Mark Abber

Senior Director of Physician Engagement at Amwell
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US

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Bill O'Herron

In our group, Mark continually took the lead and kept the entire team on task and focused on achieving the stated goals. We would never have achieved the marketing success that we did without Mark's mastery of the process and his experience with interfacing with prospective clients. Mark does the intelligent work of 2 people.

LinkedIn User

Mark consistently contributed to the success of our corporate Web and Intranet site launches. He was instrumental in helping us design and implement sites that supported our company’s business goals. He took time to comprehend the business need before offering technical solutions. His talent for cultivating relationships within the company kept the content fresh. He was an excellent team player and always willing to roll up his sleeves and jump in wherever we needed him. He is intelligent, hardworking, a creative problem solver, and I highly recommend him.

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Credentials

  • Unconscious Bias
    LinkedIn
    Jul, 2020
    - Sep, 2024

Experience

    • United States
    • Hospitals and Health Care
    • 700 & Above Employee
    • Senior Director of Physician Engagement
      • Sep 2017 - Present

      Amwell is committed to delivering an outstanding consumer healthcare experience. We strive to reduce wait times and make access more immediate and convenient. Amwell is committed to delivering an outstanding consumer healthcare experience. We strive to reduce wait times and make access more immediate and convenient.

    • Financial Services
    • Head of Physician Network
      • Apr 2017 - Aug 2017

      Medici is a revolutionary mobile healthcare platform that is connecting all stakeholders in the healthcare ecosystem – patients, doctors, providers and payers. Medici’s platform enables doctors and patients to communicate securely and efficiently – saving patients time, enabling providers to expedite patient care and allowing doctors to communicate with patient with secure, compliant technology that also tracks their billable time. Our mobile app is changing the way that doctors and patients interact and improving how patients receive care. Show less

    • United States
    • Non-profit Organization Management
    • 100 - 200 Employee
    • Director of Digital Experience
      • Jul 2015 - Apr 2017

      At AMC, connecting you to the freedom and exhilaration of the outdoors is our calling. We invite and help people of all ages and abilities to explore and develop a deep appreciation of the natural world. AMC helps you get outdoors on your own, with family and friends, and through activities close to home and beyond. At AMC, connecting you to the freedom and exhilaration of the outdoors is our calling. We invite and help people of all ages and abilities to explore and develop a deep appreciation of the natural world. AMC helps you get outdoors on your own, with family and friends, and through activities close to home and beyond.

    • United States
    • E-Learning Providers
    • 1 - 100 Employee
    • Director of Marketing
      • Jun 2011 - Jun 2015

      PlatformQ Health is the leading provider of live-online medical education events. Our dedication to delivering trustworthy educational programming is fed by our passion to change how clinicians and patients learn about – and act on – the most timely, relevant, reliable disease and therapeutic information available. Our network of learning channels operate as distinct, educational brands across an array of disease states, allowing subscribers to focus on what matters most to them. The underlying education platform that spans our network and programs allows clinicians and patients to connect online from anywhere, on any device, to learn about the latest disease and treatment options, engaging in real-time Q&A with top healthcare experts. Whether we’re engaging clinicians on the front lines of medicine or educating patients and their caregivers to take control of their illnesses, the goal is always the same: we’re delivering measurably improved outcomes by delivering the right medical information to the right clinicians and patients at the earliest possible time in the patient’s journey. Show less

    • United States
    • Software Development
    • 400 - 500 Employee
    • Senior Marketing Manager, Lead Generation/B2B
      • Jan 2008 - Mar 2011

      • Designed, developed and implemented online marketing programs (email, pay per click, search engine optimization, banner ads, text ads) • Developed a sophisticated and scalable email marketing program to support physician acquisition and lead generation • Implemented campaign tracking functionality and integration with Google Analytics • Managed all interactive marketing programs including email, organic and paid search, online advertising and social media channels • Measured performance and identified key levers of improvement across all marketing channels • Analyzed and optimized landing pages to improve campaign ROI • Integrated SalesForce CRM to capture, track and report on leads Show less

    • Marketing Manager - Acquisition
      • Sep 2006 - Dec 2007

      • Participated in launch of what has become the largest online physicians professional and social networking community • Planned and executed email marketing campaigns that lead to the registration of more than 112,000 physicians • Launched organic medical keywords SEO campaign that resulted in the indexing more than 4,000 pages of content • Implemented unique tracker to measure effectiveness of both offline and online campaigns • Worked with physician consultants to design email campaigns to target 68 medical specialties • Compiled weekly new registration report for senior management • Successfully managed relationship with agencies and email list vendors • Managed content on the public web site Show less

    • United States
    • Public Relations and Communications Services
    • 700 & Above Employee
    • Web Content Manager and Intranet Project Manager
      • May 2004 - Sep 2006

      • Responsible for the updating & maintaining the corporate web site and network of international micro sites for European and Asia Pacific offices • Built and deployed international micro-sites for offices in Singapore, France, Spain and Germany • Launched Porter Novelli Life Sciences web site • Designed and implemented a custom content management system to allow multiple content contributors and scalability of base code • Developed a content management plan for business groups and international network micro site • Created and optimized web images for download efficiency and clean design layout • Administered corporate intranet utilizing IBM WebSphere Portal Manager • Designed new look and feel of corporate intranet • Project managed new application development for the intranet Show less

Education

  • The University of Texas at Austin
    Bachelor's degree, American Government and Politics (United States)
    1992 - 1996

Community

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