Mark Purdy

Director of Business Development at Disobey
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Location
Manchester Area, United Kingdom, UK

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5.0

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Justin O'Grady

As a director of Parvum I found Mark a pleasure to deal with; commercially aware, diligent and an extremely affable person. I would recommend Mark without a moments notice. You will be overwhelmed by his wide array of skills and competence.

Christopher Brierley-Roberts

Mark drives for perfection, gives it his all, and never disappoints. The work he produces is some of the best in the industry, and doesn't just think out of the box... He's long sinced smashed that box to pieces.

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Experience

    • United Kingdom
    • Advertising Services
    • 1 - 100 Employee
    • Director of Business Development
      • Aug 2022 - Present

      🌵 Disobey is a fast-growing seven figure social media & influencer marketing agency in the gaming industry.In 2022 our social team organically generated over 370M impressions, 689K followers and 12M engagements, leading to thousands of wishlists, sales, increased brand perception and advocacy. We've looked after the launch of awesome new games, built engaging social accounts from the ground up for new IPs, reversed an existing negative community sentiment into a positive, thriving audience and kept client KPIs at the core of everything we do.Our teams nurture fans to generate super fans and brand loyalty through a constant flow of relevant, engaging content and community management. We are gamers, marketeers and streamers, which gives us the edge with our Influencer campaigns, hitting the right creators for our brand campaigns and delivering results beyond our client's expectations. Show less

    • Business Advisor
      • Aug 2019 - Aug 2022

    • Real Estate
    • Director
      • Jul 2016 - Present
    • United States
    • Computer Games
    • 1 - 100 Employee
    • Marketing Specialist
      • May 2021 - Jul 2022
    • United States
    • Software Development
    • 700 & Above Employee
    • Twitch Partner (300,000 Followers)
      • Feb 2015 - May 2021

      Full-time partnered streamer broadcasting on Twitch with a total of over 20 million views and 300,000 followers from all around the world. I've worked closely with multiple organisations including Twitch directly amongst other companies running brand activations including Spotify, Vodafone, Subway, Blizzard, HyperX, NVIDIA and more to help elevate brands in the streaming space. Full-time partnered streamer broadcasting on Twitch with a total of over 20 million views and 300,000 followers from all around the world. I've worked closely with multiple organisations including Twitch directly amongst other companies running brand activations including Spotify, Vodafone, Subway, Blizzard, HyperX, NVIDIA and more to help elevate brands in the streaming space.

    • United Kingdom
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Marketing Manager
      • Mar 2013 - Jul 2016

      Overclockers is a UK-based gaming hardware etailer building custom high-end gaming systems, selling components and peripherals. Taking the reigns as marketing manager, I started expanding the team adding more graphic designers and video editors to our roster. I launched our Twitch affiliate program with the mission to have Overclockers as a promintent PC hardware brand seen across the platform. The program was successful and generated £40,000 of revenue in the first month. Alongside the affiliate program I would establish relationships with influencers to push Overclockers campaigns through their channels. Show less

    • Marketing / Design
      • Mar 2012 - Mar 2013

      Pivoting into marketing was the natural next step in my career at Overclockers. Additional to my design role, I started expanding our physical exposure into events and creating a highly-sucessful service called "Delivery to your desk" running at multiple insomnia events which resulted in thousands of orders, hundreds of new customers and generating over £100,000 in revenue.During 2012, Overclockers was sold to Caseking and we aligned strategies across the companies. Just after the acqusition we moved location with the expansion of our premesis and I was responsible for planning and financing our new retail store by selling store space as advertising space for brands.Other aspects of the role included keeping healthy relationships with the media and keeping a fresh supply of creatives for our media buys, and issuing press releases to relevant outlets. I would frequently review market trends in the industry and identifying opportunities. Show less

    • Graphic Designer / Purchaser
      • Sep 2010 - Mar 2012

      I joined Overclockers as their first in-house graphic designer to bring a fresh visual overhaul to the website. The main responsibilities included working closely with the purchasers to keep category banners fresh, designing print adverts, planning, creation and analytical review of the weekly eshot which hit the inboxes of over 100,000 recipients.Once established in the flow on the design side, I took the opportunity to expand my interest in the business and was responsible for purchasing and maintining our stock levels of networking and peripherals, setting margins, SKU creations and ordering to run rates. Show less

    • United Kingdom
    • Printing Services
    • Graphic Designer & Sign Maker
      • Apr 2007 - Sep 2010

      At LM I was responsible for creating print-ready artwork using standard Adobe packages, working directly with clients from the initial designs to preparing the artwork ready for our press or digital process. This included designing, proofing, plating, and working directly with the print manager to ensure quality and customer satisfaction each time. The print work included various formats including flyers, posters, booklets, stationery, stickers, and other printed mediums. Included in my role was being responsible for the design and creation of sign work and operation of a Versa Camm print and cut machine, application of vinyl onto vehicles and foamex and notice signs for clients including Network Rail. Show less

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