Mark A. Egan
Advisor/Consultant at EdTech Advisory Group- Claim this Profile
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Bio
Experience
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EdTech Advisory Group
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United States
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Education Administration Programs
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1 - 100 Employee
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Advisor/Consultant
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2016 - Present
Boston • Provide trusted, hands-on product/market guidance, access, and strategic business development services to startup through mid-stage education technology companies. • Deliver customer acquisition and revenue growth for a partnership of EdTech professionals dedicated to student outcomes servicing K-12, Higher Ed, and Workforce Education markets.
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Pearson
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United Kingdom
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Education
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700 & Above Employee
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Director, Strategic Partnerships
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2015 - 2016
Boston, MA • Managed and negotiated technology integration and revenue generating distribution program partnerships with high-tech and early-stage education companies including Microsoft, Blackboard, D2L, Instructure, General Assembly, Flatiron School, and iCare.
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Progress Partners
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United States
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Investment Banking
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1 - 100 Employee
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Managing Director
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2010 - 2015
Cambridge, MA • Advised clients with a focus on education, digital media/marketing on business operations, product positioning, market strategy, and business development; engaged public and private market-leading companies, completing merger/acquisition and private placement mandates.
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Director, University Sales & Client Management
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2007 - 2009
Boston, MA • Managed and mentored a team of sales and client management professionals pursuing new revenue generating opportunities and overseeing current partners in the development of measurable, integrated marketing projects. • Accomplished timely execution of channel marketing campaigns, tripling transaction processing and membership subscription revenues.
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Pri-Med
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United States
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Education Administration Programs
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100 - 200 Employee
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Group Director, Account Services
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2006 - 2007
Boston, MA • Led a team of five account-service professionals through the daily interaction with 10 sales-team members and 25 pharmaceutical companies in the execution of grants for the delivery of continuing medical education programs worldwide. • Conceived and delivered company’s Preferred Education Partner program, closely managing educational content costs and ensuring successful delivery of research, analytics, reporting, and reconciliation of grants.
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The Pohly Company
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United States
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Book and Periodical Publishing
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1 - 100 Employee
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Associate Publisher
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2004 - 2006
Boston, MA • Managed daily operations and revenue development of print and digital publication titles. Clients included Boston Whaler, Boston Society of Architects (BSA), General Motors (GM), and Direct Marketing Association (DMA). • Hired, trained, and mentored sales team in support of advertising and marketing efforts, delivering integrated communication plans for advertisers. • Increased print advertising revenue by 20%+ and digital marketing revenue by 75% year-over-year.
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Director, Business Development and Operations
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2003 - 2004
Boston, MA • Created communication, financial, marketing, sales, and database platforms, launching business and delivering initiative within 90 days. • Secured initial partnerships with attorneys in three states, generating more than $30K per month.
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Director, Partnership Development & Business Development
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2000 - 2003
Boston, MA • Negotiated strategic, multi-year partnerships with retail, travel, and media companies such as Amtrak, Greyhound, TIME Inc., EF Education, Champs Sports, Foot Locker, and e-Lens. • Increased membership sales by 75%, local business partnerships by 80%, and university alliances by 90%. • Created multi-channel customer acquisition programs that utilized partner web sites, traditional media, direct mail, e-mail and in-store point-of-purchase vehicles, generating more than $1M in membership… Show more • Negotiated strategic, multi-year partnerships with retail, travel, and media companies such as Amtrak, Greyhound, TIME Inc., EF Education, Champs Sports, Foot Locker, and e-Lens. • Increased membership sales by 75%, local business partnerships by 80%, and university alliances by 90%. • Created multi-channel customer acquisition programs that utilized partner web sites, traditional media, direct mail, e-mail and in-store point-of-purchase vehicles, generating more than $1M in membership subscription revenue per year. Show less
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Director, Regional Development
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1995 - 2000
Boston, MA
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Education
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Boston College
Bachelor of Arts - BA, Psychology