Mark Visser
VP, Demand Gen and Marketing Operations at Yubico- Claim this Profile
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English Native or bilingual proficiency
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French Limited working proficiency
Topline Score
Bio
Susan Roper
Mark is a talented, driven digital marketer with strong leadership skills. Mark’s attention to detail and strong work ethic enabled our team to achieve success on projects executed in tight timelines. Mark is not afraid to tackle anything thrown at him. He does his homework, asks the right questions and gets the job done. I enjoyed working alongside Mark, who is highly collaborative and a supportive peer, someone you want on your team and someone you look forward to going into battle with every day.
Mark Zembal
Mark is a rare breed - someone who knows how to optimize marketing operations while being able to connect everything to the larger business objectives. Mark has a proven record of increasing marketing performance across all digital channels and is a leader everyone admires and respects. When we last worked together, Mark pulled off the smoothest website re-brand I have ever experienced in my career. He kept a cool and steady demeanor throughout what was actually a pressure-cooker project, and was able to deliver the new site and digital assets on-time and in stellar fashion. Mark is someone you definitely want on your team - he makes everyone better. Hoping we can find a way to work together again!
Susan Roper
Mark is a talented, driven digital marketer with strong leadership skills. Mark’s attention to detail and strong work ethic enabled our team to achieve success on projects executed in tight timelines. Mark is not afraid to tackle anything thrown at him. He does his homework, asks the right questions and gets the job done. I enjoyed working alongside Mark, who is highly collaborative and a supportive peer, someone you want on your team and someone you look forward to going into battle with every day.
Mark Zembal
Mark is a rare breed - someone who knows how to optimize marketing operations while being able to connect everything to the larger business objectives. Mark has a proven record of increasing marketing performance across all digital channels and is a leader everyone admires and respects. When we last worked together, Mark pulled off the smoothest website re-brand I have ever experienced in my career. He kept a cool and steady demeanor throughout what was actually a pressure-cooker project, and was able to deliver the new site and digital assets on-time and in stellar fashion. Mark is someone you definitely want on your team - he makes everyone better. Hoping we can find a way to work together again!
Susan Roper
Mark is a talented, driven digital marketer with strong leadership skills. Mark’s attention to detail and strong work ethic enabled our team to achieve success on projects executed in tight timelines. Mark is not afraid to tackle anything thrown at him. He does his homework, asks the right questions and gets the job done. I enjoyed working alongside Mark, who is highly collaborative and a supportive peer, someone you want on your team and someone you look forward to going into battle with every day.
Mark Zembal
Mark is a rare breed - someone who knows how to optimize marketing operations while being able to connect everything to the larger business objectives. Mark has a proven record of increasing marketing performance across all digital channels and is a leader everyone admires and respects. When we last worked together, Mark pulled off the smoothest website re-brand I have ever experienced in my career. He kept a cool and steady demeanor throughout what was actually a pressure-cooker project, and was able to deliver the new site and digital assets on-time and in stellar fashion. Mark is someone you definitely want on your team - he makes everyone better. Hoping we can find a way to work together again!
Susan Roper
Mark is a talented, driven digital marketer with strong leadership skills. Mark’s attention to detail and strong work ethic enabled our team to achieve success on projects executed in tight timelines. Mark is not afraid to tackle anything thrown at him. He does his homework, asks the right questions and gets the job done. I enjoyed working alongside Mark, who is highly collaborative and a supportive peer, someone you want on your team and someone you look forward to going into battle with every day.
Mark Zembal
Mark is a rare breed - someone who knows how to optimize marketing operations while being able to connect everything to the larger business objectives. Mark has a proven record of increasing marketing performance across all digital channels and is a leader everyone admires and respects. When we last worked together, Mark pulled off the smoothest website re-brand I have ever experienced in my career. He kept a cool and steady demeanor throughout what was actually a pressure-cooker project, and was able to deliver the new site and digital assets on-time and in stellar fashion. Mark is someone you definitely want on your team - he makes everyone better. Hoping we can find a way to work together again!
Experience
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Yubico
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United States
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Computer and Network Security
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200 - 300 Employee
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VP, Demand Gen and Marketing Operations
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Mar 2021 - Present
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Senior Director of Digital Marketing
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Nov 2019 - Mar 2021
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Director Of Digital Marketing
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Jul 2019 - Nov 2019
Yubico sets new global standards for simple and secure access to computers, servers, and internet accounts. The company’s core invention, the YubiKey, delivers strong hardware protection, with a simple touch, across any number of IT systems and online services. The YubiHSM, Yubico’s ultra-portable hardware security module, protects sensitive data stored in servers. Yubico is a leading contributor to the FIDO Universal 2nd Factor open authentication standard, and the company’s… Show more Yubico sets new global standards for simple and secure access to computers, servers, and internet accounts. The company’s core invention, the YubiKey, delivers strong hardware protection, with a simple touch, across any number of IT systems and online services. The YubiHSM, Yubico’s ultra-portable hardware security module, protects sensitive data stored in servers. Yubico is a leading contributor to the FIDO Universal 2nd Factor open authentication standard, and the company’s technology is deployed and loved by 9 of the top 10 internet brands and by millions of users in 160 countries. Founded in 2007, Yubico is privately held, with offices in Sweden, UK, Germany, USA, Australia, and Singapore. See less
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SecureAuth Corporation
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United States
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IT Services and IT Consulting
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100 - 200 Employee
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Director of Performance Marketing
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May 2018 - Jun 2019
Responsible for delivery, execution, and measurement of all digital marketing efforts in the growing and fast-moving cybersecurity industry. Led the rebuild of all digital platforms and channels, including the merge of multiple brands under one renewed brand. Responsible for delivery, execution, and measurement of all digital marketing efforts in the growing and fast-moving cybersecurity industry. Led the rebuild of all digital platforms and channels, including the merge of multiple brands under one renewed brand.
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Slalom
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Business Consulting and Services
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700 & Above Employee
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Consultant
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Aug 2015 - May 2018
Senior Consultant focused on delivery of technology and enablement to clients. Led multiple projects for a top ten Fortune 100 pharma company, the #1 tire retailer in the United States, and the #2 home builder in the US. Projects focused on incremental revenue capture, operational efficiency, and customer experience. Senior Consultant focused on delivery of technology and enablement to clients. Led multiple projects for a top ten Fortune 100 pharma company, the #1 tire retailer in the United States, and the #2 home builder in the US. Projects focused on incremental revenue capture, operational efficiency, and customer experience.
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TASER International
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United States
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Public Safety
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100 - 200 Employee
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Director of International Operations
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Sep 2013 - Jun 2015
Responsible for setup of new international headquarters for TASER International (now AXON) in Amsterdam, Netherlands. Led establishment of scalable processes, technology infrastructure, and organization structure for new arm of TASER abroad.
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Director of Online Marketing
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Feb 2009 - Sep 2013
Responsible for all global online marketing activities. Owned and executed all e-commerce, affiliate marketing, paid search marketing, website creation, and email marketing efforts. Implemented first international websites and lead up initial test marketing efforts onsite in Paris, France.
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Vcommerce
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United States
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Software Development
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1 - 100 Employee
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Senior Project Manager
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Feb 2007 - Oct 2008
Acted as lead project manager for multiple multi-national organizations based in the United States and Canada. Project lead for client implementations on Vcommerce's proprietary e-commerce SaaS platform, leading to multiple successful live e-commerce sites. Designed and implemented reusable site implementation process, resulting in more efficient project management team. Acted as lead project manager for multiple multi-national organizations based in the United States and Canada. Project lead for client implementations on Vcommerce's proprietary e-commerce SaaS platform, leading to multiple successful live e-commerce sites. Designed and implemented reusable site implementation process, resulting in more efficient project management team.
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Accenture
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Ireland
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Business Consulting and Services
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700 & Above Employee
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Manager
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Aug 2000 - Feb 2007
Worked in many capacities at Accenture, from application developer to consultant to manager. Experiences included multiple multinational Fortune 500 companies, focused on technical enablement and software development. Experiences included managing outsourced global teams as well as direct-report teams. Worked in many capacities at Accenture, from application developer to consultant to manager. Experiences included multiple multinational Fortune 500 companies, focused on technical enablement and software development. Experiences included managing outsourced global teams as well as direct-report teams.
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Education
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University of Iowa - Henry B. Tippie College of Business
BBA, Management Information Systems -
Swansea University
Study Abroad Program