development

    • project assistant
      • Jan 2013 - Mar 2013

Education

  • Kyiv National Economics University
    Master's Degree, Marketing/Marketing Management, General
    2013 - 2014
  • Kyiv Academy of Media Arts
    Associate's Degree, Copywriting
    2014 - 2015
  • Kyiv National Economics University
    Bachelor's degree, Marketing
    2009 - 2013
  • НВК Українська школа-гімназія
    2004 - 2009

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